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Publications

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  • All HBS Web  (2,265)
    • News  (367)
    • Research  (1,468)
    • Events  (1)
    • Multimedia  (6)
  • Faculty Publications  (641)

Show Results For

  • All HBS Web  (2,265)
    • News  (367)
    • Research  (1,468)
    • Events  (1)
    • Multimedia  (6)
  • Faculty Publications  (641)
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  • 01 Dec 2022
  • News

Flying High

navigation of long security lines, are asked to arrive 30 minutes prior to their departure times. The company’s motto is “80 percent of the value of private for 20 percent of the cost.” The fare of a roundtrip flight from Los Angeles to... View Details
Keywords: April White; aviation; airlines; entrepreneurship; leadership; innovation; Air Transportation; Transportation
  • 01 Dec 2014
  • News

Faculty Q&A: The New Brand Manager: You

Now that customers have more of a voice in the consumer-brand relationship, some brands have suffered loud criticism for recent business decisions. How can brands avoid that pitfall? I’m not sure consumer criticism is always necessarily... View Details
Keywords: April White
  • 23 Oct 2019
  • News

Preparing Leaders to Leverage Artificial Intelligence

learning techniques to draw conclusions that weren’t possible with traditional methods, and creating new machine learning approaches and algorithms. They have published more than 70 cases that address AI uses such as how to improve View Details
Keywords: Intellectual Ambition; Pathbreaking Research; Artificial Intelligence
  • 01 Mar 2024
  • News

What is Web3?

Web3, a new era of the internet, uses blockchains, tokens, and wallets (tools for storing and managing digital assets) to facilitate a wide range of services and functionalities, including the transfer of assets from person-to-person. It represents a paradigm shift... View Details
  • 01 Dec 2002
  • News

Alumni Honorees Urge Students to Emphasize Ethics

exploitative capitalists, the student was amazed by Yang's talk. “When I said it didn't have to be that way, it was a revelation to her,” said Yang. As part of the School's Leadership and Values Initiative, Yang and three other honorees... View Details
  • 17 Dec 2015
  • News

Conducting Research That Influences Practice

Tami Kim, a doctoral student at HBS, is conducting research into how the restaurant business could benefit from transparency—literally—by making it possible for chefs and diners to see one another. Her findings on employee and customer... View Details
  • 01 Jun 2015
  • News

Alumni and Faculty Books for June 2015

Alumni Books The Boat House Café: Book One of First Light by Linda Cardillo (MBA 1978) (Bellastoria Press LLP) A novel set on Martha’s Vineyard. Buffoonery on Woodhouse Avenue by Bob Garland (PMD 20, 1970) (Gabbrolandbooks) The fourth in a series of humorous novels.... View Details
  • 25 Sep 2019
  • News

Leading the Evolution of E-Commerce

Photo via the New York Observer Photo via the New York Observer When Jennifer Fleiss (MBA 2009) started Rent the Runway with HBS classmate Jenn Hyman, the pair were in their 20s—two scrappy entrepreneurs who built the concept of renting designer clothing into a... View Details
Keywords: ecommerce; work-life balance; entrepreneurship; Retail Trade
  • 01 Sep 2013
  • News

Passion & Purpose

employees in 28 offices. The company, with an industry-high 99 percent customer retention rate, regularly receives awards for its customer service. Roger W. Sant, MBA 1960 Cofounder and Chairman Emeritus,... View Details
Keywords: awards; Finance; Computer Systems Design and Related Services; Professional Services; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Sep 2013
  • News

A Focus on You

To sweeten the deal, we have something big to offer in exchange. Beginning this month, HBS is launching a brand-new Alumni website, featuring personalized content delivery (based on your profession and unique interests), customized events... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services; Publishing Industries (except Internet); Information; News, Library, Internet, and Other Services; Information
  • 01 Mar 2006
  • News

The Real Conflict

words of Robert Solow, a Nobel laureate in economics and an adviser to the study, “By far the most important factor in that growth is Wal-Mart.” Second, most of the value created by the company is actually pocketed by its View Details
Keywords: Pankaj Ghemawat; Ken A. Mark; Miscellaneous Store Retailers; Retail Trade
  • 01 Oct 1999
  • News

Q & A: Jeanne P. Jackson: A New Regime at Banana Republic

the customer like about the brand? We found that they associated the brand with quality, a sense of adventure, and a pleasant store experience. Then we did some opportunity analyses on what people wished was out there. We found a gigantic... View Details
  • 25 Feb 2020
  • News

Case Study: The Credit Bureau

young professionals) select pieces from curated collections on the company’s website—think Scandinavian, mid-century modern, or industrial looks. Within a week, a white-glove team delivers preassembled pieces and arranges the room. When the lease is up, the View Details
Keywords: Jen McFarland Flint; Real Estate
  • 01 Sep 2016
  • News

Case Study: Alumni Advice for a Health Care Startup

might make the employer wonder whether your product(s) will in fact do a better job. —Teg Rood (MBA 1976) I would recommend building some detailed customer use cases to solidify your value proposition. If... View Details
  • 17 Dec 2015
  • News

Field 2 Gives Students Hands-On Exposure To Business Practices In Malaysia

really understand what people’s perspectives are. You have to have boots on the ground to fully capture what a customer wants.” She also valued working under pressure in a team. “In my old job, leadership... View Details
  • 01 Mar 2025
  • News

Alumni and Faculty Books

Edited by Margie Kelley Borders and the Self By Chinwe Ajena-Sagna (MBA 2003) Masobe Books “Who are you?” Every border tells a story. Every story has its origins. Tracing a cultural lineage from the beginnings of Igbo history in the ninth century by delineating... View Details
  • 01 Mar 2012
  • News

Shop Talk, Different Avenues

disruptive business model: an online site that requires customers to register, featuring flash sales of discounted luxury goods for men and women in categories including designer clothing, accessories, home goods, food and wine, and... View Details
Keywords: Julia Hanna; shopping; e-commerce; Clothing and Clothing Accessories Stores; Retail Trade
  • 01 Mar 2012
  • News

School’s Financial Picture Brighter than Expected

School’s two main revenue generators, Executive Education and Harvard Business Publishing, led with strong revenue growth. Driven by newly launched open-enrollment courses and the first increase in custom program participation since the... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 01 Jun 2010
  • News

Alumni Books

how companies use innovative business models to achieve transformational growth by fulfilling customer needs in current markets; serving new customers and creating new markets; and responding to shifts in... View Details
Keywords: mathematics; statistics; Finance
  • 01 Apr 2000
  • News

Getting the Message

Journal of Interactive Marketing, heads the required MBA course in marketing and teaches an interactive marketing elective. He explains that traditional marketing tactics might include running a series of television or magazine ads and then posting an in-store display... View Details
Keywords: Susan Young
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