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  • All HBS Web  (1,587)
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    • News  (274)
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    • Events  (3)
    • Multimedia  (4)
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  • 01 Sep 2020
  • News

Giving Amazon the Boot

since people preferred Amazon’s free two-day shipping. Occasionally, scammers would return cheaper, used boots in Ranch Road boxes for a full refund, and Ford was anxious that an unwitting customer would wind up with the wrong product and... View Details
Keywords: Lisa Scanlon Mogolov; Miscellaneous Store Retailers; Retail Trade
  • 01 Sep 2008
  • News

Alumni Books

while witnessing the end of the studio system, the development of indepen-dent production, and the rise and fall of some of Hollywood’s most gifted (and notorious) cultural icons. Satisfied Customers Tell Three Friends, Angry View Details
Keywords: Publishing Industries (except Internet); Information; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Jun 2009
  • News

The Maestro and the Market

some 2 million hopeful diners vie to be one of the fifty customers he serves each evening for the six months that elBulli, his restaurant, is open. The world is beating a path to Chef Ferran Adrià’s door, but why? “Creativity comes first;... View Details
Keywords: Julia Hanna; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Colleges, Universities, and Professional Schools; Educational Services; Food Services and Drinking Places; Hospitality
  • 01 Mar 2019
  • News

3-Minute Briefing: Richard Edelman (MBA 1978)

what’s going on in the world through our purchasing decisions. Our research shows that two-thirds of people, across all age groups and incomes, now buy or boycott a brand based on where it stands on the political or social issues they... View Details
Keywords: Julia Hanna; Advertising, Public Relations, and Related Services; Professional Services
  • 01 Jun 2012
  • News

Alumni Book Briefs

Kubacki (MBA 2000) (Wiley) The authors explain how competitive selling is as much a matter of politics, customer value, and strategy as it is a management science. Based on data from a comprehensive sales... View Details
Keywords: News, Library, Internet, and Other Services; Information; Clothing and Clothing Accessories Stores; Retail Trade
  • 14 Jul 2021
  • News

The First Five Years: Nicolas Manes (MBA 2020)

the pandemic impact you and your work? “The pandemic actually helped us, because it raised awareness about the importance of social and environmental responsibility. Also, customers became more prone to online purchasing and technology... View Details
  • 01 Dec 2018
  • News

Ready, Set, Launch

Launching Technology Ventures explore an alternative path, one designed to sidestep many of the missteps: the lean startup methodology. The idea is to launch as quickly as possible with a minimum viable product (MVP). With only the barest minimum of features, MVP... View Details
  • 22 Feb 2022
  • News

Case Study: Welcome Aboard

manage their assets, tenants, and leasing, the software solutions that Lerner and Holder supported offered the promise of a cutting-edge solution. The implementation process once a customer signed on, however, could be a struggle, with... View Details
Keywords: Jen McFarland Flint
  • 01 Mar 2005
  • News

House of Bread on the Rise

which opened in San Luis Obispo, California, in 1996, was an instant hit, with its open kitchen where customers could watch bakers in action and smell the intoxicating aromas of breads baking all day long. It offered a simple selection of... View Details
Keywords: Margie Kelley; Food Services and Drinking Places; Hospitality
  • 01 Dec 2022
  • News

Case Study: Your Call Is Important to Us

told Bulletin readers that they were puzzling over how to expand the customer base of Saga, a mobile app that they cofounded to help families share stories in an audio format. They were wavering between... View Details
Keywords: Computer Systems Design and Related Services; Professional Services
  • 01 Mar 2023
  • News

What’s in a Name

want to let go of? How do we hang on to the paradox? At first they saw some pushback on social media, but Birch and his leadership came to the conclusion that the folks who objected to what they saw as woke capitalism weren’t the people who were a part of their View Details
Keywords: Jen McFarland Flint; Beverage and Tobacco Product Manufacturing; Manufacturing
  • 01 Mar 2018
  • News

3-Minute Briefing: Lisandra Rickards (MBA 2010)

one year he’s grown revenues by 44 percent and increased his customer base by 32 percent. No matter what kind of businesses we create or what kind of infrastructure is built, it can all be destroyed in the... View Details
Keywords: Julia Hanna
  • 01 Apr 2000
  • News

Q & A: A Conversation with IRS Chief Charles Rossotti

that can't tell you exactly how much our customers have on deposit. We have 35-year-old systems for maintaining records on tape files. Our collection process and compliance examinations are months or years behind, largely due to... View Details
Keywords: Garry Emmons
  • 06 Dec 2021
  • News

Action Plan: Whole Sale

online platforms such as YouTube or, more recently, TikTok, to discover new products, but digital sales in the category were not on par with other consumer goods. The explanation: “Beauty is a fun purchase for consumers,” observes Balbale. View Details
Keywords: April White; ecommerce; bricks and mortar; marketing; beauty
  • 01 Jun 2017
  • News

Ask the Expert: On the Fly

industry. Would the industry be best served by a model in which these three entities operate under one umbrella? —Marguerite Soeteman-Reijnen (AMP 190, 2016) CARTY: The growth and development of the airline industry over the last 30 years has been View Details
Keywords: Julia Hanna
  • 01 Dec 2016
  • News

Carving a Niche

to freeride and freestyle skis that can be used to navigate obstacles and jumps in terrain parks and away from established runs. Based in Verbier, Switzerland, Hoye and cofounder Tony McWilliam started the company in 2006—the same year... View Details
Keywords: Julia Hanna
  • 01 Jun 2015
  • News

In My Humble Opinion: Priya Paul (OPM 28, 1999)

things that were perhaps beyond our capabilities,” she recalls. “It was a period of about 7 to 10 years before any of us could take a breath because there was so much to do and so many challenges.” Today, as chairperson of the family’s Apeejay Surrendra Park Hotels,... View Details
Keywords: Julia Hanna
  • 01 Mar 2006
  • News

Entrepreneur's Notebook with Paul Conforti and Kim Moore (both MBA '97)

centrally, frozen, and distributed to multiple locations, thereby allowing quality control, reduced cost, and consistency. Most importantly, customers have an emotional attachment to their favorite desserts — they come back for more, and... View Details
Keywords: Margie Kelley; desserteries; Food Services and Drinking Places; Hospitality
  • 01 Dec 2015
  • News

Multimedia Simulation Provides Real-World Reality Check

four of these teams are then aggregated into an industry. Team members study data and collaborate on beer design, pricing, and packaging, as well as on decisions concerning manufacturing and marketing. After each round, reports are generated that include balance... View Details
  • 01 Jun 2012
  • News

Think Locally, Act Globally

integration.” Within two years of buying out Zain, operating in Africa as Airtel, Bharti has added more than 14 million new mobile customers (for a current total exceeding 50 million), while investing approximately US$1 billion in network... View Details
Keywords: Garry Emmons; Telecommunications; Information
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