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Publications

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  • All HBS Web  (2,503)
    • People  (4)
    • News  (273)
    • Research  (1,707)
    • Events  (27)
    • Multimedia  (13)
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Show Results For

  • All HBS Web  (2,503)
    • People  (4)
    • News  (273)
    • Research  (1,707)
    • Events  (27)
    • Multimedia  (13)
  • Faculty Publications  (1,127)
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  • 01 Jun 1997
  • News

Of Myth and Merlin: T.A. (Tom) Barron's Literary Odyssey

greatest wizard of all time. Although Barron's novels are generally found in the science fiction or young adult sections of bookstores, his intentions transcend such categories. "I'm writing for thoughtful people of all ages, people who like to wrestle with ideas in... View Details
Keywords: Thomas Frick
  • 12 Jul 2011
  • News

Phone Fun

disciplines involved in the role, combined with the pace and focus on tangible deliverables is intellectually, creatively, and emotionally fulfilling,” he elaborates. At HBS, Braterman developed the skills to put marketing into context at... View Details
Keywords: Telecommunications; Information; Advertising, Public Relations, and Related Services; Professional Services
  • 01 Mar 2025
  • News

Alumni and Faculty Books

historical context of the struggle in which Marcus died, or the events that cast him as a real-life player in an event marked by destiny. Chasing the Shadow: Mickey Marcus’s 200 Days of Destiny is the first comprehensive and balanced... View Details
  • 01 Apr 1998
  • News

Short Takes

decision-making climates that are externally oriented." The lesson for managers, the authors say, is that instead of adapting their management practices to local norms, multinational firms should strive to create the kind of organizational View Details
Keywords: Garry Emmons and Caroline Chauncey
  • 01 Jun 2009
  • News

Bright Future for Green Business

the panelists considered the current economic downturn to be an obstacle, they didn’t betray any anxiety. The economy came up in the context of the economic stimulus package enacted by Congress in February. Nordan said it would be a boon... View Details
Keywords: Sarah Auerbach; Administration of Environmental Quality Programs; Government; Management, Scientific, and Technical Consulting Services; Professional Services; Utilities
  • 01 Dec 2008
  • News

Leadership: Getting Down to Fundamentals

of motives and identification with groups, norms, and culture. In economics we talked about the role leadership plays in coordination and how economic models can help us understand that. History points us to the role of the biographer and the View Details
Keywords: Julia Hanna
  • 01 Mar 2011
  • News

On the Outside at HBS

role models for all students. Another positive step would be for HBS to facilitate more open classroom dialogue during case studies, not just in the context of LEAD or LCA but also in TOM and Finance, to create opportunities for... View Details
  • 01 Oct 1997
  • News

A Message from Dean Clark

is information technology. We have embarked on a major technology initiative that will help us bring the world into the classroom in even more powerful ways. Through new Web-based electronic cases, we are creating an educational context... View Details
  • 07 Mar 2019
  • News

Smart Marketing Brings Rapid Growth to Latino Brands

accomplish that was to create their own distribution network. Therefore, we are able to control how the brand should look like, how the brand should be able to be established in the marketplace, and how that brand could revolutionize View Details
  • 01 Apr 2000
  • News

Rethinking Call Centers: Effective Delivery of Service is Key

two colleagues, Ann Evenson and Patrick T. Harker, both of Wharton, have written a working paper on this subject titled "Effective Call Center Management: Evidence from Financial Services." The authors go beyond earlier research to look at the broad View Details
  • 01 Jun 2008
  • News

Alumni Books

sections, it addresses the context of U.S. health policy, the policy analysis process, and the potential role health professionals can play in policymaking. More Reading The Journeyman by Rip Gerber (MBA ’92) (iUniverse Inc.) The... View Details
Keywords: Management
  • 01 Jun 2013
  • News

Alumni Books

contexts while staying grounded in one's own natural style. Molinsky advises how to overcome the emotional and psychological impediments to doing so. Leadership and the Art of Struggle: How Great Leaders Grow through Challenge and... View Details
  • 01 Apr 1999
  • News

Q & A: Confronting New Technologies: When Doing Right Is Wrong

cognitive problem. The PCs simply did not make sense to DEC, given their customer context and their cost structure/business model. “Disruptive Tech 101” When Clay Christensen speaks of disruptive and sustaining technologies, he uses the... View Details
  • 01 Jun 2015
  • News

Alumni and Faculty Books for June 2015

study of brand relationships outside of traditional areas by applying new theoretical frameworks and considering new contexts (online digital spaces, consumer collectives, global brands, luxury brands, and branding in terrorist... View Details
  • 23 Oct 2019
  • News

Understanding Business Firsthand in South Korea

wouldn’t have the appreciation for the ways business is conducted in different contexts without having gone to South Korea,” explains Lim. The team worked together to add value to Orion’s marketing strategy. Their recommendations ranged... View Details
Keywords: Global Understanding; Internationalization; Educational Innovation
  • 15 Jun 2021
  • News

The Path out of Polarization

politics. The fact that Americans can’t agree on facts right now isn’t a unique experience. What does historical context suggest about breaking the cycle of misinformation or finding a way to move forward? Rawi Abdelal: I think that... View Details
Keywords: Jen McFarland Flint; Telecommunications; Information
  • 01 Jun 2022
  • News

Ink: Start Small, Rise Above

things differently. Stacey and I say that our differences are our superpower, and I think that idea has never been more important. We met during Leadership Atlanta, which was a unique experience because we got to know each other in the View Details
Keywords: Jen McFarland Flint
  • 19 May 2020
  • News

Exploring the Economics of a Pandemic; Alumni Forums Draw Closer Online

to help each other grow personally and professionally. Under normal circumstances, the support that HBS alumni find in Forum has been invaluable to navigating life and career ups and downs. But in the context of a global pandemic,... View Details
Keywords: Margie Kelley
  • 01 Dec 1996
  • News

On Eve of Transition, Alumni Conference Set for Hong Kong

discussions will include a number of HBS professors. The Hong Kong conference will also consider China in the larger context of the Asian business environment. HBS professor Michael E. Porter will offer his perspective on the competitive... View Details
Keywords: Elaine Gottlieb
  • 01 Sep 2003
  • News

The Kids Are Alright: Alumni Children Crack Case

pop-up ads on most sites. Instead, its “immersive” advertising was more like the product placements common to television and movies — sponsors’ products or messages appear in the context of the site’s games and activities.) As the class... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
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