Commerce - Publications - Faculty & Research

07 Jun 2016
Op-Ed

Can Brand Trump Win a Presidency?

Ronald Reagan's vision of a shining city on a hill. "The world of commerce has never seen a brand insult its way to market share leadership" Superficially, Trump's call to make America great again offers a similar aspiration.... View Details

Keywords: by John A. Quelch; Advertising; Media & Broadcasting

12 Oct 1999
Research & Ideas

Building Competitive Advantage Through Operations

running operations across the Internet as well as having a heavier IT component that examines subjects such as Enterprise Resources Planning (ERP) and Internet Commerce EE: What are the main objectives of the program? Upton: BCAO's... View Details

Keywords: by Staff

22 Feb 2016
Research & Ideas

The ‘Mother of Fair Trade’ was an Unabashed Price Protectionist

it to be an overreach of constitutional commerce powers. Yet the fair trade movement later won some victories in the Supreme Court, including a decision to uphold a New York state law that fixed milk prices for farmers, dealers, and... View Details

Keywords: by Dina Gerdeman; Retail; Health; Legal Services

22 Dec 2016
Op-Ed

The Small Business Administration is a Model for How to Drive Economic Growth

have consolidated small business in one place (his proposal would have put parts of the small business activities from the Departments of Agriculture, Treasury, and Commerce under a newly aligned SBA department), but the principles of... View Details

Keywords: by Karen Mills

05 Jun 2013
Op-Ed

Corporate Leaders Need to Step Up on Climate Change

policy activism and withdraw from associations that refuse to do so, like when Pacific Gas & Electric, Apple, and Nike left the US Chamber of Commerce over its opposition to regulating greenhouse gas emissions. Third, businesses... View Details

Keywords: by Michael Toffel & Auden Schendler

19 Jan 2011
Research & Ideas

Activist Board Members Increase Firm’s Market Value

directors. In order to qualify, shareholders had to have owned at least 3 percent of a firm's shares for at least the prior three years. Still, the announcement drew ire from some business groups, including the US Chamber of Commerce and... View Details

Keywords: by Carmen Nobel

18 Jun 2001
Research & Ideas

Caught in the Cogs: When Manufacturing and IT Meet

collaboration to be successful. Based on new kinds of technologies such as structured data exchange, "these collaborative commerce solutions," he said, "will allow firms to plan, integrate, and execute all aspects of their... View Details

Keywords: by Jim Aisner

16 Feb 2016
First Look

February 16, 2016

highly aligned with the company's goals/values. On the other hand, we find that centralization is less beneficial for stores serving customers that are highly sensitive to service quality. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=50576 The... View Details

Keywords: Sean Silverthorne

04 Jun 2001
Research & Ideas

RealNetworks, CNET, and Judo Strategy

Commerce and Strategy panel at the 2001 Global Alumni Conference. He told alumni that fighting against a larger, stronger rival means not playing the game that your opponents want you to play. "Instead, figure out a different way to... View Details

Keywords: by Jim Aisner

04 May 2020
Research & Ideas

Predictions, Prophets, and Restarting Your Business

and recovering from a crisis, increasing close rates, the efficiency of a sales model, and its segment focus are strategic issues, not only sales management tasks. Consider: when commerce resumes, what’s the impact on your business from... View Details

Keywords: by Frank V. Cespedes

14 Oct 2002
Research & Ideas

The Widening Rift Between Corporations and Society

What is deep support, in a nutshell? How will concerns for privacy affect the use of deep support? A: Deep support, as we describe in our book, is an entirely new way of thinking about commerce. In the support economy, the very purpose of View Details

Keywords: by Martha Lagace

11 Jun 2001
Research & Ideas

E-Commerce Unplugged

In this excerpt, Nohria and Leestma outline the challenges and rewards awaiting businesses that target the mobile-commerce customer. The best place to start? Develop a thorough knowledge of consumer behavior.The race for dominance in mobile View Details

Keywords: by Nitin Nohria & Marty Leestma

10 Aug 2010
First Look

First Look: August 10

PublicationsAdverse Selection in Online 'Trust' Certifications and Search Results Author:Benjamin G. Edelman Publication:Electronic Commerce Research and Applications (June 2010) Abstract Widely used online "trust" authorities... View Details

Keywords: Martha Lagace

23 Jul 2024
In Practice

The New Rules of Trade with China: Navigating Tariffs, Turmoil, and Opportunities

the subsequent international backlash in a number of ways. “Increasing restrictions to transnational commerce in and with China are best understood in terms of security dilemma dynamics.” We argue that China’s turn to regime security as a... View Details

Keywords: by Rachel Layne; Manufacturing; Retail; Fashion; Industrial Products; Consumer Products; Steel; Transportation; Telecommunications

15 Feb 2011
First Look

First Look: Feb. 15

Practices of Trade: Jurisdictional Disputes in the U.S. Commerce in Cadavers Author:Michel Anteby Publication:Administrative Science Quarterly 55, no. 4 (2010) Abstract This study examines the U.S. commerce... View Details

Keywords: Sean Silverthorne

17 Mar 2015
Research & Ideas

Where Did My Shopping Mall Go?

are that retailers will reduce store count and also reduce the size of those locations as online commerce begins to satisfy more and more demand. What is to become of all this retail space? How do consumers go and "kick the tires" of... View Details

Keywords: by Sean Silverthorne; Retail

18 Oct 2016
Op-Ed

Why Business Should Invest in Community Health

participants’ health care costs by 60 percent on average over five years. Taking first steps Some businesses, especially smaller firms, may feel less ability or need to invest in community health. Working in a coalition with other local companies through chambers of... View Details

Keywords: by John Quelch, Howard Koh, and Pamela Yatsko; Health

07 Nov 2011
Research & Ideas

The Forgotten Book that Helped Shape the Modern Economy

government should regulate or encourage commerce will be a central debate. How does your research help us think about this question? A: History is a mirror that is both reflecting and distorting, and can very seldom offer us easy answers... View Details

Keywords: by Sean Silverthorne

14 Dec 2009
Research & Ideas

Can Entrepreneurs Drive People Movers to Success?

characteristics of these offers in a statement to the Senate Commerce Committee in November. At present, I'm comparing these practices with applicable rules from Visa, MasterCard, and American Express. Card networks do not let merchants... View Details

Keywords: by Martha Lagace; Transportation

19 Nov 2001
Research & Ideas

Wrapping Your Alliances In a World Wide Web

supply chains puts a huge burden on manufacturers, distributors, resellers, and end-users, ultimately creating tremendous inefficiencies and inhibiting our ability to leverage the Internet as a business-to-business commerce tool. Here are... View Details

Keywords: by Andrew McAfee

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