Publications

Publications

Filter Results: (159) Arrow Down

Show Results For

← Page 7 of 159 Results →
Sort by

Are you looking for?

→Search All HBS Web
  • 20 May 2019
  • Research & Ideas

Activist CEOs Are Rising Up—and Their Customers Are Listening

When former Starbucks CEO Howard Schultz announced earlier this year he was thinking about running for president of the United States, it wasn’t a new idea. Past CEOs seeking the White House have included Carly Fiorina, Ross Perot, Herman Cain, Steve Forbes, Mitt... View Details
Keywords: by Michael Blanding
  • 01 Sep 2015
  • First Look

First Look -- September 1, 2015

Politics we observe firms working more closely with NGOs and other special interest groups to preempt unfavorable policy choices, react swiftly to crises, and proactively develop socially responsible strategies. In Public Politics, firms have become increasingly... View Details
Keywords: Sean Silverthorne
  • 20 Jan 2010
  • First Look

First Look: Jan. 20

factors causing the crisis but also evaluating the government responses to date and suggesting practical reforms for the future. Catering Through Nominal Share Prices Authors:Malcolm Baker, Robin Greenwood, and Jeffrey Wurgler Publication:Journal of View Details
Keywords: Martha Lagace
  • November 2021 (Revised December 2021)
  • Supplement

PittaRosso (B): Human and Machine Learning

By: Ayelet Israeli
This case supplements the "PittaRosso: Artificial Intelligence-Driven Pricing and Promotion" case, and provides major highlights on what happened at the company since the first case. View Details
Keywords: Artificial Intelligence; Pricing; Pricing Algorithm; Pricing Decisions; Pricing Strategy; Pricing Structure; Promotion; Promotions; Online Marketing; Data-driven Decision-making; Data-driven Management; Retail; Retail Analytics; Price; Advertising Campaigns; Analytics and Data Science; Analysis; Digital Marketing; Budgets and Budgeting; Marketing Strategy; Marketing; Transformation; Decision Making; AI and Machine Learning; Retail Industry; Italy
Related
  • 18 Dec 2018
  • First Look

New Research and Ideas, December 18, 2018

in terms of their R&D investment and financing decisions. We document that these negative shocks lead affected firms to increase R&D expenditures, which they finance with debt. In terms of investment... View Details
Keywords: Dina Gerdeman
  • 08 Apr 2008
  • First Look

First Look: April 8, 2008

ago, in 2001, the wind farm would be visible from Hyannis Port and Osterville, two affluent communities. The coastal residents of those towns have led a campaign in Massachusetts and in Congress to thwart the efforts of Cape Wind. This... View Details
Keywords: Martha Lagace
  • 10 Jan 2012
  • First Look

First Look: January 10

connections (measured as campaign donations to politicians who won an election). Yet, we do not find evidence that BNDES is systematically bailing out firms. In general, BNDES appears to be generally selecting firms with capacity to repay... View Details
Keywords: Sean Silverthorne
  • 10 Mar 2009
  • First Look

First Look: March 10, 2009

previously lived outside India rely significantly more on diaspora networks for business leads and financing. This is especially true for entrepreneurs who are based outside software hubs—where getting leads to new businesses and accessing View Details
Keywords: Martha Lagace
  • 05 Sep 2017
  • First Look

First Look at New Research and Ideas, September 5, 2017

boycott as well as a shareholder proposal to change its policies on political contributions. The case covers current campaign finance regulations as they relate to business as well as Target's lobbying... View Details
Keywords: Sean Silverthorne
  • 10 Apr 2018
  • First Look

First Look at New Research, April 10, 2018

the Spanish superstar for the 2018 tournament after all. What is the best course of action? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/518041 Harvard Business School Case 218-033 Tesla Motors (A): Financing Growth The... View Details
Keywords: Sean Silverthorne
  • September 2022 (Revised November 2022)
  • Teaching Note

PittaRosso: Artificial Intelligence-Driven Pricing and Promotion

By: Ayelet Israeli
Teaching Note for HBS Case No. 522-046. View Details
Keywords: Artificial Intelligence; Pricing; Pricing Algorithm; Pricing Decisions; Pricing Strategy; Pricing Structure; Promotion; Promotions; Online Marketing; Data-driven Decision-making; Data-driven Management; Retail; Retail Analytics; Price; Advertising Campaigns; Analytics and Data Science; Analysis; Digital Marketing; Budgets and Budgeting; Marketing Strategy; Transformation; Decision Making; AI and Machine Learning; Retail Industry; Italy
Related
  • 31 Jan 2017
  • Research & Ideas

The Dow at 20,000: What's That All About?

School finance professor Luis Viceira, an expert on investment management and capital markets, offered his views on how this happened, what it means, and how high the Dow may go in the future. Jim Aisner:  Last week the Dow closed above... View Details
Keywords: by Jim Aisner
  • 31 Jan 2017
  • Research & Ideas

Why These Business School Professors Oppose Trump's Executive Order on Immigration

professor in the Finance Unit: As an academic, my main reaction to the executive order is that this decision is absolutely not grounded in the facts. I spend a lot of energy teaching my students to look at the facts to educate their... View Details
Keywords: by Staff
  • 25 Mar 2014
  • First Look

First Look: March 25

School Case 514-079 Dumb Ways to Die: Advertising Train Safety (A) The case series focuses on Melbourne Trains' viral advertising campaign to improve safe behaviors around trains among young people. This iconic, low budget View Details
Keywords: Sean Silverthorne
  • 05 Dec 2017
  • First Look

First Look at New Research and Ideas, December 5, 2017

remedies, and between discrete campaigns and continuous processes for managing retention. We identify several areas of research where further investigation will significantly enhance retention management. Publisher's link:... View Details
Keywords: Sean Silverthorne
  • 10 Oct 2007
  • First Look

First Look: First Look: October 10

two bands they had signed, Maroon 5 and Flyleaf. Known for its grassroots marketing campaigns, Octone operated through a unique joint-venture model with SonyBMG Music Entertainment's RCA Music Group, which enabled the nimble record label to orchestrate mass-marketing... View Details
Keywords: Martha Lagace
  • 25 Apr 2017
  • First Look

First Look at New Research, April 25

entrepreneurs from the investor can create frictions that might inhibit the funding of good projects. It has largely abstracted away from the fact that a startup typically does not have just one investor but rather several VCs that come together in a syndicate to View Details
Keywords: Sean Silverthorne
  • 02 Feb 2010
  • First Look

First Look: Feb. 2

and Finance (forthcoming). (Also Harvard Business School Working Paper No. 05-053 and NBER Working Paper No. 13131.) Abstract The main arguments in favor of and against nominal and indexed debt are the incentive to default through... View Details
Keywords: Martha Lagace
  • May 2022
  • Supplement

Maestro Pizza (B): The Competition Awakens

By: Ramon Casadesus-Masanell and Fares Khrais
Maestro pizza opened its first store in 2013 after its founder, Khalid Al Omran, recognized an opportunity in Saudi Arabia to offer high quality pizza at affordable prices. The business grew rapidly and under the radar at first, but soon enough caught the attention of... View Details
Keywords: Competitive Strategy; Competitive Advantage; Competition; Market Entry and Exit; Emerging Markets; Business Startups; Corporate Entrepreneurship; Product Positioning; Disruption; Disruptive Innovation; Advertising; Advertising Campaigns; Social Media; Forecasting and Prediction; Crisis Management; Growth and Development Strategy; Brands and Branding; Product Development; Production; Service Delivery; Business Growth and Maturation; Financial Statements; Cost Management; Analysis; Quality; Performance Consistency; Customer Satisfaction; Profit; Family Ownership; Food and Beverage Industry; Saudi Arabia; Middle East
Related
  • 15 Nov 2016
  • First Look

November 15, 2016

payoffs differently than private households do. This gives the government a "social risk management" motive: projects that ameliorate market failures when household marginal utility is high are appealing. The second friction is that government View Details
Keywords: Sean Silverthorne

Are you looking for?

→Search All HBS Web