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Show Results For
- All HBS Web
(700)
- News (135)
- Research (483)
- Events (2)
- Multimedia (7)
- Faculty Publications (363)
- 13 Jan 2015
- First Look
First Look: January 13
possible priorities for the company's "Project Symphony," guaranteeing the winners a high level of visibility and support across the media conglomerate's broadcast and cable television, film, and theme park divisions. Past... View Details
Keywords: Sean Silverthorne
- 21 Nov 2023
- Research & Ideas
Employee Negativity Is Like Wildfire. Manage It Before It Spreads.
their groups. “You need to broadcast information in a way that helps people build narratives that reduce emotions.” Leaders of large organizations typically can’t provide personalized support to every employee. In these instances, “You... View Details
Keywords: by Kristen Senz
- 01 Oct 2013
- First Look
First Look: October 1
Publications August 2013 Journal of Economic Behavior & Organization Religion, Politician Identity and Development Outcomes: Evidence from India By: Bhalotra, Sonia, Guilhem Cassan, Irma Clots-Figueras, and Lakshmi Iyer Abstract—This paper investigates whether... View Details
Keywords: Sean Silverthorne
- June 2007 (Revised March 2011)
- Case
The CW: Launching a Television Network
By: Anita Elberse and S. Mark Young
In May 2006, Dawn Ostroff, president of entertainment of the newly formed CW Television Network, was faced with the task of choosing the final set of programs for the 2006 fall schedule, which she would present to advertisers at the annual "upfront" market in New York... View Details
Keywords: Advertising; Customer Relationship Management; Decision Choices and Conditions; Television Entertainment; Brands and Branding; Product Launch; Strategic Planning; Networks; Media and Broadcasting Industry
Elberse, Anita, and S. Mark Young. "The CW: Launching a Television Network." Harvard Business School Case 507-050, June 2007. (Revised March 2011.)
- 11 Mar 2015
- HBS Seminar
Ernest Wilson, University of Southern California, Annenberg School
- Web
Curriculum - Case Method Project
opposition in 1918. Coverage: 1890 – 1918; Progressive Era political reforms; direct democracy; initiative, referendum, and recall; the “Oregon System”; political corruption; “the Octopus”; Henry Cabot Lodge Regulating Radio in the Age of View Details
- 26 Apr 2024
- HBS Case
Deion Sanders' Prime Lessons for Leading a Team to Victory
literally is no book. He keeps you on the edge of your seat.” For the annual Black & Gold Day Spring Football Game in April 2023, despite snow, a sellout crowd filled the stands for a game broadcast live by ESPN, a first for CU.... View Details
- Web
Great American Business Leaders of the 20th Century - Leadership
Data Systems, 1961–1969 William S. Paley Columbia Broadcasting System, 1928–1983 Ray T. Parfet, Jr. Upjohn Company, 1969–1987 William G. Park Crucible Steel Company, 1900–1909 George S. Parker Parker Brothers, 1901–1933 Eugene M.... View Details
- 23 Aug 2011
- First Look
First Look: August 23
PublicationsChallenges to Business in the Twenty-First Century Authors:Gerald Rosenfeld, Jay W. Lorsch, and Rakesh Khurana, eds. Publication:Cambridge, Mass.: American Academy of Arts and Sciences, 2011 An abstract is unavailable at this time. Book:... View Details
Keywords: Sean Silverthorne
Anita Elberse
Anita Elberse is the Lincoln Filene Professor of Business Administration at Harvard Business School.
Professor Elberse develops and teaches an MBA course covering the "Businesses of Entertainment, Media, and Sports," which ranks among the most sought-after... View Details
Bharat N. Anand
Bharat N. Anand is the Vice Provost for Advances in Learning at Harvard University, and the Henry R. Byers Professor of Business Administration at Harvard Business School.
Professor Anand is an expert in digital strategy, media and... View Details
- 21 Oct 2013
- Working Paper Summaries
How Major League Baseball Clubs Have Commercialized Their Investment in Japanese Top Stars
Rafael M. Di Tella
I received my first degree in Economics in 1990 from the Universidad de Buenos Aires, Argentina and a D.Phil in Economics from Oxford University in 1996. After a short stay in Argentina I joined Harvard Business School in July 1997, where I... View Details
- Web
Podcast - Business & Environment
environmental impact of the fashion industry, and how Allbirds is balancing a critical tension between sharing its know-how and material innovations with competitors to scale its efforts to decarbonize fashion, while also retaining brand differentiation. This was... View Details
Debora L. Spar
Debora Spar is the Jaime and Josefina Chua Tiampo Professor of Business Administration at Harvard Business School and Senior Associate Dean for Business and Global Society. Her current research focuses on issues of gender and technology, and the interplay between... View Details
- 30 Jun 2022
- HBS Case
Peloton Changed the Exercise Game. Can the Company Push Through the Pain?
Few companies create an entirely new consumer market and reach icon status—and then set out to reinvent themselves. But that’s the hill the at-home, interactive-exercise firm Peloton is now climbing. Peloton was one of the freewheeling successes of the first year of... View Details
- 11 Dec 2023
- Research & Ideas
Doing Well by Doing Good? One Industry’s Struggle to Balance Values and Profits
fields, the authors note. But the rise of the internet over the last few decades pulled the rug out from under old media’s business model. By 2017, 45 percent of all newspaper jobs and 27 percent of all radio broadcast jobs had vanished,... View Details
Keywords: by Scott Van Voorhis
- 08 Aug 2022
- HBS Case
Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS
What would it take to attract customers who are so loyal that they would not only buy your products, but would also lavish your distributors with flowers and purchase advertising to elevate your brand? Ask the minds behind K-pop sensation BTS. Created by a Korean... View Details
- 08 Dec 2022
- HBS Case
The War in Ukraine and Nestlé’s Moral Dilemma: Stay or Leave Russia?
nonessential, but others—like Gerber baby food and Peptamen formula for critically ill patients—felt morally difficult to pull from shelves, says Hsieh. Ukraine Prime Minister Denys Shmyhal took to Twitter to broadcast his dissatisfaction... View Details
- 21 Apr 2023
- Research & Ideas
The $15 Billion Question: Have Loot Boxes Turned Video Gaming into Gambling?
Players have long been able to buy virtual items with real money in video games, such as special weapons and features. But Nintendo raised the ire of parents and regulators in 2018 when it added so-called loot boxes—a virtual lottery for in-game items—to its... View Details