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December 1999 (Revised August 2001)
Case

Millennium Pharmaceuticals, Inc. (A)

By: Stefan H. Thomke and Ashok Nimgade

Focuses on Millennium's strategy to grow and revolutionize drug development through the use of new technologies such as genomics. Describes how Millennium Pharmaceuticals--a fast-growing biotechnology firm in Cambridge, MA--has used strategic alliances to finance the... View Details

Keywords: Cost Management; Financing and Loans; Medical Specialties; Retention; Growth and Development Strategy; Time Management; Product Development; Problems and Challenges; Alliances; Technology; Biotechnology Industry; Pharmaceutical Industry; Cambridge

January–February 2019
Article

Why Some Platforms Thrive and Others Don't

By: Feng Zhu and Marco Iansiti

In the digital economy, scale is no guarantee of continued success. After all, the same factors that help an online platform expand quickly—such as the low cost of adding new customers—work for challengers too. What, then, allows platforms to fight off rivals and grow... View Details

Keywords: Digital Platforms; Competition; Network Effects; Competitive Strategy

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07 Oct 2014
Working Paper Summaries

Lifting the Veil: The Benefits of Cost Transparency

Keywords: by Bhavya Mohan, Ryan W. Buell & Leslie K. John; Retail

Fall 2016
Article

How Do Customers Respond to Increased Service Quality Competition?

By: Ryan W. Buell, Dennis Campbell and Frances X. Frei

When does increased service quality competition lead to customer defection, and which customers are most likely to defect? Our empirical analysis of 82,235 customers exploits the varying competitive dynamics in 644 geographically isolated markets in which a nationwide... View Details

Keywords: Service Quality Competition; Retail Banks; Empirical Operations; Retention; Service Operations; Quality; Competition; Banking Industry; United States

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November 2006
Article

Find Your Sweet Spot

By: Rob Markey, Gerard Du Toit and James Allen

Charged with extending their unit’s product lines and boosting top-line growth over the next three years, product managers at one global consumer goods company wanted to identify the most attractive customer segments to target and how best to reach them. So they turned... View Details

Keywords: Marketing Strategy; Customers; Segmentation

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May 2021 (Revised June 2021)
Case

Zoom Video Communications vs. Microsoft Teams

In June 2021, Zoom executives prepared for competition in the post-pandemic world. Zoom‘s breakthrough success in the previous year put the company in a position to set up many new opportunities going forward. At the same time, its success attracted competitors like... View Details

Keywords: Internet and the Web; Competition; Growth and Development Strategy

2012
Article

E-Commerce in Asia: Challenges and Opportunities

By: Sunil Gupta and Tanya Bijlani

Asia is becoming increasingly attractive to businesses, especially to e-commerce firms that thrive on global and scalable business models. Yet, most global e-commerce players, with a few exceptions, have failed to achieve significant success in Asia. This article... View Details

Keywords: Asia

2003
Chapter

Equity Financing

By: Paul Gompers and Joshua Lerner

Equity financing for entrepreneurial firms has attracted increasing attention in both the popular press and academic literature. The dramatic growth in the venture capital industry in the past two decades has been accompanied by new academic research that explores... View Details

Keywords: Angel Investors; Financing and Loans; Equity; Venture Capital; Business Startups

May 2012
Article

Incentive Schemes, Sorting and Behavioral Biases of Employees: Experimental Evidence

By: Ian Larkin and Stephen Leider

We investigate how the convexity of a firm's incentives interacts with worker overconfidence to affect sorting decisions and performance. We demonstrate experimentally that overconfident employees are more likely to sort into a non-linear incentive scheme over a linear... View Details

Keywords: Motivation and Incentives; Performance; Behavior; Prejudice and Bias; Decisions; Employees; Wages

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15 Feb 2000
Research & Ideas

The Right Connections

pharmaceutical companies — what the authors call downstream social capital — had a direct impact on the size of the startup's IPO. "Downstream social capital was essential in attracting the interest of a top investment bank and... View Details

Keywords: by Judith A. Ross

September 2023
Teaching Note

Apple’s iPhone Revolution: Pioneering the Circular Economy

By: George Serafeim

Teaching Note for HBS Case 123-089. The case describes the Trade-In system for iPhones that allow iPhones to be refurbished and reused or to be recycled. The case provides information for the students to analyze the financial attractiveness of the Trade-In system and... View Details

Keywords: Iphone; Smartphone; Technology; Business Model Innovation; Carbon Emissions; Recycling; Business Model; Product Design; Climate Change; Environmental Sustainability; Green Technology; Technology Industry

June 2019
Article

Social Risk, Fiscal Risk, and the Portfolio of Government Programs

By: Samuel G. Hanson, David S. Scharfstein and Adi Sunderam

We develop a model of government portfolio choice in which a benevolent government chooses the scale of risky projects in the presence of market failures and tax distortions. These two frictions generate motives to manage social risk and fiscal risk. Social risk... View Details

Keywords: Risk Management; Government and Politics; Programs

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February 2022
Case

US Foods: Driving Post-Pandemic Success?

By: David E. Bell, Olivia Hull and Amy Klopfenstein

In November 2021, US Foods CEO Pietro Satriano must decide his company’s trajectory following the COVID-19 pandemic. US Foods suffered due to business closures and social distancing during the height of the pandemic. While the situation improved following the return of... View Details

12 Jul 2022
Cold Call Podcast

Can the Foodservice Distribution Industry Recover from the Pandemic?

Keywords: Re: David E. Bell; Service; Food & Beverage

29 Dec 2014
Research & Ideas

Most Popular Articles and Research Papers of 2014

It's better to look good than to feel good. That was the observation of Billy Crystal's SNL character Fernando, and it seems to be born out in two articles from this year's most popular list. In The Manager in the Red Shoes, we learn that dressing to stand out rather... View Details

January 2023
Case

The Ford Motor Company Green Bond

By: Vikram S Gandhi and James Barnett

In November 2021, Ford Motor Company offered a $2.5 billion green bond to finance investments in electrification. Issuance of green bonds significantly increased into the 2020s, and to date, the Ford Motor Company green bond was the largest such bond offered by a... View Details

Keywords: Finance; Bonds; Green Technology; Financial Services Industry; Auto Industry; United States

March 2006 (Revised April 2007)
Case

Cinco de Mayo

By: Arthur I Segel, Nicolas P. Retsinas, David Margain and Andres Caldera Radonski

In 2004, Adrian Pandal is seeking financing for a residential conversion of a building in Mexico City's historic center district. He must convince potential lenders that the project is viable and that it makes sense to bet on the future potential of an area that, until... View Details

Keywords: History; Risk Management; Opportunities; Urban Development; Investment; Property; Real Estate Industry; Mexico City

April 2023
Case

Drive Capital: A New Road for Venture

By: Paul A. Gompers and Alicia Dadlani

Founded by two former Sequoia Capital partners, Columbus-Ohio-based Drive Capital’s mission was to build a world-class venture capital firm in the middle of the U.S., an area historically overlooked by VCs. Drive faced early challenges of attracting investors, sourcing... View Details

Keywords: Venture Capital; Business Startups; Entrepreneurship; Investment; Business Strategy; Financial Services Industry; Biotechnology Industry; United States; Ohio

August 2017 (Revised June 2018)
Case

Enpara.com: Digital Bank at a Crossroad

By: Sunil Gupta and Eren Kuzucu

In March 2017, Elsa Pekmez Atan (MBA 2004), was wondering about the future of Enpara.com, a digital-only banking platform of QNB Finansbank. Since its launch in October 2012, Enpara had been successful in attracting over 600,000 customers by appealing to digital savvy,... View Details

Keywords: Innovation; Competition; Banks and Banking; Business Model; Product Launch; Competitive Strategy; Integration; Innovation and Invention; Decision Making; Strategy; Emerging Markets; Digital Transformation; Banking Industry; Turkey

Article

The Market Design and Policy of Online Review Platforms

By: Benjamin Edelman

I present the institutions and incentives of online reviews, including attracting initial reviews, assuring truthful reviews of genuine experiences, and avoiding inflated or deceptive reviews. I also explore the competition and consumer protection concerns associated... View Details

Keywords: Reviews; Reputation; Platforms; Marketplaces; Deception; Market Design; Multi-Sided Platforms; Law; Online Technology; Information Technology Industry; Telecommunications Industry; Accommodations Industry; Retail Industry

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