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Show Results For
- All HBS Web
(341)
- People (1)
- News (111)
- Research (193)
- Multimedia (2)
- Faculty Publications (97)
- Web
Marketing - Faculty & Research
and interactive marketing, sales management and return on marketing investment. Some of our faculty specializes in specific industries such as retailing, agribusiness, social enterprise, media, arts and entertainment. There are several new View Details
- Web
California - Global
study writing on West Coast companies, with an emphasis on California, specifically the San Francisco Bay Area. Since its opening, the CRC has helped develop more than 250 cases, which are used in all academic units within the School's... View Details
- Web
Help - Alumni
Program in Leadership (PPL) Program for Leadership Development (plus completion of 10 open-enrollment program days) (PLDA) Senior Executive Program, China (SEPCA) Senior Executive Leadership Program (SELP) Retired HBS programs which... View Details
- 01 Dec 2023
- News
Endless Possibilities
Faye Iosotaluno (MBA 2008) met her husband through friends when she was only 19 years old. It was 1999, and the mobile-first app Tinder—which launched in 2012 and where Iosotaluno is currently COO—was not even a distant glimmer on the dating horizon. While the app... View Details
Keywords: Julia Hanna
- 15 Aug 2023
- HBS Case
(Virtual) Reality Check: How Long Before We Live in the 'Metaverse'?
technological fiefdoms, similar to how social networks and mobile app stores operate today? The answer is not yet clear—and may not be for years to come. When will the metaverse make a splash? “For the last 10 years, metaverse and virtual... View Details
- 26 May 2015
- First Look
First Look: May 26
hiring more workers. Publisher's link: http://people.hbs.edu/mluca/oDesk.pdf May 2015 HR Certification Institute Leave No Slice of Genius Behind: Selecting and Developing Tomorrow's Leaders of Innovation By: Kanter, Rosabeth M. Abstract—... View Details
Keywords: Sean Silverthorne
- Web
FAQs - Alumni
reunion attendees? On campus, lactation rooms are available and are equipped with refrigerators and a hospital-grade Medela Symphony pump, for which you will need to provide your own Medela accessory kit. Please reference the Reunions app... View Details
- 16 Nov 2016
- Research & Ideas
Turning One Thousand Customers into One Million
Among them are low setup cost, allowing companies to start advertising for as little as $10 a day; precise targeting—to specific demographics, or based on life events such as birthdays or similarity to current customers; short creative View Details
- Web
Podcast - Business & Environment
how IKEA is redesigning iconic products like the Billy bookcase to make them easier to disassemble and repair, how secondhand retail pilot programs at IKEA stores are reaching new customers, and how investments like RetourMatras are View Details
- 22 Aug 2011
- Research & Ideas
Getting to Eureka!: How Companies Can Promote Creativity
develop their own apps and profit from them, but Apple holds final authority over what gets sold on its platform. Compare Apple's controlled approach with Google, which runs its Android on open-source... View Details
Keywords: by Michael Blanding
- Research Summary
Overview
By: Iavor I. Bojinov
Over the last decade, technology companies like Amazon, Google, and Netflix have pioneered data-driven research and development processes centered on massive experimentation. However, as companies increase the breadth and scale of their experiments to millions of... View Details
- 26 Aug 2024
- Research & Ideas
Can AI Match Human Ingenuity in Creative Problem-Solving?
When ChatGPT and other large language models began entering the mainstream two years ago, it quickly became apparent the technology could excel at certain business functions, yet it was less clear how well artificial intelligence could handle more creative tasks. Sure,... View Details
- March 2024 (Revised July 2024)
- Case
WeightWatchers: Promoting Weight Health
In December 2023, the 60-year-old weight management industry stalwart WeightWatchers announced the launch of WeightWatchers Clinic, which incorporated GLP-1s , a new class of prescription weight-loss medications, into the company’s portfolio of products and mobile app... View Details
Keywords: Business Strategy; Competitive Strategy; Resource Allocation; Diversification; Leadership; Growth and Development Strategy; Technology Industry; Health Industry; Pharmaceutical Industry; United States; New York (city, NY)
Gulati, Ranjay, Cynthia A. Montgomery, Ashley Whillans, Allison Ciechanover, and Emily Grandjean. "WeightWatchers: Promoting Weight Health." Harvard Business School Case 424-029, March 2024. (Revised July 2024.)
- 10 Jan 2023
- Research & Ideas
How to Live Happier in 2023: Diversify Your Social Circle
studies from the World Health Organization and users of an app in France. In total, they examined the social interactions of 50,000 people, all pointing to the same finding. Fine-tuning your mix To a lesser extent, social portfolio... View Details
Keywords: by Michael Blanding
- Research Summary
Overview
Over the last decade, technology companies like Amazon, Google, and Netflix have pioneered data-driven research and development processes centered on massive experimentation. However, as companies increase the breadth and scale of their experiments to millions of... View Details
- Web
Entrepreneurship - Faculty & Research
Background Note Raising Startup Capital By: Jeffrey Bussgang Entrepreneurs typically focus their full energies on business-building. But raising capital is a core part of building a valuable business. Developing expertise in raising... View Details
- 02 Nov 2023
- News
Seeding Startups
Shirish Nadkarni (MBA 1987) was the director of product planning for Microsoft’s MSN when he decided he was ready to become an entrepreneur. He had recently led the growing internet portal’s 1997 acquisition of Hotmail, the first free, web-based email solution, and the... View Details
Keywords: April White
- 26 May 2022
- HBS Case
Apple vs. Feds: Is iPhone Privacy a Basic Human Right?
was propelling government officials to develop tougher security measures. And law enforcement officials were increasingly asking for access to iPhones, powerful handheld devices that stored information that may help them solve crimes.... View Details
Keywords: by Avery Forman
- 10 Jan 2023
- Op-Ed
Time to Move On? Career Advice for Entrepreneurs Preparing for the Next Stage
it’s important to use these different lenses to fully embrace all the learnings that came from your journey. What specific skills have you developed or mastered? Consider all functions within an organization—financial, sales, product,... View Details
Keywords: by Julia Austin
- Web
2023 Reunion Presentations - Alumni
this “working on material” session (as comedians would call it) with a sneak peek into how we are reconceptualizing career development post-pandemic and the implications for us and our organizations. Build the Life You Want: The Art and... View Details