gaming - Publications - Faculty & Research

September 2020
Case

Apple Bets on Augmented Reality

By: Rory McDonald, David Lane and Mel Martin

In 2020, augmented reality (AR) was still a nascent technology with blockbuster potential, one which Apple was actively developing as its iPhone franchise waned. But the emergence of AR was uneven, including the disappointing Google Glass and the unexpected viral... View Details

Keywords: Augmented Reality; Industry Structures; Product Development; Commercialization; Competition; Corporate Strategy; Diversification; Information Technology; Technology Adoption; Video Game Industry; Video Game Industry; Video Game Industry

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January 2022
Article

Artificial Intelligence, Data-Driven Learning, and the Decentralized Structure of Platform Ecosystems

By: David R. Clough and Andy Wu

Gregory, Henfridsson, Kaganer, and Kyriakou (2020) highlight the important role of data and AI as strategic resources that platforms may use to enhance user value. However, their article overlooks a significant conceptual distinction: the installed base of... View Details

Keywords: Artificial Intelligence; Data Strategy; Ecosystem; Value Capture; Digital Platforms; Analytics and Data Science; Strategy; Learning; Value Creation; AI and Machine Learning; Video Game Industry; Video Game Industry; Video Game Industry; Video Game Industry

26 Nov 2012
Research & Ideas

New Winners and Losers in the Internet Economy

publishers and retailers to social networks and gaming sites. Job growth on the Internet stands in sharp contrast to the US economy as a whole, which has suffered from high unemployment for years. The report found that the gross domestic... View Details

Keywords: by Dina Gerdeman; Publishing

27 Jun 2024
Research & Ideas

Gen AI Marketing: How Some 'Gibberish' Code Can Give Products an Edge

into favoring their own products by adding a carefully crafted short text sequence to online product descriptions. The study explores whether marketers “can game these models to get the answers that they are seeking to advantage their own... View Details

Keywords: by Ben Rand; Technology

20 Jul 2017
News

Pushing the Next Generation Forward

Owusu-Kesse says, “I can’t tell you how rewarding it is to take a bunch of kids from Harlem to their first Knicks or Yankees game and watch their faces light up. For me, my job isn’t about charity. It’s about bringing to the world the... View Details

Keywords: Deborah Blagg

01 Mar 2005
News

A Primer on Patents

Unfortunately, there were huge discrepancies in the way circuit courts resolved these cases, so lawyers used to game the system to end up in front of a judge who they thought would be favorable to their case. Beyond that, Supreme Court... View Details

Keywords: James E. Aisner; Colleges, Universities, and Professional Schools; Educational Services

01 Sep 2018
News

In My Humble Opinion: In the Deal

diverse personalities.” Travel trio: Exercise right off the plane. Find really great coffee in a new café. Bring lavender oil: “If I put some on my pillow, I have a sense of being at home.” Game changer: Launch X, an accelerator program... View Details

Keywords: Julia Hanna

01 Jun 2005
News

Full Circle

and joining the Sterling Group, a boutique M&A and LBO firm. “You’re playing the game at a fairly high level, and you have this Harvard MBA, which carries expectations and provides great opportunities,” says Anderson. The compensation... View Details

Keywords: Julia Hanna; veterinary; MBA applicable; Health, Social Assistance

01 Mar 2004
News

Zanzibar: Something for Everyone

region. Visiting three spice plantations, we played guessing games with our guide, Baker, about what spice various plants yield and how. Baker, whose family owned one of the plantations we visited, first showed us a clove tree and... View Details

Keywords: Accommodation; Hospitality; Food Services and Drinking Places; Hospitality

03 Nov 2022
Op-Ed

Feeling Separation Anxiety at Your Startup? 5 Tips to Soothe These Growing Pains

was fair game to chat about. A typical chat might go: Full Stack Engineer: “I’m thinking of moving the ‘Learn More’ button to the bottom right of the home page.” CEO: “Sounds good. What do you think about what that potential customer said... View Details

Keywords: by Julia Austin

05 Nov 2024
Research & Ideas

AI Can Help Leaders Communicate, But Can't Make Employees Listen

London’s School of Management, and Amirhossein Zohrehvand, assistant professor at Leiden University. Turing, meet Wade The Turing Test is an imitation game in which a person must guess whether they’re communicating with a machine or... View Details

Keywords: by Ben Rand; Information Technology; Technology

22 Nov 2016
First Look

November 22, 2016

groups are context dependent and distorted in the direction of representative types. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51546 forthcoming American Indian Business High Stakes Negotiation: Indian Gaming and... View Details

Keywords: Sean Silverthorne

Profile

Rob Casper

through four different product ideas, then dropped them,” Rob says. “Our big idea, which the client liked, was a video game application that would appeal to the right people: adolescent girls.” View Details

01 Mar 2007
News

Avon CEO Jung on Leadership

reinvent yourself.” “The skills that you had last year,” she declared, “aren’t necessarily going to be good enough to play the game this year.” Jung then turned to hallmarks of leadership. Character and integrity are rightly at the top of... View Details

Keywords: makeup; grooming; Management of Companies and Enterprises; Management; Health and Personal Care Stores; Retail Trade

09 Aug 2011
First Look

First Look: August 9

Competition for Social Preferences in Simple Extensive Form Games: An Introduction Authors:Eyal Ert, Ido Erev, and Alvin E. Roth Publication:Special Issue on Predicting Behavior in Games. Games 2 (2011) Abstract Two independent, but... View Details

Keywords: Sean Silverthorne

10 Oct 2007
First Look

First Look: First Look: October 10

We investigate these research questions in the context of the U.S. Environmental Protection Agency's Audit Policy. Download the paper: http://www.hbs.edu/research/pdf/08-021.pdf Cases & Course MaterialsGianna Angelopoulos-Daskalaki and the 2004 Athens Olympic... View Details

Keywords: Martha Lagace

13 May 2015
Blog Post

Former Engineer Gives Consulting a Test Drive

direction of companies facing critical issues in the case method. This motivated me to aim for a consulting internship. I chose to work in a frontier market, as the stage of development of businesses there gave me a good chance of being involved in View Details

11 Oct 2022
News

Righting the Ship

First, there was no standard to evaluate the CIP managers at the division level, so a 60 percent execution rate, for instance, might conceivably seem “good enough.” Second, the way the money was being distributed at the headquarters level—Stuckey’s level—was... View Details

Keywords: Maureen Harmon

01 Sep 2020
News

Building a Strong and Prosperous Society

but also ensures that the rules of the game are such that prosperity is widely shared and that problems like climate change are adequately addressed. How does democracy affect the power balance that enables free markets to thrive? RH:... View Details

17 Aug 2015
News

The Play Alchemist

energy-generating products to teach about science, technology, engineering, and math (STEM); inspire invention with limited resources; and encourage students to see life as a game that can be won regardless of age, religion, race, or... View Details

Keywords: Constantine von Hoffman

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