Filter Results:
(2,039)
Show Results For
- All HBS Web
(2,039)
- People (13)
- News (424)
- Research (1,315)
- Events (1)
- Multimedia (5)
- Faculty Publications (812)
Show Results For
- All HBS Web
(2,039)
- People (13)
- News (424)
- Research (1,315)
- Events (1)
- Multimedia (5)
- Faculty Publications (812)
- Profile
Rawiah Abdallah
development efforts in the future." After graduation, Rawiah assumed ever-greater responsibilities in a sequence of jobs at Raya Holding, LOGIC Management Consulting, and the Dubai office of Boston Consulting Group. Power of stories... View Details
- Profile
Max Wibaux
firefighting while managing two or three challenges simultaneously. This was attractive to me!" Yet the concentration on marketing left Max with gaps in some of the fundamentals of business such as finance and entrepreneurship. In... View Details
Keywords: CPG
- 01 Oct 1999
- News
Making the Case for Maine: HBS Club and State's CEO Discuss Business Issues
Lane-Merrill (MBA '82), marketing strategist and director of research at ViA Marketing & Design, a strategic brand management company based in Portland. President of the newly reinstated HBS Club of Maine,... View Details
Keywords: Janine Brunell Looker
- 31 Jan 2023
- News
Female Founders' Dilemmas; UK Tech Startups
Saigal (MBA 2014), founder and CEO of Kudos, a sustainable diaper company, and Sarina Siddhanti Garg (MBA 2015), founder of the South Asian formal clothing retailer Riya Collective. The women shared their startup journeys with guest moderator Sowmya Pelluru, director... View Details
Keywords: Margie Kelley
- 01 Dec 2004
- News
Getting Personal
is trying to manage different and multiple brand messages for different audiences, using the Internet and various other forms of distribution. What else about marketing conventional wisdom invites... View Details
- Profile
Gary Shi
brands in the world, Proctor & Gamble and PepsiCo, assuming an escalating series of responsibilities. “The biggest thing I learned,” says Gary, “is never say no to yourself. There’s always need for a challenge.” Changing ideas of... View Details
- 01 Dec 2003
- News
Nonprofits: Choosing a Path for Growth
remarks follow. While our survey did not explore the reasons for choosing branching over affiliation, some nonprofits may prefer branching because it allows the nonprofit leader to exert the most control since the new organizational units are established and View Details
- 01 Sep 2012
- News
On a Sound Track
management consultant at Monitor, which sharpened my perspective on business and industry strategy. I learned a huge amount at HBS in discussions of leadership, entrepreneurial marketing, finance, and ethics. I also spent some time at... View Details
- June 2010
- Teaching Note
Ebro Puleva (TN)
By: David E. Bell and Mary Louise Shelman
Teaching Note for 510026. View Details
- 12 Jul 2011
- News
Phone Fun
culture’s changing tastes, Braterman’s management style favors minimizing red tape and encouraging agile responses to the latest marketplace trends. “We can turn on a dime,” he said in the article. Braterman, who attended HBS as a... View Details
- 01 Dec 2007
- News
Lighten Up
tents, and other gear for maximum performance, comfort, and enjoyment. And now, shoes. Last year the Timberland Company, a heavyweight in the footwear business, acquired the GoLite brand for its new line of strong but super-lightweight... View Details
- Career Coach
Suzie Rubin
an MBA from Kellogg and a BS in Zoology from Duke University.Work Experience: Medtronic: product management and marketing. Genentech: marketing. U.S. Congress, Office of Technology Assessment: science and technology policy research.... View Details
Keywords: Health Care
- 01 Jun 2022
- News
Case Study: Glass Half Full
concedes. But glass is a rare material that, while energy-intensive to create, can be reused literally for centuries. Given that, he sees a unique opportunity to build a storied brand with the potential to become a lasting household name.... View Details
- Career Coach
Minal Mehta
the Head of Product Management for the Next Billion Users (NBU) Initiatives at YouTube as well as Google. During her tenure, she led the growth-focused product domain uniquely tailored to the needs of expanding global user markets. She... View Details
- 26 Jan 2004
- Research & Ideas
What Developing-World Companies Teach Us About Innovation
countries generally lack a solid technology base of trained scientists and world-class research universities. 2. Companies in developing countries must manage to eke out a profit while serving customers with low disposable income; per... View Details
- February 2022 (Revised February 2023)
- Case
TikTok in 2020: Super App or Supernova? (Abridged)
By: Jeffrey F. Rayport, Dan Maher and Dan O'Brien
TikTok’s parent company, ByteDance, was launched in 2012 around a simple idea—helping users entertain themselves on their smartphones while on the Beijing Subway. In less than a decade, it had become one of the world’s most valuable private companies, with investors... View Details
Keywords: Digital Platform; Artificial Intelligence; AI; Mobile App; Mobile App Industry; Mobile and Wireless Technology; Market Entry and Exit; Brands and Branding; Growth and Development Strategy; China
Rayport, Jeffrey F., Dan Maher, and Dan O'Brien. "TikTok in 2020: Super App or Supernova? (Abridged)." Harvard Business School Case 822-112, February 2022. (Revised February 2023.)
- June 2009
- Supplement
Mary Kay Inc.: Asian Market Entry (B)
By: John A. Quelch
By 2008, over half of Mary Kay Cosmetics' $2.8 billion sales were from outside the U.S. Sales from China exceeded $500 million in 2008 through over 450,000 beauty consultants. China was Mary Kay Cosmetics' second most important national market with revenues growing at... View Details
Keywords: Global Strategy; Growth and Development Strategy; Brands and Branding; Emerging Markets; Market Entry and Exit; Beauty and Cosmetics Industry; Asia; China
Quelch, John A. "Mary Kay Inc.: Asian Market Entry (B)." Harvard Business School Supplement 509-067, June 2009.
- 01 Mar 2006
- News
Faculty Books
its decision-making, marketing, brand management, innovation, acquisition strategies, corporate culture, and human-resource management. Managing Product and Service Development by Stefan H. Thomke... View Details
- 01 Sep 2014
- News
All For One
The first thing Linda Hill noticed when she walked into Pixar Animation Studios was the energy. Pixar’s cavernous office in Emeryville, California, is totally open and organized around a huge central atrium, allowing a diverse group of artists, animators, computer... View Details
Marty Blue
2019 Marty was engaged as an SVP of Business Development at CarGurus. CarGurus is the largest Automotive Digital Marketplace in the United States based on unique monthly visitors. At CarGurus she was an integral part of the management... View Details