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      • July 2001 (Revised February 2003)
      • Case

      Recall 2000: Bridgestone Corp. (A)

      By: Lynn S. Paine
      In September 2000, the president of Bridgestone-Firestone, the U.S. subsidiary of Japan's Bridgestone Corp., was invited to appear before a U.S. congressional subcommittee investigating the August 2000 recall of more than 6.5 million tires made by the subsidiary. The... View Details
      Keywords: History; Crisis Management; Business Processes; Cross-Cultural and Cross-Border Issues; Manufacturing Industry; Auto Industry; Rubber Industry; Japan; United States
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      Paine, Lynn S. "Recall 2000: Bridgestone Corp. (A)." Harvard Business School Case 302-013, July 2001. (Revised February 2003.)
      • April 2001 (Revised November 2001)
      • Case

      Supply Chain Management at World Co., Ltd.

      By: Ananth Raman, Marshall L. Fisher and Anna Sheen McClelland
      Describes a supply chain with very quick (i.e., two week) response times and allows students to explore how such short response times are achieved. Allows students to explore why other supply chains, with much longer response times, might not be able to replicate this... View Details
      Keywords: Supply Chain Management; Supply Chain; Knowledge Management; Organizational Change and Adaptation; Management Practices and Processes; Performance Improvement
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      Raman, Ananth, Marshall L. Fisher, and Anna Sheen McClelland. "Supply Chain Management at World Co., Ltd." Harvard Business School Case 601-072, April 2001. (Revised November 2001.)
      • March 2001 (Revised April 2001)
      • Case

      Sustainable Development & Socially Responsible Investing: ABB in 2000

      By: Forest L. Reinhardt
      Several investment firms and mutual funds position themselves as providers or facilitators of opportunities for socially responsible investment. This case addresses the impact of these firms on publicly traded companies. Focuses on managers at ABB, a large... View Details
      Keywords: Investment; Corporate Social Responsibility and Impact; Environmental Sustainability; Social Enterprise; Corporate Governance; Business Strategy; Capital Markets; Management Teams; Business and Community Relations; Trade; Electronics Industry; Switzerland
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      Reinhardt, Forest L. "Sustainable Development & Socially Responsible Investing: ABB in 2000." Harvard Business School Case 701-082, March 2001. (Revised April 2001.)
      • March 2001 (Revised August 2003)
      • Case

      Wilkerson Company

      By: Robert S. Kaplan
      The president of Wilkerson, faced with declining profits, is struggling to understand why the company is encountering severe price competition on one product line while able to raise prices without competitive response on another product line. The controller proposes... View Details
      Keywords: Activity Based Costing and Management; Competition; Profit; Product; Consumer Products Industry
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      Kaplan, Robert S. "Wilkerson Company." Harvard Business School Case 101-092, March 2001. (Revised August 2003.)
      • March 2001 (Revised April 2001)
      • Case

      MiCRUS: Activity-Based Management for Business Turnaround

      By: Robert S. Kaplan, Jonathan B. Schiff and Stanley Abraham
      MiCRUS is a new company, spun off from IBM as a joint venture between IBM and Cirrus Logic to produce semiconductor wafers at world-class costs for its two parent companies. The senior management team needs to overcome the bureaucratic, internally focused culture that... View Details
      Keywords: Activity Based Costing and Management; Cost Management; Semiconductor Industry
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      Kaplan, Robert S., Jonathan B. Schiff, and Stanley Abraham. "MiCRUS: Activity-Based Management for Business Turnaround." Harvard Business School Case 101-070, March 2001. (Revised April 2001.)
      • March 2001 (Revised April 2002)
      • Case

      Ginzel et al v. Kolcraft Enterprises et al (A)

      By: Michael A. Wheeler
      Examines the wrongful death lawsuit brought by the family of an infant who died after a portable crib collapsed. The manufacturer, Kolcraft, licensed the Playskool brand name from the co-defendant, Hasbro Industries. Raises difficult questions about what the two... View Details
      Keywords: Safety; Product; Negotiation; Corporate Social Responsibility and Impact; Lawsuits and Litigation; Legal Liability; Brands and Branding; Consumer Products Industry; United States
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      Wheeler, Michael A. "Ginzel et al v. Kolcraft Enterprises et al (A)." Harvard Business School Case 801-059, March 2001. (Revised April 2002.)
      • February 2001 (Revised September 2005)
      • Case

      Howard Schultz and Starbucks Coffee Company

      By: Nancy F. Koehn
      Investigates the entrepreneur's strategic initiatives to develop a mass market for specialty coffee in the 1980s and 1990s. These initiatives included the development of premium products, rapid expansion of company-owned stores--each with attractive retail environments... View Details
      Keywords: Entrepreneurship; Groups and Teams; Brands and Branding; Growth Management; Employee Relationship Management; Consumer Behavior; Organizational Design; Leadership Style; Customer Relationship Management; Competitive Advantage; Vertical Integration; Food and Beverage Industry
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      Koehn, Nancy F. "Howard Schultz and Starbucks Coffee Company." Harvard Business School Case 801-361, February 2001. (Revised September 2005.)
      • January 2001 (Revised May 2003)
      • Case

      Novartis Pharma: The Business Unit Model

      By: Srikant M. Datar, Carin-Isabel Knoop and Cate Reavis
      In June 2000, Novartis reorganized its pharmaceutical business to form global business units in oncology, transplantation, ophthalmology, and mature products. The remaining primary care products continued to be managed within global functions (e.g., R&D and marketing).... View Details
      Keywords: Restructuring; Recruitment; Product Marketing; Organizational Structure; Problems and Challenges; Health Industry; Pharmaceutical Industry
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      Datar, Srikant M., Carin-Isabel Knoop, and Cate Reavis. "Novartis Pharma: The Business Unit Model." Harvard Business School Case 101-030, January 2001. (Revised May 2003.)
      • 2000
      • Chapter

      Anticipating Greener Supply Chain Demands: One Singapore Company's Journey to ISO 14001

      By: Michael W. Toffel
      One major benefit of Jebsen & Jessen Packaging Pte Ltd (JJPS’s) implementation of ISO 14001 is that it acquired a third-party 'seal of approval' that will be used in its marketing efforts to meet the growing environmental concern of its customers within the electronics... View Details
      Keywords: Supply Chain Management; Corporate Social Responsibility and Impact; Standards; Environmental Sustainability; Singapore
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      Toffel, Michael W. "Anticipating Greener Supply Chain Demands: One Singapore Company's Journey to ISO 14001." Chap. 16 in ISO 14001 Case Studies and Practical Experiences, edited by Ruth Hillary, 182–199. Sheffield, U.K.: Greenleaf Publishing, 2000.
      • 21 Nov 2000
      • Conference Presentation

      Educating for Investor Responsibility

      By: Lynn S. Paine
      Keywords: Education; Investment
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      Paine, Lynn S. "Educating for Investor Responsibility." Paper presented at the International Bureau of Stock Exchanges Investor Education Workshop, Stockholm, Sweden, November 21, 2000.
      • October 2000 (Revised November 2000)
      • Case

      Bridgespan Group, The

      By: Allen S. Grossman and John D. Kalafatas
      Bain & Co., a consulting firm with a client list that ranges from entrepreneurial start-ups to global corporations, wanted to increase its involvement with nonprofit organizations. Rather than continuing to integrate the work into the existing organization, Bain... View Details
      Keywords: Nonprofit Organizations; Corporate Social Responsibility and Impact; Problems and Challenges; Leadership Style; Growth and Development Strategy; Consulting Industry
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      Grossman, Allen S., and John D. Kalafatas. "Bridgespan Group, The." Harvard Business School Case 301-011, October 2000. (Revised November 2000.)
      • Article

      Impact of Competition and Taxes on Responsibility Center Organization and Transfer Prices

      By: V.G. Narayanan and Michael Smith
      Keywords: Competition; Taxation; Price
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      Narayanan, V.G., and Michael Smith. "Impact of Competition and Taxes on Responsibility Center Organization and Transfer Prices." Contemporary Accounting Research 17, no. 3 (Fall 2000).
      • September 2000 (Revised March 2001)
      • Case

      Old Mutual

      By: Tarun Khanna, Krishna G. Palepu and Kirsty O'Neil-Massaro
      Designed to explore the demutualization and listing overseas of one of Africa's largest financial institutions, Old Mutual, and the effects that these actions have on South Africa's domestic capital markets. Explores the particular difficulties that arise as a result... View Details
      Keywords: Financial Institutions; Growth and Development Strategy; Organizational Structure; Global Strategy; Corporate Strategy; Capital Markets; Corporate Social Responsibility and Impact; Business Education; Financial Strategy; Business or Company Management; Financial Services Industry; Banking Industry; South Africa
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      Khanna, Tarun, Krishna G. Palepu, and Kirsty O'Neil-Massaro. "Old Mutual." Harvard Business School Case 701-026, September 2000. (Revised March 2001.)
      • summer 2000
      • Article

      Creating Corporate Social Responsibility

      By: D. Spar
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      Spar, D. "Creating Corporate Social Responsibility." Special Issue on The New Economy. Blueprint: Ideas for a New Century (summer 2000): 62–65.
      • June 2000
      • Case

      Lifeline Systems, Inc. (A)

      By: H. Kent Bowen and Marilyn Matis
      Lifeline Systems provides emergency response equipment to the elderly who live at home. The company uses local hospitals to market, sell, and install these units in homes, while the hospital monitors and calls for aid to respond to emergency calls from the elderly... View Details
      Keywords: Health Care and Treatment; Product Marketing; Sales; Problems and Challenges; Growth and Development Strategy; Managerial Roles; Service Operations; Information Infrastructure; Age; Service Delivery; Restructuring; Crisis Management; Health Industry; Service Industry
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      Bowen, H. Kent, and Marilyn Matis. "Lifeline Systems, Inc. (A)." Harvard Business School Case 600-099, June 2000.
      • June 2000 (Revised November 2007)
      • Case

      Dogfight over Europe: Ryanair (A)

      By: Jan W. Rivkin
      In April 1986, the Ryan brothers announce that their fledging Irish airline Ryanair will soon commence service between Dublin and London. For the first time, Ryanair will face formidable competitors such as Aer Lingus and British Airways on a major route. Students are... View Details
      Keywords: Market Entry and Exit; Competition; Air Transportation Industry; Republic of Ireland
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      Rivkin, Jan W. "Dogfight over Europe: Ryanair (A)." Harvard Business School Case 700-115, June 2000. (Revised November 2007.)
      • 2000
      • Other Unpublished Work

      Do Executive Stock Options Encourage Risk-Taking?

      By: Randolph B. Cohen, Brian J. Hall and Luis M. Viceira
      Executive stock options create incentives for executives to manage firms in ways that maximize firm market value. Since options increase in value with the volatility of the underlying stock, executive stock options provide managers with incentives to take actions that... View Details
      Keywords: Risk and Uncertainty; Motivation and Incentives; Stock Options; Executive Compensation
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      Cohen, Randolph B., Brian J. Hall, and Luis M. Viceira. "Do Executive Stock Options Encourage Risk-Taking?" 2000.
      • February 2000 (Revised April 2000)
      • Case

      Microsoft, 2000

      By: Michael G. Rukstad, David B. Yoffie and Carl Johnston
      Surveys five threats to the sustainability of Microsoft's strategy (imitation, substitution, hold-up, slack, and saturation) and examines Microsoft's response to these threats. Teaching purpose: To evaluate the sustainability of Microsoft's competitive advantage. View Details
      Keywords: Technological Innovation; Business or Company Management; Growth and Development Strategy; Growth Management; Planning; Competitive Strategy; Competitive Advantage; Corporate Strategy; Information Technology; Information Technology Industry
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      Rukstad, Michael G., David B. Yoffie, and Carl Johnston. "Microsoft, 2000." Harvard Business School Case 700-071, February 2000. (Revised April 2000.)
      • December 1999 (Revised October 2003)
      • Case

      BRL Hardy: Globalizing an Australian Wine Company

      By: Christopher A. Bartlett
      Two new product launch decisions face Christopher Carson, managing director of BRL Hardy, Europe. Responsible for the European operations of a major Australian wine company, Carson has begun to globalize his strategy beyond selling the parent company's wines. After a... View Details
      Keywords: Global Strategy; Joint Ventures; Product Launch; Brands and Branding; Competitive Strategy; Business Subsidiaries; Negotiation Style; Food and Beverage Industry
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      Bartlett, Christopher A. "BRL Hardy: Globalizing an Australian Wine Company." Harvard Business School Case 300-018, December 1999. (Revised October 2003.)
      • 1999
      • Working Paper

      Machines and Mindlessness: Social Responses to Computers

      By: Clifford Nass and Youngme Moon
      Citation
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      Nass, Clifford, and Youngme Moon. "Machines and Mindlessness: Social Responses to Computers." Harvard Business School Working Paper, No. 99-085, December 1999.
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