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  • May 1990 (Revised October 1993)
  • Case

Cooper Pharmaceuticals, Inc.

By: Frank V. Cespedes
Traces the 12-year career of a pharmaceutical salesperson, Bob Marsh, from recruitment to termination. Mr. Marsh has had an uneven career with Cooper Pharmaceuticals, Inc. (CPI) and, after a probationary period, is asked to resign. Following his termination, a number... View Details
Keywords: Decision Making; Resignation and Termination; Personal Development and Career; Problems and Challenges; Core Relationships
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  • January 2011
  • Supplement

ISS A/S (D): Goldman's 2011 Business Standards Report

By: Clayton S. Rose
The (D) case describes aspects of the Jan 2011 report by the Goldman Sach's Business Standards Committee on how the firm might strengthen its practices with respect to clients and other stakeholders. View Details
Keywords: Acquisition; Financial Crisis; Corporate Governance; Management; Business and Stakeholder Relations; Core Relationships
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  • February 1996 (Revised March 1996)
  • Case

Harvey Golub: Recharging American Express

By: David A. Garvin and Artemis March
Harvey Golub, CEO American Express, initiated and led a large-scale change process. The case describes the organization he inherited, two successive waves of reengineering, his "principles-driven" approach to decision making, and his goal of converting American Express... View Details
Keywords: Transformation; Decision Choices and Conditions; Engineering; Leadership Style; Organizational Change and Adaptation; Core Relationships; Integration; Value
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  • 10 Jun 2002
  • Research & Ideas

Disruption: The Art of Framing

independently from their parent organizations. Even in ventures with comparable staffing levels and start dates, those that had separated from the core business were more innovative and had higher market-penetration rates than those that... View Details
Keywords: by Clark Gilbert & Joseph L. Bower
  • 29 Mar 2019
  • Blog Post

My Concerns About Learning Accounting at HBS

HBS. HBS has a number of resources that will help students feel confident and well-equipped to handle all their classes. Current first-year student, Melanie Sperling, shared her experience learning accounting, finance, and analytics through the HBS Online View Details
  • 22 Dec 2015
  • Blog Post

HBS Takes Business Education Online

Last year, HBS replaced its previous week-long residential pre-MBA program, Analytics, with HBX’s Credential of Readiness (CORe) program, an online primer on the fundamentals of business that is open to learners around the world.  While some incoming students are... View Details
  • August 1991 (Revised September 1994)
  • Background Note

What Is Industrial Marketing?

By: V. Kasturi Rangan
Discusses the key distinguishing aspects of industrial as compared to consumer marketing. These differences are highlighted for organizational as well as marketing mix aspects. View Details
Keywords: Customer Relationship Management; Innovation Strategy; Growth and Development Strategy; Marketing Channels; Marketing Strategy; Marketplace Matching; Organizational Change and Adaptation; Core Relationships; Industrial Products Industry; Manufacturing Industry
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  • Research Summary

Mastering Strategy Execution

By: Robert Simons

Professor Robert Simons’ research encompasses three areas of management accountability that are the foundation for successful strategy execution: organization design, performance measurement and control, and risk management. In addition, Simons is interested in the... View Details

    H. Brewster Atwater, Jr.

    Despite a worldwide recession, Atwater led General Mills through 10 consecutive years of market value growth. He re-focused General Mills on its core products and services, and in so doing, enabled the company to profitably expand on a... View Details
    Keywords: Food & Tobacco

      Harrington Drake

      Drake presided over a decade of top financial performance – growing revenues from $480 million to over $2 billion. He achieved ten consecutive years of top market value performance and expanded D&B’s core services, most notably with... View Details
      Keywords: Services
      • Web

      Institutional Voice | About

      evidence.” The report concludes that the University and its leaders should not issue official statements about public matters that do not directly affect its core function as an academic institution. The University’s View Details
      • 24 Jul 2017

      Harvard Graduate School Information Session in New York City

      This event is designed for prospective applicants to learn more about Harvard Business School, Harvard Kennedy School, Harvard Law School and the HBX CORe online program. The event will include an admissions panel followed by a fair to... View Details

        James E. Preston

        Preston re-focused Avon on its core product offerings growing revenues from $3 billion to $5 billion, and more than doubling the number of sales representatives to 2.6 million. Preston produced 10 years of consecutive increases in... View Details
        Keywords: Personal Care & Home Products
        • Web

        About | HBS Online

        some of the highlights: 2014 : Our course platform launches, along with our first two programs: CORe and Disruptive Strategy 2015 : CORe becomes the program Harvard Business School offers to incoming... View Details
        • Web

        Building and Sustaining a Successful Enterprise Q4 - Course Catalog

        HBS Course Catalog Building and Sustaining a Successful Enterprise Q4 Course Number 1507 Baker Foundation Professor of Management Practice Willy Shih Spring; Q4; 1.5 credits 13 sessions Paper This short version of BSSE will focus on core... View Details
        • Web

        Harvard Business School

        Baker Library Special Collections Exhibits More Exhibits Explore the Exhibit Student Pioneers The Value of Business Education The Golden Age of Black Business AASU Early Years & Influence AASU Founders Core Demands & Proposals Early Years... View Details

          Michael A. Volkema

          Volkema was devoted to turning the office furniture company into a profitable enterprise. Developing an extensive 12 person Executive Leadership team, Volkema redesigned HM’s core value system, launching the Blueprint for Corporate... View Details
          Keywords: Fabricated Goods
          • 01 Mar 2017
          • News

          HBX: Reimagining HBS for the Digital Age

          team built two platforms. The first platform, launched in 2014, houses HBX Credential of Readiness (CORe) and HBX Certificate Programs. CORe introduces students to business fundamentals through three courses — Business Analytics,... View Details

            Robert E. (Ted) Turner

            Taking over his father’s outdoor advertising company in 1963, he immediately began expanding it beyond its core billboard business, acquiring Atlanta television’s Channel 17. Securing programming from national networks, showing “light... View Details
            Keywords: Entertainment & Broadcast Media
            • 08 Dec 2015
            • News

            Living the Legacy

            HBX CORe, a three-course online program that teaches the fundamentals of business, he knew his children would benefit from the content and the high quality of instruction that had set the foundation for his own career success. Ray recommended HBX View Details