Business Goals - Publications - Faculty & Research

13 Nov 2019
Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

learning leverages Big Data, giving managers new tools to help unravel complex marketing puzzles and understand consumer behavior like never before. Tomomichi Amano, assistant professor in the Marketing Unit at Harvard Business School, is... View Details

Keywords: by Kristen Senz

25 Jul 2016
Research & Ideas

Who is to Blame for 'The Great Training Robbery'?

the context matters. Corporate training is most effective when leadership has prepared the organization for change. Source: MonkeyBusinessImages Take the example of Swedish industrial conglomerate Cardo. The CEO commissioned a training program for managers in two View Details

Keywords: by Roberta Holland; Education

16 May 2005
Research & Ideas

Nonprofit Networking: The New Way to Grow

of the mainline business of the nonprofit." In a talk on "Networks for Social Impact," Wei-Skillern discussed her findings with other professors and researchers on May 3 at the HBS Social Enterprise Faculty Seminar. Her... View Details

Keywords: by Martha Lagace

Web

The de Gaspé Beaubien Reading Room | About

is named in honor of the family’s support of Baker Library Historical Collections. Baker Library Historical Collections is a rich resource for scholarship in business and economic history and cross-disciplinary studies. Thousands of... View Details

10 Sep 2020
Research & Ideas

The COVID Two-Step for Leaders: Protect and Pivot

reduction are the wellsprings of competitive strength and unique advantages for Toyota Even today, all Toyota production divisions are making improvements to TPS day-and-night to ensure its continued evolution.” Danaher’s system for achieving its View Details

Keywords: by Boris Groysberg and Katherine Connolly Baden

01 Mar 2021
What Do You Think?

What Does Remote Work Mean for Middle Managers?

managing the execution of existing policies and practices to pursue goals often set by others. Middle managers lead smaller numbers of associates but with more intense interaction, requiring them to balance organization behavior and... View Details

Keywords: by James Heskett

29 Nov 2023
News

A Holiday Benefit Dinner in LA; Seattle Club Revival Underway

Clubs News Clubs News Southern California Holiday Gala Will Boost Scholarship Fund After a brief hiatus due to the pandemic, the HBS Association of Southern California (HBSASC) is once again hosting its annual Holiday Benefit Gala on December 9 to support the HBSASC... View Details

Keywords: Margie Kelley

11 Dec 2007
First Look

First Look: December 11, 2007

wise or lucky. His blend of new statistical methods and old common-sense reasoning helped him profit as the forecasting industry first developed. Irving Fisher, Economic Forecasting, and the Myth of the Business Cycle Author:Walter A.... View Details

Keywords: Martha Lagace

18 Aug 2008
Research & Ideas

How Disruptive Innovation Changes Education

improving public education. The book is titled Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns. According to the authors, "Our goal in writing this book was to dig beneath the sorts of surface... View Details

Keywords: by Martha Lagace; Education

09 Nov 2010
First Look

First Look: November 9, 2010

each branch of the armed services must make. Army and Marine Corps officers operate in an inherently uncertain environment. They define the mission but then give subordinates the flexibility to adjust to realities on the ground. This leadership experience tends to turn... View Details

Keywords: Sean Silverthorne

19 Sep 2005
Research & Ideas

Rethinking Company Loyalty

thorniest challenges, both types of loyalty align powerfully. How to achieve this alignment? "Encourage managers to discuss their direct reports' career goals with them as often as possible," advises View Details

Keywords: by Lauren Keller Johnson

10 Jul 2018
First Look

New Research and Ideas, July 10, 2018

https://www.hbs.edu/faculty/Pages/item.aspx?num=54672 July–August 2018 Harvard Business Review The Other Diversity Dividend By: Gompers, Paul, and Silpa Kovvali Abstract—Researchers have struggled to establish a causal relationship... View Details

Keywords: Dina Gerdeman

03 Jan 2017
First Look

January 3, 2017

Performance Goals and Incentives This module explains how managers use performance goals and incentives to ensure that employee actions align with the strategy of the organization. We demonstrate how to use... View Details

Keywords: Carmen Nobel

Profile

Melcolm Ruffin

for hours; I knew all the rosters, trades, and coaches. My brothers and uncle called me, 'The Walking ESPN'." When Melcolm attended high school, "I realized I wasn't going to make it as a player. But I discovered there was a View Details

Keywords: Entertainment/Media

01 Dec 2015
First Look

December 1, 2015

Meaningful Relationships Between Brain and Consumer Behavior By: Plassmann, Hilke, and Uma R. Karmarkar Abstract—The goal of this chapter is to give an overview of the nascent field of consumer neuroscience and discuss when and how it is... View Details

Keywords: Sean Silverthorne

20 Oct 2011
Research & Ideas

Getting the Marketing Mix Right

Businesses rely on solid marketing strategies to boost sales—yet the tools used to evaluate these strategies often provide misleading results, leaving managers with the inability to accurately measure how they can get the best bang for... View Details

Keywords: by Dina Gerdeman

09 Aug 2021
Research & Ideas

OneTen: Creating a New Pathway for Black Talent

opportunity to earn their own way. It’s about the distribution of dignity. IBM Executive Chairman Ginni Rometty, one of OneTen’s founders and board co-chair, explains that the goal of OneTen is not to simply move people into any job. “We... View Details

Keywords: by Rawi E. Abdelal, Katherine Connolly Baden, and Boris Groysberg

16 Jul 2013
First Look

First Look: July 16

famously said that, because it's nigh impossible to do both, leaders should opt for fear. Research from Harvard Business School's Amy Cuddy and consultants Matthew Kohut and John Neffinger refute that theory, arguing that leaders would do... View Details

Keywords: Anna Secino

Blog

What Black Executives Really Want

information that might later be used against him. Safety in the workplace comes when your colleagues feel engaged with you, listening, communicating, understanding, and acknowledging you. Another aspect of safety came from seeing others like yourself in senior... View Details

01 Jun 2024
News

Alumni and Faculty Books

anyone—internet users, business leaders, creators, entrepreneurs—who wants to understand where we’ve been and where we’re going. It provides a vision for a better internet and a playbook to navigate and build the future. My American... View Details

Publications