Show Results For
- All HBS Web
(4,282)
- Faculty Publications (1,384)
Show Results For
- All HBS Web
(4,282)
- Faculty Publications (1,384)
- June 1972
- Case
Design and Manufacturing Co.
- April 1971 (Revised April 1983)
- Case
General Electric Co.--1970
- March 1969 (Revised January 2000)
- Case
Industrial Products, Inc.
- November 1967 (Revised September 1982)
- Case
Dennison Manufacturing Co. (C)
- July 1967
- Comment
Comments on the 'Longer Run Pressures of U.S. Manufacturing Subsidiaries in Europe
- July 1967 (Revised September 1982)
- Case
Head Ski Co., Inc.
- Research Summary
Competitive Dynamics of the Textile-Apparel-Retail Channel
- Research Summary
Consumer Decision Making and Behavioral Research
John Gourville’s research focuses on consumer behavior, especially in the areas of pricing and consumer decision making. In the area of pricing, for instance, he has looked at the role of time on how consumers interpret and react to product costs and prices.... View Details
- Research Summary
Cost Management Systems
- Research Summary
Design Driven Innovation
Firms, managers and scholars have often balanced between two approaches to innovation: user centered (where incremental innovation is pulled by the market) and technology push (where innovation comes from breakthrough development in technologies). However there is a... View Details
- Teaching Interest
Digital Marketing Strategy
When the tools of marketing change, strategies change too. The focus of this course is on firms trying to navigate the transition from offline to online market-making and strategy development. Our concern is primarily with corporations that have products and... View Details
- Teaching Interest
Doing Business in Africa
This course introduces frameworks and models for smart and focused investing and operations across sectors, nations, industries, and time frames in Africa. Students will learn tools and skills to help navigate the business landscape of Africa in terms of selection... View Details
- Research Summary
Evolution of firm structure in vertical specialized technology supply chains
- Research Summary
Globalization of Human Capital
- Research Summary
How to Manage Customers for Increased Profits and Customer Satisfaction
- Teaching Interest
Immersive Field Course: China and Taiwan
- Research Summary
India Transformed? Insights from the Firm Level 1988-2005 (with Anusha Chari)
- Research Summary
Industrial competitiveness in high tech and science-based businesses
- Research Summary
International Competitiveness in High Technology and Science Based Sectors
This research project examines shifts in competitive capabilities of companies and countries in high technology and science based businesses. It is particularly concerned with the potential loss of such capabilities in various industrial sectors in the... View Details
- Research Summary