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    Chiara Farronato

    Chiara Farronato is Glenn and Mary Jane Creamer Associate Professor of Business Administration in the Technology and Operations Management Unit at Harvard Business School, and co-Principal Investigator of the Platform Lab at the Digital... View Details

    • February 2024 (Revised February 2024)
    • Teaching Note

    Travelogo: Understanding Customer Journeys

    By: Eva Ascarza and Ta-Wei Huang
    Teaching Note for HBS Exercise 524-044. The exercise aims to teach students about 1) Customer Segmentation; and 2) constructing buying personas, 3) Get actionable insights from clickstream data. View Details
    Keywords: Customer Relationship Management; Analysis; Analytics and Data Science; Marketing Strategy; Segmentation; Consumer Behavior; Travel Industry; United States
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      Josh Baron

      Dr. Josh Baron is a Senior Lecturer of Business Administration at Harvard Business School and a part of the Strategy Unit. In the MBA program, he teaches in the Required Core Strategy course as well as elective courses on Ownership and Leading a Family Business. He... View Details

        Philippe van der Beck

        Philippe van der Beck is an Assistant Professor in the Finance Unit at Harvard Business School. He teaches the Finance I course in the MBA required curriculum. Philippe’s research interests are in empirical asset pricing, sustainable finance, and structural estimation.... View Details

          Jung Koo Kang

          Jung Koo Kang is an assistant professor in the Accounting and Management Unit. He teaches the Financial Reporting and Control course in the MBA required curriculum.

          Professor Kang’s research areas are in financial technology and innovation, alternative data,... View Details

            Emily R. McComb

            Emily McComb is a Senior Lecturer in the Finance Unit at HBS, teaching "Finance 2" in the required curriculum of the MBA program, as well as a co-leader of the HBS Impact Investment Fund in the elective curriculum. Prior to joining the HBS faculty in 2017, Emily was... View Details

            Keywords: financial services; health care

              Edward McFowland III

              Edward McFowland III is an Assistant Professor in the Technology and Operations Management Unit at Harvard Business School. He teaches the first-year TOM course in the required curriculum.

              Professor McFowland’s research interests – which lie at the... View Details

                Ranjay Gulati

                Ranjay Gulati is the Paul R. Lawrence MBA Class of 1942 Professor of Business Administration and the former Unit Head of the Organizational Behavior Unit at Harvard Business School. He is an expert on leadership, strategy, and organizational issues... View Details

                Keywords: biotechnology; computer; financial services; industrial goods; information technology industry; pharmaceuticals; professional services; retailing

                  Tatiana Sandino

                  Tatiana Sandino is the Arthur Lowes Dickinson Professor of Business Administration in the Accounting and Management Unit, most recently teaching and undertaking the role of course head for the required first-year MBA course Financial Reporting and Control. She has... View Details

                  Keywords: retailing; service industry
                  • June 2018
                  • Teaching Note

                  Meridian Systems (Brief Case)

                  By: Frank V. Cespedes and Michael J. Roberts
                  Teaching Note for HBS No. 918-533. The key issues discussed in the Meridian teaching note concern sales force deployment: decisions about how to focus sales efforts with respect to territories, customers, and products. The teaching note explains the strengths and... View Details
                  Keywords: Business Startups; Sales; Strategy; Salesforce Management; Organizational Structure; Technological Innovation; Marketing Strategy
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                    Shikhar Ghosh

                    Shikhar Ghosh is a Professor of Management Practice in the Entrepreneurial Management Unit. He currently teaches in the elective curriculum and is the course head for 3 Technologies that will Change the World. Shikhar received the Apgar Award for innovation in... View Details

                    • Teaching

                    Overview

                    I am interested in teaching topics related to supply chains and retail operations. At Harvard Business School, I have served as a Junior and Senior Teaching Fellow for the first year required Technology and Operations Management course. I have also served as an... View Details
                    • February 2017
                    • Teaching Note

                    Oversight Systems

                    By: Frank Cespedes
                    This Teaching Note accompanies the case, set in May 2016, which discusses sales strategy and channel partnerships at Oversight Systems, an early stage software firm that developed analytics for organizations to monitor their data for errors, fraud, and operational... View Details
                    Keywords: Sales; Sales Strategy; Entrepreneurial Sales; Entrepreneurial Sales And Marketing; Software Sales; Marketing; Marketing Management; Pricing; Salesforce Management; Distribution Channels; Marketing Strategy; Technology Industry; North America
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                      Ethan C. Rouen

                      Ethan Rouen is an associate professor of business administration in the Accounting and Management Unit at Harvard Business School, where he teaches the elective course Reimagining Capitalism. From 2020 to 2022, he served as the faculty co-chair of the View Details

                        Rajiv Lal

                        Rajiv Lal, is the Stanley Roth, Sr. Professor of Retailing at Harvard Business School. He is currently teaching an elective MBA course on the Business of Smart Connected Products/IOT. He has been responsible for the retailing curriculum and has served as the course... View Details

                        • May 2020
                        • Teaching Note

                        Street Symphony: Making Human Connections through Music

                        By: Rohit Deshpandé and John Masko
                        Teaching Note for HBS Case No. 520-701. The Teaching Note includes a link to the (B) case supplement video that is intended for faculty to use during class. View Details
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                          Ramon Casadesus-Masanell

                          Ramon Casadesus-Masanell is the Herman C. Krannert Professor of Business Administration at the Harvard Business School. He joined HBS in 2000 where he has taught the required MBA Strategy course, an elective course on Competing Business Models, and Ph.D. courses on... View Details

                          Keywords: apparel; energy; paper; semiconductor; software
                          • Teaching Interest

                          Overview

                          I am passionate about teaching across a number of topics, most recently Data Science and Probability. Details on my graduate teaching experience can be found on my personal webpage. View Details

                            Alexandra C. Feldberg

                            Alexandra (Allie) Feldberg is an Assistant Professor of Business Administration in the Organizational Behavior Unit at Harvard Business School.

                            Professor Feldberg uses qualitative and quantitative methods to examine intersections between gender,... View Details

                              Maria P. Roche

                              Maria Roche is an Assistant Professor of Business Administration in the Strategy Unit at Harvard Business School. She teaches Strategy in the MBA required curriculum. Professor Roche studies the commercialization of specialized knowledge and the specific role of... View Details

                              Keywords: education industry; biotechnology; high technology