John A. Quelch - Publications - Faculty & Research

May 1979
Article

08 Jun 2023
News

Three Alumni Clubs Celebrate Leadership, Community, and History over Dinner

Baker Foundation Professor, Emeritus William A. Sahlman presented the Entrepreneurship Award to Michael Martin (MBA 2015), founder and CEO of RapidSOS, an advanced emergency technology company that powers safety, security, health, and... View Details

Keywords: Margie Kelley

01 Dec 2000
News

HBS Alumni Association Board of Directors: President's Report

that has an impact on alumni. The Communications Committee, led by John B. Hoffmann (MBA 1964), will study the ways in which HBS communicates with alumni. While all graduates receive numerous messages from the School, their class, and the... View Details

Keywords: Educational Support Services; Educational Services

1985
Book

Marketing Management: Readings from Theory to Practice

By: B. P. Shapiro, R. J. Dolan and J. A. Quelch

Keywords: Marketing; Management; Theory; Practice

Citation

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1985
Book

Marketing Management: Strategy, Planning and Implementation

By: B. P. Shapiro, R. J. Dolan and J. A. Quelch

Keywords: Marketing; Management; Strategy; Planning

Citation

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Web

Lessons in Economics | Baker Library | Bloomberg Center | Harvard Business School

Roger M. Blough, chairman of the board and chief executive officer of U.S. Steel, was the chief spokesperson for the corporation in 1962, when U.S. Steel raised its prices by 3.5 percent. President John F. Kennedy called the move “a... View Details

06 Jun 2023
Blog Post

Harvard Business School Announces 2023-24 Leadership Fellows

upcoming opportunities. Harvard Business School is grateful for the generosity of donors who have been vital to the HBS Leadership Fellows Program: James A. Attwood Jr. (MBA 1984) Fellowship, David J. Dunn (MBA 1961) Fellowship, Horace W.... View Details

Keywords: Social Enterprise

Article

Opportunities and Risks of Durable Goods Promotion

By: John A. Quelch, Scott A. Neslin and Lois B. Olson

Citation

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01 Jun 2016
News

Alumni and Faculty Books for June 2016

Chappaquiddick Island where he grew up. God and Money: How We Discovered True Riches at Harvard Business School by John Cortines and Gregory Baumer (both MBA 2015) (Rose Publishing) The authors tell a story of God’s transforming power and... View Details

Web

Manuscript Collections - A Chronicle of the China Trade

available as networked resources: George Heard, Diary on board the U.S.S. Hartford , 1860. (v. JP-2) John Heard, An Account of His Life and the History of Augustine Heard & Co., 1891. (v. FP-4) Augustine Heard, Jr., Old China and New ,... View Details

2018
Working Paper

Learning to Become a Taste Expert

By: Kathryn A. Latour and John A. Deighton

Evidence suggests that consumers seek to become more expert about hedonic products to enhance their enjoyment of future consumption occasions. Current approaches to becoming an expert center on cultivating an analytic mindset. In the present research the authors... View Details

Keywords: Hedonic; Wine; Expertise; Holistic; Analytic; Sensory; Taste; Learning; Experience and Expertise; Analysis; Perception

Citation

SSRN

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August 1981 (Revised March 1986)
Case

PDI

By: Jeffrey A. Sonnenfeld and John A. Davis

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18 Mar 2008
First Look

First Look: March 18, 2008

Working PapersWhere Does It Go? Spending by the Financially Constrained Authors:Shawn A. Cole, John Thompson, and Peter Tufano Abstract In this paper, we analyze the spending decisions of over 1.5 million... View Details

Keywords: Martha Lagace

01 Sep 2016
News

Going Forward

accessible to students with tremendous potential who may otherwise never have imagined that an HBS degree is within their reach. We can find new ways to leverage the fact that we are part of a great university as we build programmatic bridges with our future neighbor... View Details

20 Jun 2016
Research & Ideas

When Predicting Other People's Preferences, You're Probably Wrong

The Bachelor is a wildly popular reality dating game show on which 28 women compete for the hand of a single man. Along with flirting and fighting and engaging in feats of derring-do, many of the competitors spend ample time confessing insecurities to the camera.... View Details

Keywords: by Carmen Nobel; Retail

31 Dec 2012
Research & Ideas

Most Popular Stories of 2012

Strategist? Published: July 16, 2012 Corporate strategy has become the bailiwick of consultants and business analysts, so much so that it is no longer a top-of-mind responsibility for many senior executives. Professor Cynthia A.... View Details

Keywords: by Staff

26 Sep 2007
Sharpening Your Skills

Sharpening Your Skills: Negotiation

uncle, mother, or daughter is your business partner. Harvard Business School's John A. Davis and Deepak Malhotra outline 5 ways to analyze and improve dealmaking and dispute resolution while protecting... View Details

01 Jun 2017
News

Drawing on the Crowd for Innovative Problem-Solving

transformation of business. Lakhani also plans to collaborate with scholars from Harvard Medical School and the Harvard John A. Paulson School of Engineering and Applied Sciences in developing a new... View Details

01 Oct 2000
News

New Global Initiative Director Takes Broad Outlook

of staff for Tufts president John DiBiaggio and another five years coordinating one of the Fletcher School's academic programs with activities in Japan, China, Korea, Canada, and Russia. "Coming to the Global Initiative was a natural... View Details

Keywords: Margie Kelley; Educational Services