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- All HBS Web
(2,034)
- People (2)
- News (321)
- Research (1,529)
- Events (2)
- Multimedia (4)
- Faculty Publications (910)
- 19 Jan 2011
- First Look
First Look: Jan. 18
sufficient to fuel international expansion. The author presents advice on overcoming the paradox but warns it can be a lengthy process. Read the article: http://hbr.org/2010/12/why-you-arent-buying-venezuelan-chocolate/ar/1# Bringing Ethics into Focus: How Regulatory... View Details
Keywords: Sean Silverthorne
- September 2024 (Revised May 2025)
- Case
Carrie Wang: Choosing Between the Family Firm and the Family Spirit
By: Lauren Cohen, Fei Wu and Sophia Pan
Carrie Wang, Investment Head of the Wang’s single-family office, contemplated her next career steps. As one of the first businessmen who had risen from China’s industrial rise, her father had grown his wealth to a considerable level, eventually requesting that his... View Details
Keywords: Family Office; Interests Of Consumers; Family Business; Business Growth and Maturation; Financial Management; Financial Strategy; Financial Markets; Investment Portfolio; Investment Return; Private Equity; Customer Relationship Management; Interests; Reputation; Work-Life Balance; Real Estate Industry; China
- 30 Oct 2005
- Research & Ideas
Tuning Jobs to Fit Your Company
customize products and respond to customers. Regional managers take responsibility for sales, product development, distribution, and manufacturing. As a consequence, the spans of control for managers back at the head office are relatively... View Details
Keywords: by Robert Simons
- 20 May 2013
- Op-Ed
Making America an Industrial Powerhouse Again
commercial R&D efforts by pharmaceutical, biotechnology, diagnostics, and agricultural companies. The latter was a very specific commercial bet. Placing these commercial bets requires a depth of understanding of markets and customers... View Details
- 28 May 2019
- News
Leading Questions
successful.” The assessment trend is also driven by companies that are eager for what Schlatka calls “people data.” Businesses that have long relied on customer numbers and financial reports to make important decisions have recognized... View Details
Keywords: April White
- June 2009
- Teaching Note
COFCO Xinjiang Tunhe Co., Ltd. (TN)
By: David E. Bell, Sarah Morton and Mary Louise Shelman
Teaching Note for [508079]. View Details
Keywords: Mergers and Acquisitions; Customer Focus and Relationships; Goals and Objectives; Quality; Price; Competitive Strategy; Contracts; Supply and Industry; Business or Company Management; Problems and Challenges; Safety; Cost Management; Food and Beverage Industry; Agriculture and Agribusiness Industry; China
- 05 Dec 2007
- Sharpening Your Skills
Sharpening Your Skills: Managing Marketing
Networked Customers? How Do You Value a 'Free' Customer? Sometimes a valuable customer may be the person who never buys a thing. Professor Sunil Gupta discusses how to assess the profitability of a customer... View Details
- 21 Jul 2023
- Blog Post
Malcolm McClain (MBA/MPP 2023) Named First RISE Career Fellow
well as to large community groups and their members. In his role, McClain will design capital products, and identify and negotiate agreements with capital partners who provide fairly priced funds for BrightUp’s users. He will also manage the View Details
- October 2003 (Revised January 2005)
- Case
Microsoft: Launching the Smart Watch
By: John T. Gourville and Christina L. Darwall
Microsoft is on the verge of launching its Smart Watch technology, which will allow specially designed watches to receive up-to-date information on sports, business, traffic, news, etc. After several years of effort and millions of dollars spent, the questions now... View Details
Keywords: Customer Focus and Relationships; Information Management; Marketing Strategy; Product Launch; Product Positioning; Product Design; Product Development; Performance Effectiveness; Partners and Partnerships; Information Technology Industry
Gourville, John T., and Christina L. Darwall. "Microsoft: Launching the Smart Watch." Harvard Business School Case 504-004, October 2003. (Revised January 2005.)
- 15 Jun 2021
- News
Case Study: Inside Story
lost some of their charm when set down on paper. She eventually left her tech job at Udacity to focus on building a way to capture them. “I wanted to find a way to make it easy for my parents to share these stories, and I wanted it to be... View Details
- May 2018
- Case
The Multiple Myeloma Research Foundation's Answer Fund
By: Richard G. Hamermesh and Matthew G. Preble
Keywords: Data Analytics; Customer Focus and Relationships; Customer Relationship Management; Cost vs Benefits; Investment Return; Health Care and Treatment; Innovation Leadership; Intellectual Property; Knowledge Sharing; Knowledge Dissemination; Leadership; Leading Change; Resource Allocation; Goals and Objectives; Marketing Communications; Performance; Programs; Projects; Business and Community Relations; Business and Stakeholder Relations; Networks; Partners and Partnerships; Research and Development; Genetics; Behavior; Motivation and Incentives; Social and Collaborative Networks; Nonprofit Organizations; Strategy; Health Industry; Pharmaceutical Industry; Biotechnology Industry; United States
- 21 May 2013
- First Look
First Look: May 21
pharmaceutical sales teams in Belgium and sports teams in Canada. These results suggest that a minor adjustment to employee bonuses-shifting the focus from the self to others-can produce measurable benefits for employees and... View Details
Keywords: Sean Silverthorne
- 25 Aug 2022
- News
Labs Enable Large-scale Research
is conducted at the School. The labs will drive foundational and applied research in six topical areas that address key business and societal challenges of the new digital world. Faculty members from across Harvard, serving as principal investigators, set the vision... View Details
- 01 Oct 2013
- News
Banking on Africa's Future
chemical engineering from MIT and a JD from Harvard Law School. His résumé also includes stints at Disney and the Texas Pacific Group. With some $2 billion invested in more than 30 countries, mostly in sub-Saharan Africa, Helios's focus... View Details
- 13 Feb 2017
- Research & Ideas
Paid Search Ads Pay Off for Lesser-Known Restaurants
York, which is great for customers but also means that even some businesses with solid reputations on Yelp can be hard for people to discover,” Luca says. Dai adds: “Going into the project, we weren’t sure exactly what to expect, but our... View Details
- February 2000 (Revised April 2003)
- Case
InSite Marketing Technology (A)
By: Lynda M. Applegate, Genevieve J.S. Feraud and Sheila L Marcelo
Introduces students to products and services that improve customers' online shopping experience. Also discusses the challenges of marketing new product concepts and finding funding for start-up ventures. View Details
Keywords: Customer Focus and Relationships; Financing and Loans; Technological Innovation; Business or Company Management; Marketing Strategy; Product Launch; Service Delivery; Competitive Strategy; Competitive Advantage; Service Industry; Web Services Industry
Applegate, Lynda M., Genevieve J.S. Feraud, and Sheila L Marcelo. "InSite Marketing Technology (A)." Harvard Business School Case 800-279, February 2000. (Revised April 2003.)
- 13 Jul 2010
- First Look
First Look: July 13
infrastructure ITG had constructed to support clients with customized software tools and technical support had grown well beyond sustainable levels. With his management team, Gasser had developed a two-part response to the challenge: a... View Details
Keywords: Martha Lagace
- 20 Aug 2001
- Research & Ideas
Making an Ally of Uncle Sam
experts have deemed this approach inadequate. As Pankaj Ghemawat notes: The emphasis on folding non-market considerations into the analysis of market relationships tends to focus on the effects of non-market variables . . . at the expense... View Details
- 01 Sep 2011
- News
Water for Life
sustainability and CSR in addressing customer needs and building trust with the communities we serve. However, we have to make sure that our CSR programs are strategic to our business objectives, especially since we are operating in a... View Details
- 17 Dec 2015
- News
Conducting Research That Influences Practice
Tami Kim, a doctoral student at HBS, is conducting research into how the restaurant business could benefit from transparency—literally—by making it possible for chefs and diners to see one another. Her findings on employee and customer... View Details