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Show Results For
- All HBS Web
(2,848)
- People (3)
- News (545)
- Research (1,352)
- Events (12)
- Multimedia (244)
- Faculty Publications (1,067)
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- 03 Sep 2013
- First Look
First Look: September 3
institutions for co-investing. Download working paper: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2159229 Cases & Course Materials Harvard Business School Case 712-459 Netflix: Competitive Dynamics in the Consumer Video... View Details
Keywords: Sean Silverthorne
- 03 Apr 2018
- First Look
New Research and Ideas, April 3, 2018
that revealing the “submerged state”—ensuring that citizens can see the often-hidden work that government performs—enhances both perceptions of and engagement with government. In Study 1, viewing a video highlighting the work performed by... View Details
Keywords: Sean Silverthorne
- 29 Aug 2017
- First Look
First Look at New Research and Ideas, August 29
using original experimental as well as field data from the city of Boston, Massachusetts, show that revealing the “submerged state”—ensuring that citizens can see the often-hidden work that government performs—enhances both perceptions of and engagement with... View Details
Keywords: Sean Silverthorne
- 05 Feb 2009
- Research & Ideas
In Praise of Marketing
consumers to vote on suggested new flavors for Crest toothpaste. H.J. Heinz worked with Google to invite submissions of thirty-second video ads for Heinz ketchup; over 2,000 entries were received. Then-Senator Obama's website was an... View Details
- 02 Jan 2018
- First Look
First Look at New Research and Ideas, January 3, 2018
could successfully compete against the entrenched cable, satellite, and telephone companies (known as Multichannel Video Programming Distributors, or MVPDs). Was $39.99 per month a sustainable price point for Hulu's new virtual MVPD... View Details
Keywords: Sean Silverthorne
- 23 Jul 2024
- In Practice
The New Rules of Trade with China: Navigating Tariffs, Turmoil, and Opportunities
with many American investors and board members (as I explain in this ABC x Nightline documentary), faces wild scrutiny over its international subsidiary, TikTok. It is a strange world when its two leading powers contest the future of a teenage View Details
- 03 Mar 2015
- First Look
First Look: March 3
of innovative consumer products, using personal videos created by product makers, had led to its initial success. In 2014, the company launched The Grommet Wholesale, a similar platform targeting retailers. Was this the best way to... View Details
Keywords: Sean Silverthorne
- 28 Oct 2015
- Research & Ideas
A Dedication to Creation: India's Ad Man Ranjan Kapur
I can personalize it—one of my former students built a company that can customize a video for a million different versions. So that part has all changed: targeting, personalization, measurability. The second thing that changed is that in... View Details
- 02 Oct 2018
- First Look
New Research and Ideas, October 2, 2018
and the supervised ML coding of facial images with a neural network algorithm. We employ these novel methods to study CEO oral communication, using videos and corresponding transcripts of emerging market CEO interviews to conduct our... View Details
Keywords: Dina Gerdeman
- 02 Aug 2016
- First Look
August 2, 2016
households allocate their attention (away from chat and news towards video and social media), and yet we simultaneously identify remarkable stability in how much attention is allocated and how it is allocated. Specifically, we identify... View Details
Keywords: Sean Silverthorne
- 06 Feb 2007
- First Look
First Look: February 6, 2007
world? Discusses the new distribution platforms, including downloads and video streaming. Also, provides a brief background of the evolution of the U.S. TV broadcast networks from the 1970s through the end of the 20th century. Purchase... View Details
Keywords: Martha Lagace
- 04 Apr 2019
- Cold Call Podcast
Can Mark Zuckerberg Rebuild Trust in Facebook?
month. It’s video streamed all around the world. He sent his deputy general counsel. I thought these things were odd. Why would you respond that way? Why would you go into hiding just at the time when everyone wants to hear from you? And... View Details
Keywords: Re: Andi Wang
- 29 Sep 2009
- First Look
First Look: September 29
quickly became a pop culture phenomenon, talked about on popular television programs such as Oprah and The Tonight Show with Jay Leno, and paid mock tribute to on web sites such as YouTube, where hundreds of video parodies could be found.... View Details
Keywords: Martha Lagace
- 28 Oct 2008
- First Look
First Look: October 28, 2008
members to help select winning designs. Threadless encouraged community members to actively participate by critiquing submitted designs, blogging about their daily lives, posting songs and videos inspired by the designs, and, most... View Details
Keywords: Martha Lagace
- 15 Jul 2008
- First Look
First Look: July 15, 2008
leadership team of Rackspace, faced with accommodation of its service offering and dwindling financial reserves, decides to make customer focus the rallying cry of its new strategy. This short case was designed as the discussion igniter for a series of short View Details
Keywords: Martha Lagace
- 06 Mar 2018
- First Look
First Look at Research and Ideas, March 6, 2018
the city of Boston, Massachusetts, show that revealing the “submerged state”—ensuring that citizens can see the often-hidden work that government performs—enhances both perceptions of and engagement with government. In Study 1, viewing a View Details
Keywords: Sean Silverthorne