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      • July 2008 (Revised February 2009)
      • Supplement

      (PRODUCT) RED (B)

      By: Youngme E. Moon, Michael I. Norton and David Chen
      Updates the (PRODUCT) RED (A) case through early 2008, including announcements of new partner relationships (with Hallmark, Microsoft, and Dell) as well as new communications initiatives. View Details
      Keywords: Communication; Brands and Branding; Marketing Strategy; Social Marketing; Partners and Partnerships; Social Enterprise; Africa
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      Moon, Youngme E., Michael I. Norton, and David Chen. "(PRODUCT) RED (B)." Harvard Business School Supplement 509-014, July 2008. (Revised February 2009.)
      • 2008
      • Working Paper

      Communication (and Coordination?) in a Modern, Complex Organization

      By: Adam M. Kleinbaum, Toby E. Stuart and Michael L. Tushman
      This is a descriptive study of the structure of communications in a modern organization. We analyze a dataset with millions of electronic mail messages, calendar meetings and teleconferences for many thousands of employees of a single, multidivisional firm during a... View Details
      Keywords: Business Conglomerates; Interpersonal Communication; Organizational Structure; Social Issues; Boundaries
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      Kleinbaum, Adam M., Toby E. Stuart, and Michael L. Tushman. "Communication (and Coordination?) in a Modern, Complex Organization." Harvard Business School Working Paper, No. 09-004, July 2008.
      • 2008
      • Book

      Managing Up

      By: Linda A. Hill
      Managing up is not political game playing. Rather, it's a conscious approach to working with your supervisor toward goals that are important to both of you. Through managing up, you build a productive working relationship with your boss and create a way to use the... View Details
      Keywords: Interpersonal Communication; Employees; Managerial Roles; Alliances; Value Creation
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      Hill, Linda A. Managing Up. Boston, MA: Harvard Business Press, 2008. (Mentor.)
      • 1 Jul 2008
      • Conference Presentation

      The Embeddedness of Social Entrepreneurship: Understanding Variation across Geographic Communities

      By: Julie Battilana, Tina Dacin, Johanna Mair and Christian Seelos
      Keywords: Social Entrepreneurship; Geography; Civil Society or Community
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      Battilana, Julie, Tina Dacin, Johanna Mair, and Christian Seelos. "The Embeddedness of Social Entrepreneurship: Understanding Variation across Geographic Communities." Paper presented at the European Group for Organizational Studies Colloquium, July 01, 2008.
      • June 2008
      • Case

      Threadless: The Business of Community

      By: Karim R. Lakhani and Zahra Kanji
      Threadless.com, the online, Chicago-based t-shirt company, was not your typical fashion apparel company. The company, run by Jake Nickell, Jacob DeHart, and Jeffrey Kalmikoff, turned the fashion business on its head by enabling anyone to submit designs for t-shirts and... View Details
      Keywords: Business Model; Business Startups; Innovation and Invention; Product Design; Partners and Partnerships; Social and Collaborative Networks; Apparel and Accessories Industry
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      Lakhani, Karim R., and Zahra Kanji. "Threadless: The Business of Community." Harvard Business School Multimedia/Video Case 608-707, June 2008.
      • June 2008
      • Case

      Threadless: The Business of Community (Instructor's Version)

      By: Karim R. Lakhani and Zahra Kanji
      The instructor version of Threadless includes the Threadless student version multimedia case as well as four additional videos that can be used to enhance class discussion. The first video presents community reaction to the proposal from the large retailer. The next... View Details
      Keywords: Debates; Decisions; Strategic Planning; Society; Entertainment and Recreation Industry
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      Lakhani, Karim R., and Zahra Kanji. "Threadless: The Business of Community (Instructor's Version)." Harvard Business School Multimedia/Video Case 608-719, June 2008.
      • June 2008
      • Teaching Note

      Threadless: The Business of Community (TN)

      By: Karim R. Lakhani
      Teaching Note for 608707 View Details
      Keywords: Internet and the Web; Civil Society or Community; Competition; Blogs; Business Model; Decisions; Design; Retail Industry; Apparel and Accessories Industry; Chicago
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      Lakhani, Karim R. "Threadless: The Business of Community (TN)." Harvard Business School Teaching Note 608-169, June 2008.
      • June 2008
      • Case

      Professors Sven Larson and Kenneth Carpenter (A)

      By: James L. Heskett and Tor Askild Aase Johannessen
      Professor Kenneth Carpenter has received word that he has inadvertently offended one of his students. He is pondering a possible response. View Details
      Keywords: Interpersonal Communication; Higher Education; Learning; Teaching; Conflict and Resolution
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      Heskett, James L., and Tor Askild Aase Johannessen. "Professors Sven Larson and Kenneth Carpenter (A)." Harvard Business School Case 908-408, June 2008.
      • June 2008
      • Supplement

      Professors Sven Larson and Kenneth Carpenter (B)

      By: James L. Heskett and Tor Askild Aase Johannessen
      Professor Kenneth Carpenter has received word that he has inadvertently offended one of his students. He is pondering a possible response. View Details
      Keywords: Higher Education; Teaching; Learning; Interpersonal Communication
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      Heskett, James L., and Tor Askild Aase Johannessen. "Professors Sven Larson and Kenneth Carpenter (B)." Harvard Business School Supplement 908-409, June 2008.
      • June 2008
      • Supplement

      Professors Sven Larson and Kenneth Carpenter (C)

      By: James L. Heskett and Tor Askild Aase Johannessen
      Professor Kenneth Carpenter has received word that he has inadvertently offended one of his students. He is pondering a possible response. View Details
      Keywords: Higher Education; Teaching; Learning; Interpersonal Communication
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      Heskett, James L., and Tor Askild Aase Johannessen. "Professors Sven Larson and Kenneth Carpenter (C)." Harvard Business School Supplement 908-410, June 2008.
      • June 2008
      • Supplement

      Professors Sven Larson and Kenneth Carpenter (D)

      By: James L. Heskett and Tor Askild Aase Johannessen
      Prof. Kenneth Carpenter has received word that he has inadvertently offended one of his students. He is pondering a possible response. View Details
      Keywords: Higher Education; Teaching; Learning; Interpersonal Communication
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      Heskett, James L., and Tor Askild Aase Johannessen. "Professors Sven Larson and Kenneth Carpenter (D)." Harvard Business School Supplement 908-411, June 2008.
      • June 2008
      • Supplement

      Professors Sven Larson and Kenneth Carpenter (E)

      By: James L. Heskett and Tor Askild Aase Johannessen
      Prof. Kenneth Carpenter has received word that he has inadvertently offended one of his students. He is pondering a possible response. View Details
      Keywords: Higher Education; Teaching; Learning; Interpersonal Communication
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      Heskett, James L., and Tor Askild Aase Johannessen. "Professors Sven Larson and Kenneth Carpenter (E)." Harvard Business School Supplement 908-412, June 2008.
      • June 2008 (Revised October 2009)
      • Case

      InnoCentive.com (A)

      By: Karim R. Lakhani
      InnoCentive.com, a firm connecting R&D labs of large organizations to diverse external solvers through innovation contests, has to decide if it will enable collaboration in its community. Case covers the basics of a distributed innovation system works and the... View Details
      Keywords: Collaborative Innovation and Invention; Open Source Distribution; Research and Development; Competition; Cooperation
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      Lakhani, Karim R. "InnoCentive.com (A)." Harvard Business School Case 608-170, June 2008. (Revised October 2009.)
      • May 2008
      • Teaching Note

      Michael Fernandes at Nicholas Piramal (TN)

      By: Michel Anteby and Nitin Nohria
      Teaching Note for [408-001]. View Details
      Keywords: Conflict and Resolution; Conferences; Mergers and Acquisitions; Integration; Globalization; Pharmaceutical Industry; Canada; United Kingdom
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      Anteby, Michel, and Nitin Nohria. "Michael Fernandes at Nicholas Piramal (TN)." Harvard Business School Teaching Note 408-132, May 2008.
      • May 2008 (Revised March 2010)
      • Case

      Palm (A): The Debate on Licensing Palm's OS (1997)

      By: Ramon Casadesus-Masanell, Kevin Boudreau and Jordan Mitchell
      This case series looks at three important inflection points in Palm's history that relate to decisions about its platform: when the company was debating whether to open its operating system (OS) for licensing to third-party hardware manufacturers; 2001, when the... View Details
      Keywords: Business Model; Debates; Decisions; Innovation and Invention; Product Launch; Production; Competition; Value Creation; Information Technology Industry
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      Casadesus-Masanell, Ramon, Kevin Boudreau, and Jordan Mitchell. "Palm (A): The Debate on Licensing Palm's OS (1997)." Harvard Business School Case 708-514, May 2008. (Revised March 2010.)
      • May 2008 (Revised September 2014)
      • Teaching Note

      TD Canada Trust (A), (B), and (C)

      By: Dennis Campbell
      Keywords: Performance Evaluation; Banks and Banking; Mergers and Acquisitions; Customer Focus and Relationships; Profit; Balanced Scorecard; Service Delivery; Announcements; Compensation and Benefits; Canada
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      Campbell, Dennis. "TD Canada Trust (A), (B), and (C)." Harvard Business School Teaching Note 108-076, May 2008. (Revised September 2014.)
      • 2008
      • Book

      Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers

      By: Gerald Zaltman and Lindsay Zaltman
      Why do advertising campaigns and new products often fail? Why do consumers feel that companies don't understand their needs? Because marketers themselves don't think deeply about consumers' innermost thoughts and feelings. Marketing Metaphoria is a... View Details
      Keywords: Advertising Campaigns; Nonverbal Communication; Customer Satisfaction; Books; Marketing Strategy; Product Launch; Consumer Behavior; Failure; Nonprofit Organizations; Behavior; Emotions
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      Zaltman, Gerald, and Lindsay Zaltman. Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers. Harvard Business School Press, 2008.
      • May 2008
      • Case

      Sensors Unlimited: Bringing InGaAs Technology to the Market

      By: Willy C. Shih
      Sensors Unlimited was a small start-up in short-wavelength infrared imaging. Its learning base came out of Bell Labs, RCA's Sarnoff Lab, and the Rockwell Science Center, and as it built its capabilities and ventured into new application areas, it discovered a “killer... View Details
      Keywords: Applied Optics; Mergers and Acquisitions; Business Startups; Growth and Development Strategy; Science-Based Business; Commercialization; Aerospace Industry; Technology Industry
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      Shih, Willy C. "Sensors Unlimited: Bringing InGaAs Technology to the Market." Harvard Business School Case 608-138, May 2008.
      • 2008
      • Report

      Survey Questionnaire on Environmental Management Practices: Summary of Results by Industry and Practices

      By: Magali Delmas and Michael W. Toffel
      This document provides a summary of the results of a survey on Environmental Management Practices (EMP) conducted by the University of California at Santa Barbara during October and November 2003. The survey was sent to 3255 facilities in 8 industrial sectors: pulp,... View Details
      Keywords: Economic Sectors; Surveys; Management Practices and Processes; Corporate Social Responsibility and Impact; Business and Government Relations; Environmental Sustainability; Non-Governmental Organizations
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      Delmas, Magali, and Michael W. Toffel. "Survey Questionnaire on Environmental Management Practices: Summary of Results by Industry and Practices." Report, 2008. (2008. University of California, Institute for Social, Behavioral, and Economic Research.)
      • May 2008
      • Case

      Thomas Green: Power, Office Politics and a Career in Crisis

      By: W. Earl Sasser Jr. and Heather Beckham
      The case describes the dilemma of a marketing manager, Thomas Green, who, after being rapidly promoted, is harshly criticized by his boss, Frank Davis. Green and Davis disagree on work styles and market projections. Green believes the sales goals set by Davis are based... View Details
      Keywords: Superior & Subordinate; Performance Management; Personal Strategy & Style; Management Style; Conflict Management; Communication; Rank and Position; Personal Characteristics; Power and Influence
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      Sasser, W. Earl, Jr., and Heather Beckham. "Thomas Green: Power, Office Politics and a Career in Crisis." Harvard Business School Brief Case 082-095, May 2008.
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