Publications

02 Dec 2002
Research & Ideas

The Secret of How Microsoft Stays on Top

are the "dynamic capabilities" that contribute to its long lasting success? Iansiti and MacCormack: The essence of our argument is that the key to Microsoft's success is the way it manages its... View Details

Keywords: by Sean Silverthorne

Samuel L. Hayes

Samuel L. Hayes holds the Jacob H. Schiff Chair in Investment Banking Emeritus, at the Harvard Business School. He has taught at the School since 1970, prior to which he was a tenured member of the faculty of the Columbia University Graduate School of Business. He... View Details

September 2002
Case

Seattle Public Schools, 1995-2002 (B): The Performance Agenda

Describes the implementation in Seattle Public Schools, under the direction of Superintendent Joseph Olchefske, of a systemwide standards and accountability scheme, known as the Performance Agenda. The Performance Agenda set academic standards for students and defined... View Details

Keywords: Leadership; Management Practices and Processes; Social Entrepreneurship; Education; Education Industry; Seattle

Teaching Interest

Overview

By: David S. Scharfstein

I teach an MBA course in the elective curriculum called Managing and Innovating in Financial Services. I focus on key functions of the financial system including credit, liquidity, insurance and payments provided by a variety of financial intermediaries including... View Details

05 Nov 2013
News

Harvard Business School Faculty Members Honored

2011
Casebook

Cases about Redefining Global Strategy

By: Pankaj Ghemawat and Jordan I. Siegel

In "Cases about Redefining Global Strategy," Pankaj Ghemawat and Jordan Siegel have assembled 26 full-length case studies as a resource for active learning about the nature of cross-border differences and strategies. As technology innovation globalizes markets and... View Details

Keywords: Global Strategy; International Business; Cases; Strategy; Globalization

Almost no one had heard of social media a decade ago, but today websites such as Facebook, Twitter, and LinkedIn have more than 1 billion users and account for almost 25 percent of Internet use. Practically overnight, social media seems indispensable to our... View Details

September 2016
Article

Do Display Ads Influence Search?: Attribution and Dynamics in Online Advertising

By: Pavel Kireyev, Koen Pauwels and Sunil Gupta

As firms increasingly rely on online media to acquire consumers, marketing managers feel comfortable justifying higher online marketing spending by referring to online metrics such as click-through rate (CTR) and cost per acquisition (CPA). However, these standard... View Details

Keywords: Internet and the Web; Digital Marketing

Find at Harvard

August 2002 (Revised August 2003)
Case

Electronic Arts Introduces The Sims Online

By: Youngme E. Moon

Electronic Arts (EA), the world's largest independent game publisher, is preparing to launch an online, subscription-based version of the most popular PC game in history: The Sims. The new game is called "The Sims Online" and it differs from the original game in two... View Details

Keywords: Fair Value Accounting; Decision Making; Price; Product Launch; Market Entry and Exit; Internet; Entertainment and Recreation Industry

November 1999 (Revised July 2003)
Case

Pre-Paid Legal Services, Inc.

By: Paul M. Healy and Jacob Cohen

Pre-Paid Legal Services' business model reveals two key issues--managing the sales force and sales growth and managing claims. Students analyze the economics of the business and consider how to measure firm performance, how to evaluate and reward the sales force, and... View Details

Keywords: Financial Management; Financial Strategy; Salesforce Management; Marketing Strategy; Accrual Accounting; Business Cycles; Forecasting and Prediction; Insurance; Business Growth and Maturation; Insurance Industry

JAMES K. (“Jim”) SEBENIUS, is the Gordon Donaldson Professor of Business Administration at Harvard Business School, where he founded the Negotiation unit and teaches advanced... View Details

29 Nov 2022
Research & Ideas

Is There a Method to Musk’s Madness on Twitter?

Since Elon Musk, the world’s richest man, purchased Twitter for $44 billion last month, the company has undergone a series of abrupt shifts. Some changes, like Musk’s firing of 50 percent of the firm’s 7,000 employees, were deliberate. But others, like the walkout of... View Details

Keywords: by Christina Pazzanese, Harvard Gazette; Technology

20 Sep 2022
Cold Call Podcast

Larry Fink at BlackRock: Linking Purpose to Profit

Keywords: Re: George Serafeim; Financial Services

March 2011
Case

Insight Communications

By: Rajiv Lal and Natalie Kindred

After undertaking a multi-year, metrics-driven operational and cultural overhaul, in April 2010 Insight Communications was planning the next phase of its development. Insight was a New York-based provider of cable, landline phone, and high-speed Internet service to... View Details

Keywords: Organizational Culture; Competitive Strategy; Management Practices and Processes; Performance Improvement; Growth Management; Management Systems; Business Processes; Measurement and Metrics; Employees; Telecommunications Industry; New York (state, US)

I am a second-year PhD student in the Health Policy and Management program at Harvard Business School where my advisor is Dr. Rob Huckman. I live in Brookline with my fiance Natalie and our two cats, Joe and Huey. Before grad school I was a research assistant in the... View Details

October 1997 (Revised May 1998)
Case

Busang (A): River of Gold

By: Debora L. Spar

In 1995, Bre-X Minerals, a tiny Canadian mining firm, struck gold. Deep in the heart of the Borneo jungle, it discovered what appeared to be one of the world's largest and most cost-effective gold deposits. Almost immediately, the firm's stock price shot upwards and... View Details

Keywords: Business or Company Management; Partners and Partnerships; Cross-Cultural and Cross-Border Issues; Mining; Mining Industry; Canada; Indonesia

Teaching Interest

Finance Reporting and Control

Financial Reporting and Control (FRC) is a course about how leaders can design and use performance measurement systems to build more effective organizations. Throughout their careers, business leaders are required to... View Details

February 2005 (Revised March 2009)
Case

Arauco (A): Forward Integration or Horizontal Expansion?

By: Ramon Casadesus-Masanell, Jorge Tarzijan and Jordan Mitchell

Celulosa Arauco is a major Chilean producer of market pulp and wood products. Owning over 1.2 million hectares of forest in Chile, Argentina, and Uruguay, the company's key advantage is the ideal growing conditions in which the company's forests are located. As of... View Details

Keywords: Decision Choices and Conditions; Competitive Advantage; Diversification; Expansion; Vertical Integration; Forest Products Industry; Chile