International Marketing - Publications - Faculty & Research

17 Jul 2006
Lessons from the Classroom

Developing a Strategy for Digital Convergence

and Doris Starr Professor of International Business Administration at Harvard Business School and an expert in technology strategy. So when Yoffie began a three-year effort to update an HBS elective course on strategy development in... View Details

Keywords: by Sean Silverthorne; Computer; Education

01 Oct 1997
News

J. Hughes Norton III

Norton is seated in Congressional's main dining room, his cell phone close at hand. As senior vice president in charge of golf operations at Cleveland-based International Management Group (IMG), the world's oldest and largest sports View Details

Keywords: Garry Emmons

20 Mar 2007
First Look

First Look: March 20, 2007

numerical tests, sales forecasts from our model are more accurate than forecasts from time-series models that ignore inventory and price as well as forecasts from financial analysts. Download the paper: http://www.hbs.edu/research/pdf/07-056.pdf View Details

Keywords: Martha Lagace

04 May 2023
News

Class of 2024 Embarks on Global Immersion

This year marks the return of international travel for the MBA Program’s FIELD Global Immersion (FGI) course, an experiential learning opportunity that gives first-year students in the Required Curriculum hands-on exposure to how business... View Details

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Finding Talent Opportunities

Explore all Employment Data 18 % Of MBA 2025 students interned in Technology industry Explore more internship data 11 % Of 2024 graduates went into Marketing Explore more career data Connect with the... View Details

12 Jun 2014
Working Paper Summaries

The Triumph of the Humble Chief Risk Officer

Keywords: by Anette Mikes

05 Dec 2018
Research & Ideas

Why Managers Should Reveal Their Failures

gushed only about her successes: “I have already landed some huge clients—companies like Google and GE. I’ve had amazing success, and in the past year I have single-handedly increased our market share by 200 percent.” Meanwhile, others... View Details

Keywords: by Dina Gerdeman

22 Jan 2019
First Look

New Research and Ideas, January 22, 2019

predictions. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54314 January–February 2019 Harvard Business Review Cracking Frontier Markets By: Christensen, Clayton M., Efosa Ojomo, and Karen Dillon Abstract— With... View Details

Keywords: Dina Gerdeman

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Faculty & Researchers - Managing the Future of Work

Senior Editor in Bain & Company’s global marketing team; and, prior to that, she was the Senior Vice President of Programs at the Initiative for a Competitive Inner City, a national not-for-profit focused on revitalizing America’s inner... View Details

12 Feb 2013
First Look

First Look: Feb. 12

Preannouncements under Market Uncertainty Authors:Ofek, Elie, and Ozge Turut Publication:Marketing Science Abstract A firm may want to preannounce its plans to develop a new product in order to stimulate future demand. But given that such... View Details

Keywords: Sean Silverthorne

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Data - Institute For Strategy And Competitiveness

reveals the share of industries serving a local market versus those competing with other regions; clusters of industries with particular local strength; and an area's performance in terms of employment, wages, patenting, and new business... View Details

31 Mar 2022
Op-Ed

Navigating the ‘Bermuda Triangle’ in Professional Services

drive costs down and benefit from specialization because of its high volume of activities. "With growth, the way a firm is managed has to change, and that change is not easy." Among law firms, Wachtell Lipton maintains a premium market... View Details

Keywords: by Ashish Nanda

22 Aug 2006
First Look

First Look: August 22, 2006

Working PapersCartels and Competition: Neither Markets nor Hierarchies Author:Jeffrey Fear Abstract This article provides an overview on the rise and fall of cartels since the late 19th century when the modern cartel movement properly... View Details

Keywords: Martha Lagace

16 Feb 2010
Research & Ideas

The Outside-In Approach to Customer Service

School. A book excerpt follows. Sarah Jane Gilbert: Your book focuses on how companies can profit, regardless of market conditions, by immersing themselves in the lives of their customers. Please describe the business model of looking... View Details

Keywords: by Sarah Jane Gilbert; Consumer Products

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Globalization - Faculty & Research

and Louis Wells on foreign investment in emerging markets - helped pave today’s global research path. Supported by eight Global Research Centers that facilitate our contact with global companies and the collection of View Details

18 Nov 2014
First Look

First Look: November 18

international trade and investment. Insights about differences in the development of financial institutions across countries, the role of financial constraints, and the use of internal capital View Details

Keywords: Sean Silverthorne

Fast Answer

Music industry statistics

Where can I find data on the music/recording industry? Recording Industry Association of America: Key Statistics Statistical summaries on U.S. and worldwide record sales, and consumers of recorded music, marketing reports, and consumer... View Details

2008
Working Paper

Consumer Demand for Prize-Linked Savings: A Preliminary Analysis

By: P. Tufano, Nick Maynard and Jan-Emmanuel De Neve

This paper reports on a small-scale survey of the potential American demand for prize-linked savings accounts, an account that awards prizes as part of the saving product's return. In October 2006, Centra Credit Union launched a prize-linked savings pilot. As part of... View Details

Keywords: Saving; Income; Consumer Behavior; Personal Finance; Investment Return; Banks and Banking; Clarksville

Citation

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HBR Classics - Alumni

Landscape Cause Your Firms Decline CSR or Share Holder Value How to Uncover Hidden Shareholder Value , Brian Hagen, Raymond L. Manganelli Shareholder Value Must Top CEOs Agenda , Gregory T. Carrott, Stuart E. Jackson Ten Ways to Create Shareholder Value , Alfred... View Details

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Social Enterprise - Faculty & Research

improvement in occupational health and safety. This tradeoff is more pronounced in factories with unions and high-powered productivity incentives, suggesting internal governance structures shape how suppliers respond to social movement... View Details

Publications