Demand And Consumers - Publications - Faculty & Research

15 Feb 2023
News

Grand Ambitions in the Great Plains

Photo credits: Meghan Kenny and Jonas Lee Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Meghan Kenny: Our prototype is called Hobbes. All of our major pieces of equipment are named after cartoon characters. Hobbes's... View Details

07 Jul 2016
News

A World Without Borders

Many people associate the name &Beyond with luxury adventure travel. CEO Joss Kent (MBA 1997) thinks of it, first, as a conservation company. Tourism pays for the company’s habitat management, community development, and other conservation... View Details

01 Mar 2017
News

Swimming with the Stream

(Above: photo by Christina Gandolfo) When Kiran Gandhi (MBA 2015) thinks about marketing her music, she thinks about it in consumer product terms. A feminist activist and former drummer for Grammy-nominated... View Details

Keywords: Dan Morrell

26 Jan 2016
News

The First Five Years: Jill Applebaum (MBA 2015)

She shared the same germy fears and so we teamed up to launch Spruce & Co—our consumer goods startup focused on simple products for everyday healthy routines.” What have been some of the most enjoyable View Details

01 Jan 2008
News

Jeffrey R. Immelt, MBA 1982

relationships. I thought Organizational Behavior was for wimps. Now, it’s a large part of what I do.” CURRENT READING The Steel Wave: A Novel of World War II, by Jeff Shaara “In business, the notion of ‘leave us alone and let us make... View Details

04 Aug 2020
News

How Business Can Advance Racial Equity

impact coming from? Lisa Lewin: First, I think what we have seen from consumers has been incredible. Their increasing commitment to spending money on companies and brands aligned with their values has been... View Details

01 Jun 2020
News

How Sports Should Use Its Timeout

what the consumer wants at the end of the day. If I can order bird seed with three clicks because I just feel like it and my mobile app on Amazon allows me to do that and my... View Details

01 Apr 1996
News

Wake-Up Call: Farewell to the American Dream?

better to pay people well, in order to maintain demand for goods and services. Higher wages would induce companies to get serious about improving productivity, instead of thinking that productivity "gains"... View Details

01 Jun 2015
News

Ask the Expert: The Kids Are All Right

Millennials, says Anne Hubert (MBA 2007, JD 2008), get a bad rap. Often labeled as entitled, lazy, and spoiled, the group—broadly defined as anyone born between 1981 and 2000—is changing norms. “They’re... View Details

25 Feb 2013
News

Among millions, a blank slate

Keywords: Professors Tarun Khanna, John D. Macomber; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools; Colleges, Universities, and Professional Schools

01 Dec 2008
News

NYC Club Hosts Nonprofits

STRATEGIC ADVICE: HBS professor Michael Porter took a question before his presentation. What happens when you bring over 450 CEOs and presidents of New York City’s leading nonprofits together for a daylong educational summit? Answer: a... View Details

01 Dec 2013
News

Faculty Books

a Chaotic World by Michael Wheeler (Simon & Schuster) Wheeler, the MBA Class of 1952 Professor of Management Practice, retired, shows how master negotiators thrive in the face of chaos and uncertainty. They understand negotiation as a... View Details

01 Oct 1998
News

Short Takes

recently published in the Journal of the American Medical Association, HBS assistant professor Charles King III investigates whether, indeed, cigarette companies advertise to magazine readers between the ages of 12 and 17. As King View Details

Keywords: Eileen K. McCluskey

01 Sep 2016
News

Research Brief: Cultivating Creativity through Competition

freelance designers submit potential logos, and companies pay a few hundred dollars for the logo they like best. Throughout the process, designers receive one- to five-star ratings from the clients on their work, View Details

Keywords: Erin Peterson

01 Jun 2020
News

The Network Effect

process for participating in a clinical trial was very convoluted. There is a huge government database that is not consumer friendly.” Kapoor and a team of volunteers created a simple way for those... View Details

Keywords: Susan Young; COVID-19; Ambulatory Health Care Services; Health, Social Assistance

28 May 2019
News

Cure All

measures, and they require a lot of work. You can see why people are, in my view, overly content with the status quo. When the next recession hits, I expect to see the employers that are purchasing health plans start to View Details

Keywords: Hospitals; Health, Social Assistance

01 Sep 2014
News

Groundswells

strengthened residential life and recognized the growing importance of interdisciplinary faculty research. EX ED’S SPACE RACE In large part, the growing space demands of HBS Executive Education programs... View Details

Keywords: George F. Baker III; Read Estate Development

01 Oct 1997
News

Benaree Wiley

to that '60s idealism. If coaxed, Wiley, whose children Pratt and B.J. are now 21 and 19, will admit she has become a role model for many of the young women she meets in her work, who look to her for... View Details

Keywords: Mary Ellen Gardner

01 Jun 2022
News

Empowering Entrepreneurially Minded Students

there would be demand for a joint degree program with the Harvard John A. Paulson School of Engineering and Applied Sciences for innovators who aspired to launch and lead... View Details

Keywords: Jennifer Gillespie

01 Oct 1999
News

Eight Among Many: Antoinette J. ("Toni") Rapone

Macy's and Fortunoff in the 1970s and 1980s, she helped usher in a new consumer trend: designer housewares. "I was going to Italy to import ceramics, China to import baskets,... View Details

Keywords: Marguerite Rigoglioso

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