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      • May 2003
      • Case

      Renault-Nissan Alliance, The

      By: Michael Y. Yoshino and Perry Fagan
      On Wednesday, May 29, 2002, the board of directors of Renault-Nissan BV (RNBV) met for the first time to discuss the state of the alliance between Renault SA and Nissan Motors-two of the world's largest automakers. RNBV was a 50/50 joint venture company established in... View Details
      Keywords: Joint Ventures; Global Strategy; Organizational Culture; Alliances; Business or Company Management; Mergers and Acquisitions; Management Analysis, Tools, and Techniques; Auto Industry
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      Yoshino, Michael Y., and Perry Fagan. "Renault-Nissan Alliance, The." Harvard Business School Case 303-023, May 2003.
      • May 2003
      • Case

      Sun Hydraulics: Leading in Tough Times (A) (Abridged)

      By: Linda A. Hill and Jennifer Suesse
      Sun Hydraulics, 32-year-old global hydraulics engineering and manufacturing company headquartered in Sarasota, Florida; confronts tough choices due to the economic downturn in 2001. The company leadership debates how to maintain profitability and reduce labor costs... View Details
      Keywords: Organizational Culture; Mission and Purpose; Financial Crisis; Crisis Management; Manufacturing Industry; Florida
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      Hill, Linda A., and Jennifer Suesse. "Sun Hydraulics: Leading in Tough Times (A) (Abridged)." Harvard Business School Case 403-139, May 2003.
      • April 2003 (Revised May 2003)
      • Case

      Valuation Ratios in the Airline Industry

      By: Paul M. Healy, Krishna G. Palepu and Jonathan Barnett
      Four firms in the airline industry illustrate the underlying differences in valuation multiples (price-earnings and price-to-book). View Details
      Keywords: Valuation; Activity Based Costing and Management; Accounting Audits; Air Transportation Industry
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      Healy, Paul M., Krishna G. Palepu, and Jonathan Barnett. "Valuation Ratios in the Airline Industry." Harvard Business School Case 103-002, April 2003. (Revised May 2003.)
      • April 2003
      • Tutorial

      ABC Pen Factory Tutorial

      By: Robert S. Kaplan
      To preview this online product, Authorized Faculty can call our customer service department at 1-800-545-7685 or 617-783-7600. Illustrates, via a guided audio tour accompanied by dynamically changing spreadsheets, the role for activity-based cost systems. The numerical... View Details
      Keywords: Factories, Labs, and Plants
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      "ABC Pen Factory Tutorial." Harvard Business School Tutorial 103-704, April 2003.
      • 2003
      • Other Unpublished Work

      Evaluating Total Cost of Ownership for Software Platforms: Comparing Apples, Oranges, and Cucumbers

      By: Alan MacCormack
      Keywords: Digital Platforms; Cost; Ownership
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      MacCormack, Alan. "Evaluating Total Cost of Ownership for Software Platforms: Comparing Apples, Oranges, and Cucumbers." AEI-Brookings Joint Center for Regulatory Studies Related Publication, April 2003.
      • March 2003
      • Background Note

      Customer Migration and Customer Types

      By: Das Narayandas
      Describes the evolution of customer relationships using the price vs. cost-to-serve matrix. View Details
      Keywords: Customer Focus and Relationships; Cost; Price; Service Operations
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      Narayandas, Das. "Customer Migration and Customer Types." Harvard Business School Background Note 503-072, March 2003.
      • March 2003 (Revised April 2006)
      • Background Note

      Scale and Scope in Professional Service Firms

      By: Ashish Nanda
      This case discusses why economies (and diseconomies) of scale and scope exist in professional service firms (PSFs) and how they influence the amount and range of services that PSFs offer. It is distributed with a case that focuses on determining the optimal scale/scope... View Details
      Keywords: Cost Management; Operations; Microeconomics; Service Industry
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      Nanda, Ashish. "Scale and Scope in Professional Service Firms." Harvard Business School Background Note 903-117, March 2003. (Revised April 2006.)
      • March 2003
      • Article

      Technological Development and Medical Productivity: The Diffusion of Angioplasty in New York State

      By: David M. Cutler and Robert S. Huckman
      A puzzling feature of many medical innovations is that they simultaneously appear to reduce unit costs and increase total costs. We consider this phenomenon by examining the diffusion of percutaneous transluminal coronary angioplasty (PTCA)—a treatment for coronary... View Details
      Keywords: Innovation and Invention; Cost; Health Care and Treatment; Health Disorders; Performance Improvement; Product; New York (state, US)
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      Cutler, David M., and Robert S. Huckman. "Technological Development and Medical Productivity: The Diffusion of Angioplasty in New York State." Journal of Health Economics 22, no. 2 (March 2003): 187–217.
      • Article

      The Growing Strategic Importance of End-of-Life Product Management

      By: Michael W. Toffel
      Requiring manufacturers to manage the their products when they become waste is an innovative form of regulation, one that has been adopted by countries in Asia, Europe, and North America on a variety of products that range from vehicles to appliances to batteries.... View Details
      Keywords: Product; Environmental Sustainability; Cost Management; Wastes and Waste Processing; Strategy; Governing Rules, Regulations, and Reforms; Manufacturing Industry; Asia; Europe; North and Central America
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      Toffel, Michael W. "The Growing Strategic Importance of End-of-Life Product Management." California Management Review 45, no. 3 (Spring 2003): 102–129.
      • February 2003 (Revised January 2004)
      • Case

      International Steel Group

      By: Paul W. Marshall and Todd H Thedinga
      Profiles veteran investor Wilbur L. Ross, Jr.'s plan to turn around the aging steel assets of LTV, formerly America's second largest integrated steel producer. Purchasing several key assets from LTV under Section 363 of the Bankruptcy Code, Ross is able to acquire the... View Details
      Keywords: Corporate Entrepreneurship; Strategic Planning; Lawfulness; Labor Unions; Organizational Culture; Agreements and Arrangements; Global Strategy; Assets; Steel Industry; United States
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      Marshall, Paul W., and Todd H Thedinga. "International Steel Group." Harvard Business School Case 803-162, February 2003. (Revised January 2004.)
      • February 2003 (Revised December 2006)
      • Case

      Toys "R" Us (A)

      By: Michael G. Rukstad, Dennis A. Yao and Cate Reavis
      In 1992, Toys "R" Us, the pioneer of the "category killer" retail format, faced significant competitive threats from mass discounters and warehouse clubs and was losing market share. This case explores the dynamic sustainability of Toys "R" Us's retailing model, its... View Details
      Keywords: Risk Management; Competition; Supply and Industry; Power and Influence; Retail Industry; United States
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      Rukstad, Michael G., Dennis A. Yao, and Cate Reavis. Toys "R" Us (A). Harvard Business School Case 703-445, February 2003. (Revised December 2006.)
      • February 2003 (Revised July 2005)
      • Case

      British Broadcasting Corporation (A): One BBC

      By: Rosabeth M. Kanter and Douglas A Raymond
      Greg Dyke, the new director general of the British Broadcasting Corp. (BBC) must decide whether to extend an already ambitious change effort at the world's largest public service broadcaster. The initial results of the effort are very positive: audience numbers are up,... View Details
      Keywords: Change Management; Media; Organizational Change and Adaptation; Organizational Culture; Leadership Development; Competition; Creativity; Relationships; Media and Broadcasting Industry; United Kingdom
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      Kanter, Rosabeth M., and Douglas A Raymond. "British Broadcasting Corporation (A): One BBC." Harvard Business School Case 303-075, February 2003. (Revised July 2005.)
      • February 2003 (Revised October 2003)
      • Case

      Cable Data Systems

      By: Paul W. Marshall and Todd H Thedinga
      Describes the operating challenges of Cable Data Systems (CDS), a minority-owned cable installation company with a dual mission of maximizing profits and providing employment opportunities to minorities in urban markets. Following the merger of two cable installation... View Details
      Keywords: Selection and Staffing; Employment; Forecasting and Prediction; Urban Scope; Cost Management; Infrastructure; Labor Unions; Demand and Consumers; Demographics; Media and Broadcasting Industry; Telecommunications Industry; Boston
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      Marshall, Paul W., and Todd H Thedinga. "Cable Data Systems." Harvard Business School Case 803-132, February 2003. (Revised October 2003.)
      • February 2003 (Revised March 2007)
      • Case

      Internet Customer Acquisition Strategy at Bankinter

      By: Francisco de Asis Martinez-Jerez, V.G. Narayanan and Lisa Brem
      Bankinter, a relatively small Spanish bank, has a large presence as an Internet financial services provider. Leading the way to profitability through the Internet will give Bankinter a major competitive advantage over the larger, more established Spanish banks. Ann... View Details
      Keywords: Customer Relationship Management; Internet and the Web; Activity Based Costing and Management; Customer Value and Value Chain; Banks and Banking; Banking Industry; Spain
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      Martinez-Jerez, Francisco de Asis, V.G. Narayanan, and Lisa Brem. "Internet Customer Acquisition Strategy at Bankinter." Harvard Business School Case 103-021, February 2003. (Revised March 2007.)
      • February 2003 (Revised April 2004)
      • Case

      Pharmaceutical Industry, The: Challenges in the New Century

      By: Stephen P. Bradley and James Weber
      Provides a broad overview of the numerous internal and external forces that were driving change in the global pharmaceutical industry in 2003. These forces--including downward price pressures, political and social pressures, increased development costs, new... View Details
      Keywords: Business Model; Change; Cost; Price; Globalization; Government and Politics; Brands and Branding; Industry Growth; Society; Competition; Consolidation; Technology; Pharmaceutical Industry
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      Bradley, Stephen P., and James Weber. "Pharmaceutical Industry, The: Challenges in the New Century." Harvard Business School Case 703-489, February 2003. (Revised April 2004.)
      • January 2003 (Revised March 2003)
      • Case

      Southwest Airlines 2002: An Industry Under Siege

      By: James L. Heskett
      The company's management is faced with long-term questions regarding the rate and manner of growth in the wake of the 9/11 attacks and general industry malaise. View Details
      Keywords: Cost; Product; Risk and Uncertainty; Growth and Development; Air Transportation Industry
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      Heskett, James L. "Southwest Airlines 2002: An Industry Under Siege." Harvard Business School Case 803-133, January 2003. (Revised March 2003.)
      • January 2003 (Revised January 2008)
      • Case

      The British Motorcycle Industry at a Crossroads

      By: Jan W. Rivkin
      By 1975, the collapse of the British motorcycle industry is nearly complete. Only one British manufacturer, NVT, remains in operation. In this setting, the British government commissions the Boston Consulting Group to identify and evaluate strategic alternatives for... View Details
      Keywords: Cost; Industry Structures; Business and Government Relations; Mathematical Methods; Competition; Consulting Industry; Manufacturing Industry; Motorcycle Industry; Great Britain
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      Rivkin, Jan W. "The British Motorcycle Industry at a Crossroads." Harvard Business School Case 703-031, January 2003. (Revised January 2008.)
      • January 2003 (Revised September 2007)
      • Background Note

      A Note on Racing to Acquire Customers

      By: Thomas R. Eisenmann
      Examines factors that motivate a firm's race to acquire customers in newly emerging markets and explores conditions under which racing strategies are likely to yield attractive returns. Provides a definition of racing behavior, introduces the notion of an optimal level... View Details
      Keywords: Customers; Price Bubble; Network Effects; Emerging Markets; Market Entry and Exit; Behavior; Competition
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      Eisenmann, Thomas R. "A Note on Racing to Acquire Customers." Harvard Business School Background Note 803-103, January 2003. (Revised September 2007.)
      • January 2003 (Revised April 2003)
      • Case

      Sun Hydraulics: Leading in Tough Times (A)

      By: Linda A. Hill and Jennifer Suesse
      Sun Hydraulics, 32-year-old global hydraulics engineering and manufacturing company headquartered in Sarasota, Florida, confronts tough choices due to the economic downturn in 2001. The company leadership debates how to maintain profitability and reduce labor costs... View Details
      Keywords: Organizational Culture; Mission and Purpose; Financial Crisis; Crisis Management; Manufacturing Industry; Florida
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      Hill, Linda A., and Jennifer Suesse. "Sun Hydraulics: Leading in Tough Times (A)." Harvard Business School Case 403-069, January 2003. (Revised April 2003.)
      • 2003
      • Working Paper

      Market Discipline in the Thrift Industry and the Cost of Deposit Insurance

      By: Benjamin C. Esty and C. Y. Baldwin
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      Esty, Benjamin C., and C. Y. Baldwin. "Market Discipline in the Thrift Industry and the Cost of Deposit Insurance." Harvard Business School Working Paper, No. 93-029, January 2003.
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