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  • All HBS Web  (3,262)
    • People  (12)
    • News  (706)
    • Research  (1,947)
    • Events  (4)
    • Multimedia  (3)
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Show Results For

  • All HBS Web  (3,262)
    • People  (12)
    • News  (706)
    • Research  (1,947)
    • Events  (4)
    • Multimedia  (3)
  • Faculty Publications  (1,302)
← Page 67 of 3,262 Results →
  • 04 Feb 2022
  • Book

Beyond the Cold War: Reinventing Socialism in 5 Countries

Although many view socialism through the rigid lens of Soviet orthodoxy, it has always been a work in progress and an evolving and adaptable ideology on a global scale, says Harvard Business School Marvin Bower Associate Professor Jeremy Friedman. In his new book, Ripe... View Details
Keywords: by Dina Gerdeman
  • 09 Jun 2008
  • Lessons from the Classroom

Monetizing IP: The Executive’s Challenge

firms to focus on their IP? A: In many nations, intellectual property has become increasingly important. In part, this change has reflected the changing mixture of the economy, with the development of knowledge-intensive industries such... View Details
Keywords: by Sean Silverthorne; Video Game; Web Services
  • December 2023
  • Case

TikTok: The Algorithm Will See You Now

By: Shikhar Ghosh and Shweta Bagai
In a world where attention is a scarce commodity, this case explores the meteoric rise of TikTok—an app that transformed from a niche platform for teens into the most visited domain by 2021—surpassing even Google. Its algorithm was a sophisticated mechanism for... View Details
Keywords: Social Media; Applications and Software; Disruptive Innovation; Business and Government Relations; International Relations; Cybersecurity; Culture; Technology Industry; China; United States; India
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Ghosh, Shikhar, and Shweta Bagai. "TikTok: The Algorithm Will See You Now." Harvard Business School Case 824-125, December 2023.
  • Web

The Intersection of Public Relations and Photography | Baker Library | Bloomberg Center | Harvard Business School

Corporate Eye: Photography and the Rationalization of American Commercial Culture , 1884–1929 . “Businesses, especially manufacturing and communications industries at the forefront of both labor activism and... View Details
  • 11 May 2009
  • Research & Ideas

The IT Leader’s Hero Quest

with a diverse set of companies. "In this way, we could pool all this knowledge and distill it down to the essential principles that CIOs can generally apply, regardless of industry or size of firm, while describing 'realistic' and... View Details
Keywords: by Martha Lagace
  • 01 Sep 2023
  • News

Alumni and Faculty Books

industry veteran Manisha Thakor candidly shares how she overcame toxic behaviors around work, money, and prestige that had threatened her relationships, her health, and her career. She then shares the inspiring stories of individuals from... View Details
  • 25 Aug 2003
  • Research & Ideas

Why IT Does Matter

effectiveness has come the ability to do things truly differently. American Hospital Supply's distribution software and American Airlines' SABRE reservation system are examples of victories in past technologies. The firms were the first in their View Details
Keywords: by F. Warren McFarlan & Richard L. Nolan
  • 29 Feb 2024
  • Blog Post

African American Student Union Spotlight on Social Enterprise

The HBS African American Student Union (AASU) aims to create a close-knit community for its members from the time they choose to join HBS, through their transition to the second year, and beyond graduation. In this feature, we highlight... View Details
  • July 2017
  • Case

Magpie: Developing and Using Buyer Personas

By: Frank V. Cespedes
The founders of a start-up platform for publishers have developed preliminary personas of target customers and are evaluating the implications for initial target buyers, messaging, and marketing programs. The case is useful for discussing the process of developing... View Details
Keywords: Buying Process; Marketing; Sales; Distribution Channels; Segmentation; Entrepreneurship; Social Media; Consumer Products Industry; Consumer Products Industry; United States
Citation
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Cespedes, Frank V. "Magpie: Developing and Using Buyer Personas." Harvard Business School Case 818-013, July 2017.
  • 11 May 2022
  • Blog Post

MoMBAs: The Inspiring Student Mothers of HBS

empathy. I look forward to seeing the MoMBAs (student moms) at the helm of their industries and companies. I’m so excited to introduce you to the incredibly strong, talented, and inspiring MoMBAs below. Adriana Cruz Martins Year: Second... View Details
  • January 2009
  • Article

From Regional Star to Global Leader

By: Nitin Nohria
Yang Jianguo was recently promoted from country manager for China to global head of product development at a staid French perfume maker. He was chosen for his technical smarts and his knowledge of emerging markets—a critical avenue for growth, given that sales in the... View Details
Keywords: Communication Strategy; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Leadership Development; Management Teams; Emerging Markets; Product Development; Beauty and Cosmetics Industry; China; Paris
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Nohria, Nitin. "From Regional Star to Global Leader." Harvard Business Review 87, no. 1 (January 2009).
  • Web

Recent Alumni - Alumni

Volunteer Recent Alumni OPPORTUNITIES FOR RECENT ALUMNI Recent alumni support the School and the global alumni community by volunteering in a wide range of important roles, from reunion planning to fundraising to writing Class Notes, as... View Details
  • 22 Dec 2022
  • Blog Post

TOP 10 MBA VOICES BLOGS OF 2022

favorite memory, and one lesson that will help them in their careers. Read More>>> 11 STORIES FROM HBS PRIDE FOR NATIONAL COMING OUT DAY October 11 is National Coming Out Day (NCOD) and HBS participates in events that celebrate the LGBTQ+ View Details
  • 26 Jan 2024
  • Blog Post

Career Advice from the Guests of the HBS Climate Rising Podcast

Supports Corporate Boards to Accelerate Climate Action “Find something you really love and then get good at it, really specialized. That specialized could either be in a subject matter - you could be an expert in water, methane, or lots of other area - or you could be... View Details
  • 22 Feb 2022
  • News

Breaking News

The decline of the community newspaper in the United States has been steep and severe. A quarter of American papers have folded in the last 15 years, and industry-wide consolidation has eviscerated the newsrooms of those that are left,... View Details
Keywords: Jen McFarland Flint; illustration by Dana Smith; News, Library, Internet, and Other Services; Information
  • Web

Global Business Course | HBS Online

Professionals in Heavily Regulated Industries Learn more about the broader macroeconomic and political landscape your organization operates in, so that you can develop business strategies that create and capture value. In Global Business,... View Details
  • 08 Feb 2000
  • Research & Ideas

Building Effective R&D Capabilities Abroad

present an instructive contrast. Xerox established a home-base-augmenting laboratory in Grenoble, France. Its objective: to tap new knowledge from the local scientific community and to transfer it back to its home base. Having already... View Details
Keywords: by Walter Kuemmerle
  • March 2017 (Revised June 2019)
  • Case

CEO Activism (A)

By: Michael W. Toffel, Aaron K. Chatterji and Julia Kelley
This case introduces CEO activism, a phenomenon in which business leaders engage in political or social issues that do not relate directly to their companies. The case uses several examples to describe why business leaders are engaging in CEO activism and the potential... View Details
Keywords: Leadership & Corporate Accountability; Environmental And Social Sustainability; Environment; Climate Change; Gender Equality; Communication Strategy; Moral Sensibility; Values and Beliefs; Leadership; Law; Rights; Risk Management; Media; Corporate Social Responsibility and Impact; Religion; Expansion; Strategy; Social Issues; Consumer Products Industry; Electronics Industry; Technology Industry; United States; Indiana; North Carolina
Citation
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Toffel, Michael W., Aaron K. Chatterji, and Julia Kelley. "CEO Activism (A)." Harvard Business School Case 617-001, March 2017. (Revised June 2019.)
  • 06 Sep 2016
  • First Look

September 6, 2016

a persuasive story to compete with the scandal narrative. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51509 August 2013 Business History National Image as a Competitive Disadvantage: The Case of the New Zealand Organic Food View Details
Keywords: Carmen Nobel
  • 21 Feb 2005
  • Op-Ed

Is Business Management a Profession?

individuals. In response to the recent scandals, politicians and government officials have stepped in to pass new laws and create new regulations, while prominent persons on Wall Street and elsewhere in the business community have issued... View Details
Keywords: by Rakesh Khurana, Nitin Nohria & Daniel Penrice
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