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  • 17 Mar 2008
  • Research & Ideas

The Lessons of Business History: A Handbook

history questions concerning the growth of large firms and the reasons why particular firms became global leaders, but I also venture beyond the traditional comfort zone for a business historian by delving into social and cultural issues by exploring how far the View Details
Keywords: by Sean Silverthorne
  • 15 Jan 2008
  • First Look

First Look: January 15, 2008

launch of its line of EVs, the first commercially available, highway-safe cars in the world that produced zero greenhouse emissions. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=808070 WL Ross &... View Details
Keywords: Martha Lagace
  • August 2023 (Revised January 2024)
  • Supplement

Arla Foods: Data-Driven Decarbonization (A)

By: Michael Parzen, Michael W. Toffel, Amram Migdal and Susan Pinckney
Arla implemented a data-based price incentive system to measure, track, and influence climate friendly changes to reduce CO2 emissions across the world’s fourth largest dairy cooperative. View Details
Keywords: Dairy Industry; Business Earnings; Earnings Management; Environmental Accounting; Agribusiness; Animal-Based Agribusiness; Acquisition; Mergers and Acquisitions; Decision Making; Decisions; Voting; Environmental Management; Climate Change; Environmental Regulation; Environmental Sustainability; Green Technology; Pollution; Moral Sensibility; Values and Beliefs; Financial Strategy; Price; Profit; Revenue; Food; Geopolitical Units; Global Strategy; Ownership Type; Cooperative Ownership; Performance Efficiency; Performance Evaluation; Problems and Challenges; Natural Environment; Science-Based Business; Business Strategy; Commercialization; Cooperation; Corporate Strategy; Food and Beverage Industry; Agriculture and Agribusiness Industry; Europe; United Kingdom; European Union; Germany; Denmark; Sweden; Luxembourg; Belgium
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Parzen, Michael, Michael W. Toffel, Amram Migdal, and Susan Pinckney. "Arla Foods: Data-Driven Decarbonization (A)." Harvard Business School Spreadsheet Supplement 624-031, August 2023. (Revised January 2024.)
  • December 2022 (Revised February 2023)
  • Case

Marfrig's Quest for Sustainable Beef

By: Jose B. Alvarez, Pedro Levindo and Ruth Costas
Marfrig, one of the world’s leading meatpackers, strived to comply with its commitment to have a deforestation-free value chain in Brazil by 2030. The company also pledged to reduce its emissions of greenhouse gases in accordance with the guidelines set by the... View Details
Keywords: Agribusiness; Animal-Based Agribusiness; Plant-Based Agribusiness; Acquisition; Family Business; Communication Strategy; Environmental Management; Climate Change; Environmental Regulation; Environmental Sustainability; Bonds; Food; Global Strategy; Goods and Commodities; Government and Politics; Political Elections; Leading Change; Marketing; Product Marketing; Product Positioning; Supply Chain; Supply Chain Management; Corporate Social Responsibility and Impact; Business and Government Relations; Business and Stakeholder Relations; Partners and Partnerships; Strategy; Adaptation; Business Strategy; Commercialization; Competitive Strategy; Corporate Strategy; Diversification; Expansion; Agriculture and Agribusiness Industry; Food and Beverage Industry; Brazil; Latin America; Argentina; Uruguay; North America; United States; Europe; Asia; China
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Alvarez, Jose B., Pedro Levindo, and Ruth Costas. "Marfrig's Quest for Sustainable Beef." Harvard Business School Case 523-073, December 2022. (Revised February 2023.)
  • 28 Apr 2014
  • Research & Ideas

Football Stars Debate ‘The Social Capital of the Savvy Athlete’

Foster, who has about 438,000 Twitter followers. While he didn't set out to benefit commercially when he joined Twitter, he said, "The more followers you get, the more opportunity for monetary gain." In fact, investors may soon... View Details
Keywords: by Carmen Nobel; Sports
  • 22 Nov 2006
  • Research & Ideas

CEO Succession: The Case at Ford

Podcast with: Joseph Bower Interviewer: James Aisner Running Time: 8 min., 23 sec. In early September, Ford Motor Company announced that Bill Ford would be replaced as CEO by Boeing's Alan Mulally, credited with the turnaround of the View Details
Keywords: by Jim Aisner; Auto; Employment
  • 07 Nov 2005
  • Research & Ideas

Exit Interview: HBS Dean Kim Clark

including the University effort in Allston around the commercialization of science and technology. Finally, values and leadership may be the most important work we've done here. Leadership is now a defining characteristic of HBS, with a... View Details
Keywords: by HBS Alumni Bulletin Staff
  • 18 Jun 2001
  • Research & Ideas

When In-House Research Isn’t Enough

marketplace developments have eroded the dominant positions of giant corporations, Chesbrough pointed out, "venture capital has created a second path to market by funding the commercialization of research discoveries." In... View Details
Keywords: by Jim Aisner
  • 22 Jul 2014
  • First Look

First Look: July 22

traditional commercial banks in the context of their coexistence with shadow banks. While both types of intermediaries create safe "money-like" claims, they go about this in different ways. Traditional banks create safe claims... View Details
Keywords: Sean Silverthorne
  • 26 Apr 2011
  • First Look

First Look: April 26

encountering many technological and commercial challenges, which, however, were eclipsed by the extreme politicization of Nabucco and South Stream: pipelines became a factor in domestic politics of several European nations and figured... View Details
Keywords: Sean Silverthorne
  • 27 Apr 2009
  • Research & Ideas

Building Businesses in Turbulent Times

more, inflation-adjusted wages stalled for many, even as consumer spending increased. Where did the money for all this spending come from? Companies borrowed, governments borrowed, and families borrowed. Savings rates approached zero. View Details
Keywords: by Staff
  • 08 Jan 2001
  • Research & Ideas

Can Japan Compete? [Part Two]

new industries in Japan are things like highly skilled specialist personnel; a lack of risk capital because of heavily controlled financial markets; barriers to commercializing university research; and limited incentives for risk taking.... View Details
Keywords: by Martha Lagace & Hilah Geer
  • 15 Jan 2013
  • First Look

First Look: January 15

of six flagships established in 2003, and its goal was to help the nation capture more of the added value of its resources by developing and commercializing downstream technologies in the processing and fabrication of products made from... View Details
Keywords: Sean Silverthorne
  • 04 Feb 2014
  • First Look

First Look: February 4

development process undertaken by Gauri Nanda, the founder and CEO of Nanda Home, as she ventures to innovate beyond her initial product launches. Having achieved commercial success with her first product Clocky, a roll away alarm clock... View Details
Keywords: Sean Silverthlorne
  • 05 Jun 2012
  • First Look

First Look: June 5

agendas, whose strategies to build viable business models proved crucially dependent on two exogenous factors: the prices of alternative conventional fuels and public policy. Supportive public policies in various geographies facilitated the View Details
Keywords: Sean Silverthorne
  • 23 Oct 2018
  • First Look

New Research and Ideas, October 23, 2018

than shepherding an innovation through the entire commercialization process. We argue that this binary outcome—i.e., success via acquisition—creates different opportunities and threats for new entrants and has important and novel... View Details
Keywords: Dina Gerdeman
  • 11 Dec 2018
  • First Look

New Research and Ideas, December 11, 2018

help to become part of the commercial food system. In this book, Ray Goldberg interviews the change makers of today's food system: leaders and constructive critics in government, private industry, nonprofits, and academia who provide a... View Details
Keywords: Dina Gerdeman
  • 02 Apr 2013
  • First Look

First Look: April 2

Impact Investment Omidyar Network (ON), having deployed over $500 million in ways ranging from donations to commercial equity capital, must decide whether to back Anudip, an Indian organization dedicated to rural employment. The social... View Details
Keywords: Sean Silverthorne
  • 19 Nov 2012
  • Research & Ideas

LEED-ing by Example

Tenant Factor Furthermore, private-sector building developers might embrace LEED in order to woo government tenants. Indeed, in addition to taking up space in city hall and the like, government agencies often lease space in private buildings. In the United States, most... View Details
Keywords: by Carmen Nobel; Construction; Real Estate; Energy; Utilities
  • 21 Jul 2008
  • Research & Ideas

Solving the Marketing Resources Allocation Puzzle

example, how well consumers were able to recall a brand name after commercials have been run—but not much more. The effectiveness of marketing investments was rarely directly tied back to sales. This has completely changed with the... View Details
Keywords: by Sean Silverthorne
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