Publications

November 1999 (Revised April 2002)
Case

International Business Machines Corporation (B)

By: David F. Hawkins

IBM changes pension plan from a defined benefit plan to a cash-balance plan. Teaching purpose: To understand pension accounting. View Details

Keywords: Business or Company Management; Transformation; Business Earnings; Private Sector; Personal Finance; Cash; Information Infrastructure; Taxation; Computer Industry; Accounting Industry

March 1991 (Revised July 1993)
Case

Kyocera Corp.

By: John P. Kotter

Examines the three factors critical to this company's remarkable success in the high tech field. The first factor is the founder, Dr. Inamori's powerful leadership. The second is the strong corporate culture or philosophy of the firm. The third element in Kyocera's... View Details

Keywords: Customer Relationship Management; Information Infrastructure; Leadership Style; Management Systems; Management Style; Organizational Culture; Practice; Profit; Planning; Technology Industry; Electronics Industry

May 2016 (Revised April 2018)
Case

Building the Digital Manufacturing Enterprise of the Future at Siemens

By: Willy Shih

This case describes the motivation for and the development of Siemens' digital manufacturing enterprise vision, which became the foundation for its implementation of Industrie 4.0. While the effort started with a purely defensive move by Anton Huber, head of the... View Details

15 Jul 2015
Research & Ideas

Amazon Prime Day: The Logic Behind a Retailer’s Made-up Holiday

challenges. Gupta said Amazon will have to carefully plan for a huge surge in demand, and the supply chain logistics that come along with that, though he believes they are well-equipped to do so given their robust technological View Details

Keywords: Re: Sunil Gupta; Retail

12 Oct 1999
Research & Ideas

Throwing Your Opponent: Strategies for the Internet Age

the dynamic introduced by companies like Netscape that have helped build the information infrastructure of the Internet age. Yoffie and Cusumano point out, for example, that one of Netscape's pioneering achievements was reducing the... View Details

Keywords: by Daniel Penrice

22 Feb 2022
News

Vision: Learning Curve

leveraging existing technology and infrastructure to enhance the quality of early childhood education for disadvantaged kids. And while the state-run preschools and primary schools that serve this population may suffer in comparison with... View Details

Keywords: Alexander Gelfand; education; entrepreneurship; startup; India; Educational Services

March 1998 (Revised March 1999)
Case

Dell Online

By: V. Kasturi Rangan and Marie Bell

Dell started online commerce for its PCs in 1996, and by 1997 had achieved a sales rate of $3 million a day. The case describes the internal process that led to these dramatic results and poses the question of how the firm should leverage this activity to meet Michael... View Details

Keywords: Consumer Behavior; Market Transactions; Goals and Objectives; Business Processes; Distribution Channels; Internet and the Web; Information Infrastructure; Competitive Advantage; Computer Industry; Retail Industry