behavioral change - Publications - Faculty & Research

15 Apr 2013
Research & Ideas

Solving the Search vs. Display Advertising Quandary

the immediate persuasiveness of ads, it isn't much help to measure their impact over time. The only way to truly determine the efficacy of display ads versus search ads is to watch the effects over time, and to see how modifications in budget allocations View Details

Keywords: by Michael Blanding; Advertising

03 May 2016
First Look

First Look, May 3, 2016

unethical behavior produces changes in memory, such that memories of unethical actions are gradually less clear and vivid than memories of ethical actions or other types of actions that are either positive... View Details

Keywords: Sean Silverthorne

01 Mar 2015
News

Clubs Hopping

computing changes the way people use data to make decisions. “We’re seeing more of analytics and big data as a means not just to support the decision a person wants to make, but also as a way to provide insights, questions, and ideas you... View Details

Keywords: April White; Health, Social Assistance

05 Nov 2014
What Do You Think?

Are We Entering an Era of Neuromanagement?

businesses." The predominant view was that the practice at present has many limitations. Ann Romaine-Adelstein commented, "I doubt we can predict with validity from a scan yet who will work hard, be innovative or exercise great influence Potential derailing... View Details

Keywords: by James Heskett

11 Oct 2022
News

On Balance

the public sector in its data collection and analysis, expanding its reach to 60 percent of workers.) Almost a decade’s worth of data shows progress, says Wooldridge, but not enough. “In Australia, what we see is that we are making improvements, but the rate of View Details

Keywords: April White

10 Feb 2014
HBS Case

Stressing Safety in South Africa’s Platinum Mines

One morning last fall, Gautam Mukunda told the MBA students in his first-year Leadership and Organizational Behavior class to crawl under their desks and stay there. He wanted them to experience a sense of how it feels to work in a... View Details

Keywords: by Carmen Nobel; Manufacturing

01 Mar 2008
News

UN President Speaks at HBS

environment. In his presentation “Globalization and the Sovereignty of Nations: Does Globalization Mean That National Sovereignty Is on the Decline?” Kerim, from Macedonia, cited the fight against climate change as an example of “the... View Details

Keywords: Government

01 Sep 2003
News

Patrick Moreton

was its reasoning? It argued that the marketplace has changed because new technologies — such as cable, the Internet, and satellite TV — facilitate new and diverse sources of information and content. The competition they provide, the FCC... View Details

Keywords: Garry Emmons; Telecommunications; Information

19 Dec 2016
Research & Ideas

The 10 Most Popular Stories of 2016

Union will be far-reaching. John A. Quelch shares his thoughts on the ramifications of Brexit. Skills and Behaviors That Make Entrepreneurs Successful Research by Lynda Applegate, Janet Kraus, and Timothy Butler takes a unique approach to... View Details

Keywords: by Carmen Nobel

24 Oct 2018
News

Exploring the Future of Work for Women

artificial intelligence, the growth of the gig economy, increasing global mobility, longer career spans, and changing work-life demands are all factors that are reshaping work. What those changes mean for... View Details

Keywords: Margie Kelley

Portrait Project

Polina Yampolska

change the entire principle of its functioning." I was unimpressed by my own strength back then and awed by the grandeur of the world. I desperately wanted to break out from behind the Iron Curtain, get a visa to a Western country,... View Details

17 Nov 2020
In Practice

How Retailers Can Thrive in a Shopping Season Like No Other

online will likely worry about receiving gifts on time. Training staff to enforce rapidly changing health guidelines and diffuse tension with customers who don’t comply mask-wearing regulations will also be critical to keeping the peace... View Details

Keywords: by Danielle Kost; Retail

20 Dec 2018
News

Baker Library Webinar Features Resources for Alumni

and military veterans from the Danish Royal Army. One of the highlights of the evening was the keynote speech from U.S. Senator for Massachusetts, Ed Markey, who talked about the importance of addressing climate change and how Denmark has... View Details

Keywords: Margie Kelley

01 Dec 2016
News

Inside Modern HR

Matthew Breitfelder (MBA 2002) (courtesy Matthew Breitfelder) Matthew Breitfelder (MBA 2002) (courtesy Matthew Breitfelder) Young Hee Yoo (MBA 2017) (courtesy Young Hee Yoo) Young Hee Yoo (MBA 2017) (courtesy Young Hee Yoo) Once relegated to the back office, human... View Details

Keywords: Julia Hanna

25 Aug 2015
News

Sunset in the East?

Illustration by Daniel Bejar The Chinese economy seems to have finally hit the brakes. Thanks to stalling real estate and export markets, this year China reported first and second quarter growth rates of 7 percent—its lowest numbers in six years. We asked Professor... View Details

Keywords: Administration of Economic Programs; Government; Real Estate; Health, Social Assistance

25 Aug 2015
First Look

First Look Tuesday

G. Abstract—Vicarious learning-a process of individual belief and behavior change that occurs through being exposed to, and making meaning of, another's experience-has long been recognized as a key driver of... View Details

01 Mar 2025
News

Editor's Letter

Management Practice Joseph Fuller’s (MBA 1981) extensive collection of flying pigs (yes, there’s a good story there). He estimates it at 50 items, but I think that might be a bit low. We call this department “Assets.” It’s one of quite a few View Details

11 Jun 2015
News

Leading the way in sustainable style

pro-environmental policies are not only a social good, she says. They are also money savers that helped Esquel weather the economic downturn. Now she wants to share her company’s successful strategies with the industry through sustainability conferences and factory... View Details

02 Sep 2008
First Look

First Look: September 3, 2008

Seemingly Irrelevant Factors Influence Judgment of (Un)ethical Behavior Authors:Francesca Gino, Lisa L. Shu, Max H. Bazerman Abstract People often make judgments about the ethicality of others' behaviors and... View Details