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Show Results For
- All HBS Web
(2,826)
- People (3)
- News (538)
- Research (1,349)
- Events (12)
- Multimedia (244)
- Faculty Publications (1,065)
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- 18 Apr 2005
- Research & Ideas
Prosper with Multi-Channel Retailing
experience on the Internet. The site is set up for e-commerce, but the company views it more as a way to build its brand: Customers can download video clips, watch footage of extreme sports, or learn about an upcoming free concert at one... View Details
- 14 Feb 2005
- Research & Ideas
The World in Your Palm?
browsing, address and date book, and wireless e-mail. Oh, and you can also make phone calls on them. And video will be introduced on next-generation phones in the U.S. this year. "The phone is the key device," said Mike Kelley,... View Details
Keywords: by Sean Silverthorne
- 21 Jan 2009
- First Look
First Look: January 21, 2009
Online Video Harvard Business School Case 709-447 In late March 2007, CBS faces an important decision about its online video strategy. A just-announced joint online distribution venture between NBC Universal... View Details
Keywords: Martha Lagace
- 26 Sep 2006
- First Look
First Look: September 26, 2006
factors that might affect the future course of this battle, such as the role of copy protection features in HD devices, the bundling of each format with video game consoles, and competing modes of delivering View Details
Keywords: Sean Silverthorne
- 18 Sep 2018
- First Look
New Research and Ideas, September 18, 2018
used over several classes. The entire series, including its video products, was designed to be modular. The case covers the youth and career trajectory of Christine Lagarde across her time at Baker & McKenzie, as a minister in the... View Details
Keywords: Dina Gerdeman
- 10 Nov 2008
- Research Event
Social Media Leads the Future of Technology
set the context for the ensuing discussion. Today, millions of Web users generate free content, and we are witnessing an "explosion" in video and cell phone use, he continued, with more than 100 million smartphones already in... View Details
Keywords: by Martha Lagace
- 21 Oct 2024
- Research & Ideas
What Happens in Vegas Could Shape the Metaverse
a virtual world than a video game: Millions of users have gathered on the platform for online concerts headlined by Ariana Grande, Travis Scott, and other stars. Tim Sweeney, the CEO of Fortnite parent company Epic Games, has likened the... View Details
- 29 Jan 2014
- Research & Ideas
Super Bowl Ads for Multitaskers
with beautiful pictures, upbeat music, or dramatic lighting. Finally, emotion-focused ads do this by appealing to consumers' emotional attachment to the brand by personally connecting the product to how it will fit into their lives. (See View Details
- 03 Sep 2013
- First Look
First Look: September 3
institutions for co-investing. Download working paper: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2159229 Cases & Course Materials Harvard Business School Case 712-459 Netflix: Competitive Dynamics in the Consumer Video... View Details
Keywords: Sean Silverthorne
- 16 Jul 2013
- First Look
First Look: July 16
more or less effective? Does bundling serve as a complement or substitute to network effects? To address these questions, we develop a consumer-choice model from micro-foundations to capture the essentials of our setting, the handheld View Details
Keywords: Anna Secino
- 05 Dec 2011
- Research & Ideas
It’s Alive! Business Scholars Turn to Experimental Research
you may not be able to learn anywhere else," says Alvin E. Roth, a professor in the Negotiation, Organizations & Markets (NOM) Unit at HBS and a longtime champion of experimental economics. For example, to track how viewers watch online View Details
Keywords: by Carmen Nobel
- 03 Apr 2018
- First Look
New Research and Ideas, April 3, 2018
that revealing the “submerged state”—ensuring that citizens can see the often-hidden work that government performs—enhances both perceptions of and engagement with government. In Study 1, viewing a video highlighting the work performed by... View Details
Keywords: Sean Silverthorne
- 28 May 2013
- First Look
First Look: May 28
decide whether now is the time to sell his firm's investment in Tri-Northern Distribution. Brazos, a middle-market leveraged buyout group, created the company two years earlier through the acquisition of two electronic security distribution companies: Tri-Ed... View Details
Keywords: Sean Silverthorne
- 29 Aug 2017
- First Look
First Look at New Research and Ideas, August 29
using original experimental as well as field data from the city of Boston, Massachusetts, show that revealing the “submerged state”—ensuring that citizens can see the often-hidden work that government performs—enhances both perceptions of and engagement with... View Details
Keywords: Sean Silverthorne
- 05 Feb 2009
- Research & Ideas
In Praise of Marketing
consumers to vote on suggested new flavors for Crest toothpaste. H.J. Heinz worked with Google to invite submissions of thirty-second video ads for Heinz ketchup; over 2,000 entries were received. Then-Senator Obama's website was an... View Details
- 07 Jun 2019
- Book
Are You a Digital Manager?
all met physically at least once. For sure, he had invested in the latest video and e-communication technologies. Still, he used a significant portion of his budget to have everyone meet together to develop a sense of shared purpose. It... View Details
Keywords: by Martha Lagace
- 06 Mar 2012
- First Look
First Look: March 6
advertisers attain this. In our research, two colleagues and I use infrared eye-tracking scanners to determine exactly what people are looking at when they watch video ads. We also use a system that analyzes facial expressions to reveal... View Details
Keywords: Sean Silverthorne
- 10 May 2011
- First Look
First Look: May 10
company. The Day 2 case focuses on Sam Palmisano as a strategist, organization builder, and driver of action. The case should be used together with video that shows Palmisano commenting on the work that was accomplished. Purchase this... View Details
Keywords: Sean Silverthorne
- 02 Jan 2018
- First Look
First Look at New Research and Ideas, January 3, 2018
could successfully compete against the entrenched cable, satellite, and telephone companies (known as Multichannel Video Programming Distributors, or MVPDs). Was $39.99 per month a sustainable price point for Hulu's new virtual MVPD... View Details
Keywords: Sean Silverthorne
- 23 Jul 2024
- In Practice
The New Rules of Trade with China: Navigating Tariffs, Turmoil, and Opportunities
with many American investors and board members (as I explain in this ABC x Nightline documentary), faces wild scrutiny over its international subsidiary, TikTok. It is a strange world when its two leading powers contest the future of a teenage View Details