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  • All HBS Web  (2,846)
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    • News  (544)
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    • Multimedia  (244)
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  • 29 Jan 2014
  • Research & Ideas

Super Bowl Ads for Multitaskers

with beautiful pictures, upbeat music, or dramatic lighting. Finally, emotion-focused ads do this by appealing to consumers' emotional attachment to the brand by personally connecting the product to how it will fit into their lives. (See View Details
Keywords: by Michael Blanding; Advertising; Sports
  • 05 Dec 2011
  • Research & Ideas

It’s Alive! Business Scholars Turn to Experimental Research

you may not be able to learn anywhere else," says Alvin E. Roth, a professor in the Negotiation, Organizations & Markets (NOM) Unit at HBS and a longtime champion of experimental economics. For example, to track how viewers watch online View Details
Keywords: by Carmen Nobel
  • 06 Mar 2013
  • Research & Ideas

HBS Cases: Women MBAs at Harvard Business School

HBS (Nohria will introduce it to second-year students), in conjunction with a multimedia video case comprising oral histories of HBS alumnae and female professors. Second-year students and some Executive Education participants will have... View Details
Keywords: by Carmen Nobel; Education
  • 02 Jan 2012
  • Research & Ideas

Most Popular Articles of 2011

University of Verona and the University of Amsterdam, Daniel Houser of George Mason University, and Marco Piovesan, a research fellow at Harvard Business School. Key concepts include: Experimental research finds that subjects who were told to resist the temptation of... View Details
Keywords: by Staff
  • 12 Jul 2020
  • Research & Ideas

Solving COVID'S Mental Health Crisis

Community Behavioral Health Clinics (CCBHCs) and other providers to build their telepsychiatry programs and meet the needs of under-served populations. “Our support allows patients to see providers remotely over video conferences,” he... View Details
Keywords: by Howard Stevenson and Shirley Spence; Health
  • 05 Feb 2019
  • First Look

New Research and Ideas, February 5, 2019

case:https://hbsp.harvard.edu/product/919013-PDF-ENG Harvard Business School Case 319-054 Corruption and Business in Emerging Markets The case is built around video clips from top business leaders in emerging markets who were interviewed... View Details
Keywords: Dina Gerdeman
  • 18 Sep 2018
  • First Look

New Research and Ideas, September 18, 2018

used over several classes. The entire series, including its video products, was designed to be modular. The case covers the youth and career trajectory of Christine Lagarde across her time at Baker & McKenzie, as a minister in the... View Details
Keywords: Dina Gerdeman
  • 28 May 2013
  • First Look

First Look: May 28

decide whether now is the time to sell his firm's investment in Tri-Northern Distribution. Brazos, a middle-market leveraged buyout group, created the company two years earlier through the acquisition of two electronic security distribution companies: Tri-Ed... View Details
Keywords: Sean Silverthorne
  • 20 Aug 2024
  • Book

Why Competing With Tech Giants Requires Finding Your Own Edge

resources—be it the myriad Amazon product reviews, a rich collection of free videos on YouTube, or Google’s open-source algorithms. Thanks to these tech giants, a significant portion of your ecosystem is already established and readily... View Details
Keywords: by Feng Zhu; Technology; Information Technology
  • November 2017
  • Teaching Note

Reinventing Best Buy

By: John R. Wells and Gabriel Ellsworth
Teaching Note for HBS No. 716-455. On March 1, 2017, Best Buy Company, Inc., North America’s largest retailer of consumer electronics and appliances, announced a third year of comparable-store sales increases and a 20.8% increase in domestic comparable online sales.... View Details
Keywords: Best Buy; Hubert Joly; Renew Blue; Showrooming; Webrooming; E-commerce; E-Commerce Strategy; Online Retail; Multichannel Retailing; Omnichannel; Marketplaces; Turnaround; Consumer Electronics; Consumer Electronics Accessories; Appliances; Stores-within-stores; Store Experience; Store Size; Store Pickup; Store Management; Delivery; Delivery Models; Amazon; Amazon.com; Pricing Strategy; Business Subsidiaries; Business Units; Business Growth and Maturation; Business Model; For-Profit Firms; Customer Focus and Relationships; Customer Satisfaction; Entertainment; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Television Entertainment; Theater Entertainment; Price; Profit; Revenue; Geographic Scope; Multinational Firms and Management; Business History; Cost; Selection and Staffing; Reports; Technological Innovation; Job Cuts and Outsourcing; Human Capital; Leading Change; Business or Company Management; Goals and Objectives; Growth and Development; Growth and Development Strategy; Management Teams; Brands and Branding; Product Marketing; Consumer Behavior; Demand and Consumers; Media; Distribution; Order Taking and Fulfillment; Distribution Channels; Infrastructure; Product; Service Delivery; Service Operations; Organizational Change and Adaptation; Public Ownership; Problems and Challenges; Programs; Groups and Teams; Sales; Salesforce Management; Strategy; Adaptation; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Corporate Strategy; Expansion; Technology; Hardware; Information Technology; Internet; Mobile Technology; Online Technology; Search Technology; Software; Web; Web Sites; Wireless Technology; Resource Allocation; Video Game Industry; Video Game Industry; Video Game Industry; Video Game Industry; Video Game Industry; Video Game Industry; Video Game Industry; Video Game Industry; Video Game Industry; United States; Minnesota; Minneapolis; Saint Paul; St. Paul
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Wells, John R., and Gabriel Ellsworth. "Reinventing Best Buy." Harvard Business School Teaching Note 718-442, November 2017.
  • 16 Jul 2013
  • First Look

First Look: July 16

more or less effective? Does bundling serve as a complement or substitute to network effects? To address these questions, we develop a consumer-choice model from micro-foundations to capture the essentials of our setting, the handheld View Details
Keywords: Anna Secino
  • 17 Mar 2022
  • Research & Ideas

Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’

my new book Deep Purpose: The Heart and Soul of High-Performance Companies, I explore how purpose-driven leaders find success by going beyond focusing only on shareholders and customers and also considering their employees, communities, and the environment. In the... View Details
Keywords: by Ranjay Gulati
  • 19 Nov 2012
  • Research & Ideas

LEED-ing by Example

Simcoe, an assistant professor at Boston University, adds that such policies might also resolve a type of coordination problem often seen in the diffusion of technology standards, such as the Universal Serial Bus (USB) interface or a new View Details
Keywords: by Carmen Nobel; Construction; Real Estate; Energy; Utilities
  • 26 Aug 2008
  • First Look

First Look: August 26, 2008

developed a revolutionary video pill for imaging the small bowel in the gastro-intestinal tract. The development has required the integration of a wide variety of technologies. GI founder and CEO Gabriel Meron must determine GI's... View Details
Keywords: Sean Silverthorne
  • 07 Jun 2019
  • Book

Are You a Digital Manager?

all met physically at least once. For sure, he had invested in the latest video and e-communication technologies. Still, he used a significant portion of his budget to have everyone meet together to develop a sense of shared purpose. It... View Details
Keywords: by Martha Lagace
  • 06 Mar 2012
  • First Look

First Look: March 6

advertisers attain this. In our research, two colleagues and I use infrared eye-tracking scanners to determine exactly what people are looking at when they watch video ads. We also use a system that analyzes facial expressions to reveal... View Details
Keywords: Sean Silverthorne
  • 10 May 2011
  • First Look

First Look: May 10

company. The Day 2 case focuses on Sam Palmisano as a strategist, organization builder, and driver of action. The case should be used together with video that shows Palmisano commenting on the work that was accomplished. Purchase this... View Details
Keywords: Sean Silverthorne
  • 19 Feb 2019
  • First Look

New Research and Ideas, February 19, 2019

become less critical of the experience—in this study, less sensitive to possible bugs while playing an otherwise identical “revised” video game—and whether this mediates the effect of revision framing on positive evaluations. Studies 5A... View Details
Keywords: Sean Silverthorne
  • 05 Jul 2011
  • First Look

First Look: July 5

monetize online access to content. Programming changes, new advertising strategies, and deals via online distribution platforms are presented as means to capture the value of online video consumption. Purchase this... View Details
Keywords: Sean Silverthorne
  • 23 Aug 2004
  • Research & Ideas

Strategy for Small Fish

provide software developers in sectors ranging from video games to engineering simulation with training, tools, and support for application development tailored to exploit the unique capabilities of NVIDIA graphics processors.21 NVIDIA... View Details
Keywords: by Marco Iansiti & Roy Levien
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