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Show Results For
- All HBS Web
(5,414)
- People (35)
- News (1,113)
- Research (3,243)
- Events (15)
- Multimedia (14)
- Faculty Publications (2,046)
- Research Summary
Formulating technology commercialization strategies
Even if young organizations succeed in acquiring the specialized talent necessary to further develop a recently-discovered technology, they may face an uncertain path in commercializing the original invention. Initial conceptions of what might constitute a useful... View Details
What Makes a Successful Celebrity Brand?
Celebrity endorsements of existing brands have been a part of marketing strategy for decades. But in a world where celebrities have built enormous social media followings and have become effective influencers, many stars are making a pivot: Instead of endorsing or... View Details
- Research Summary
Professor Hiatt’s research is aimed at discovering how institutional factors can affect sector growth and technology development and adoption by mediating and moderating uncertainty. His work encompasses two related research questions:
1) How can... View Details
- 12 Sep 2023
- Book
Successful, But Still Feel Empty? A Happiness Scholar and Oprah Have Advice for You
goals, is the backbone of Brooks’ new book with Oprah Winfrey, Build the Life You Want: The Art and Science of Getting Happier. They weave together the best happiness how-tos from social psychology, behavioral economics, and neuroscience... View Details
Keywords: by Avery Forman
- 23 May 2011
- Op-Ed
Leading and Lagging Countries in Contributing to a Sustainable Society
at the number of times investors accessed environmental and social data on Bloomberg terminals and ranked countries based on the number of "hits," accounting for the size of each country's capital market. We also View Details
Keywords: by Robert G. Eccles & George Serafeim
- February 2011 (Revised March 2021)
- Case
Hindustan Unilever's 'Pureit' Water Purifier
By: V. Kasturi Rangan and Mona Sinha
The case asks students to formulate a strategy to respond to various competitive threats to its Pureit Water purifier, launched in 2008, targeted at millions of low-income Indian consumers who did not have access to safe drinking water. The case describes in detail the... View Details
Keywords: Multinational Firms and Management; Marketing Strategy; Product Launch; Product Development; Social Enterprise; Competitive Strategy; India
Rangan, V. Kasturi, and Mona Sinha. "Hindustan Unilever's 'Pureit' Water Purifier." Harvard Business School Case 511-067, February 2011. (Revised March 2021.)
- Article
Strategic Networks and Entrepreneurial Ventures
Much research suggests that social networks shape the emergence and development of nascent ventures. Scholars have argued that founders' and firms' networks influence innovation and the identification of entrepreneurial opportunities, as well as facilitate the... View Details
Keywords: Social and Collaborative Networks; Innovation and Invention; Opportunities; Value; Body of Literature; Research; Outcome or Result; Business Ventures; Entrepreneurship; Relationships; Management Practices and Processes; Power and Influence
Stuart, Toby E., and Olav Sorenson. "Strategic Networks and Entrepreneurial Ventures." Strategic Entrepreneurship Journal 1, nos. 3-4 (December 2007): 211–227.
- Summer 2012
- Article
How to Become a Sustainable Company
By: Robert G. Eccles, Kathleen Miller Perkins and George Serafeim
Using field and survey data we identify the characteristics of sustainable companies, and we develop a two-stage model that can help companies develop a culture of innovation, trust, and the ability for transformational change. View Details
Keywords: Sustainability; Innovation; Leadership; Environmental Sustainability; Organizational Culture; Innovation and Invention; Trust; Organizational Change and Adaptation
Eccles, Robert G., Kathleen Miller Perkins, and George Serafeim. "How to Become a Sustainable Company." MIT Sloan Management Review 53, no. 4 (Summer 2012): 43–50.
- Program
The Business of Entertainment, Media, and Sports
acquiring and developing creative talent and teams Make optimal business arrangements with talent and talent representatives Respond to advances in digital technology Capitalize on the explosive growth of online distribution channels and... View Details
William A. Sahlman
William Sahlman is a Baker Foundation Professor of Business Administration at Harvard Business School.
Mr. Sahlman received an A.B. degree in Economics from Princeton University (1972), an M.B.A. from Harvard University (1975), and a Ph.D. in Business... View Details
Keywords: airline; beverage; biotechnology; broadcasting; clothing; communications; computer; consumer products; e-commerce industry; education industry; electronics; energy; entertainment; fiber optics; financial services; food processing; furniture; grocery; health care; high technology; hotels ＆ motels; information; information technology industry; internet; investment banking industry; management consulting; manufacturing; marketing industry; medical supplies; motorcycles; nonprofit industry; pharmaceuticals; professional services; publishing industry; real estate; recreation; restaurant; retailing; semiconductor; service industry; soft drink; software; telecommunications; toy; transportation; travel; venture capital industry; video games
- 2014
- Book
The Integrated Reporting Movement: Meaning, Momentum, Motives, and Materiality.
By: Robert G. Eccles and Michael P. Krzus
The Integrated Reporting Movement explores the meaning of the concept, explains the forces that provide momentum to the associated movement, and examines the motives of the actors involved. The book posits integrated reporting as a key mechanism by which... View Details
Eccles, Robert G., and Michael P. Krzus. The Integrated Reporting Movement: Meaning, Momentum, Motives, and Materiality. John Wiley & Sons, 2014.
- 13 Apr 2020
- News
How To...
- March 1999
- Case
MotivAction plc (A)
By: William J. Bruns Jr.
The owner/manager of MotivAction is developing a package of incentives and bonuses that he hopes will stimulate sales growth, encourage development of new autonomous teams, and increase profitability. If they are adopted, these new incentives will replace others... View Details
Keywords: Employee Relationship Management; Compensation and Benefits; Motivation and Incentives; Performance Improvement; Growth and Development Strategy; Decisions; Profit; Organizational Culture
Bruns, William J., Jr. "MotivAction plc (A)." Harvard Business School Case 199-004, March 1999.
- November 2013 (Revised June 2014)
- Case
E-Cigarettes: Marketing Versus Public Health
By: John A. Quelch and Margaret L. Rodriguez
Electronic cigarettes (e-cigarettes) were heralded by some as a healthcare game changer, enabling smokers to switch to a new product which carried lower risk of cancer. However, there were concerns about the public health risk of e-cigarettes, particularly the chance... View Details
Keywords: Public Health; Tobacco; Smoking; Cigarettes; Electronic Cigarettes; Cancer; Lung; Lorillard; Philip Morris; Safety; Technological Innovation; Conflict of Interests; Market Entry and Exit; Marketing; Health; Advertising; Consumer Products Industry; Health Industry
Quelch, John A., and Margaret L. Rodriguez. "E-Cigarettes: Marketing Versus Public Health." Harvard Business School Case 514-059, November 2013. (Revised June 2014.)
- 2017
- Working Paper
Cross-Boundary Teaming for Innovation: Integrating Research on Teams and Knowledge in Organizations
By: Amy C. Edmondson and Jean-François Harvey
Cross-boundary teaming, within and across organizations, is an increasingly popular strategy for innovation. Knowledge diversity is seen to expand the range of views and ideas that teams can draw upon to innovate. Yet, case studies of practice reveal that teaming... View Details
Edmondson, Amy C., and Jean-François Harvey. "Cross-Boundary Teaming for Innovation: Integrating Research on Teams and Knowledge in Organizations." Harvard Business School Working Paper, No. 17-013, August 2016. (Revised February 2017.)
Collaborating across cultures
We propose that managers adept at thinking about their cultural assumptions (cultural metacognition) are more likely than others to develop affect-based trust in their relationships with people from different cultures, enabling creative collaboration. Study 1, a... View Details
- 24 Jul 2014
- Blog Post
Create a Content Marketing Strategy for your Talent Acquisitions Team
development. Outside of work she enjoys keeping up with her social media accounts on Twitter, Instagram and Google+. Matthew is a senior level business development executive within a CPG firm. He is not... View Details
- Web
Placement - Doctoral
Career Success and HBS Career and Professional Development . Students on the Job Market Every year, the HBS Doctoral Programs produces an impressive list of students who are preparing to enter the job market. Find an outstanding candidate... View Details
- July 2022 (Revised August 2022)
- Case
Athletic Brewing Company: Crafting the U.S. Non-Alcoholic Beer Category
By: Ayelet Israeli and Anne V. Wilson
Athletic Brewing Company (“Athletic,” for short) was founded by Bill Shufelt and John Walker in 2017. In creating Athletic, Shufelt and Walker opened the first U.S. brewery and taproom fully devoted to the production of non-alcoholic (NA) craft beer. By 2021, Athletic... View Details
Keywords: Advertising; Brands and Branding; Product Development; Product Marketing; Product Positioning; Product Launch; Product Design; Product; Competition; Marketing; Entrepreneurship; Growth Management; Cultural Entrepreneurship; Culture; Food and Beverage Industry; United States
Israeli, Ayelet, and Anne V. Wilson. "Athletic Brewing Company: Crafting the U.S. Non-Alcoholic Beer Category." Harvard Business School Case 523-021, July 2022. (Revised August 2022.)
- October 2010 (Revised April 2013)
- Case
Bridge International Academies: A School in a Box
By: V. Kasturi Rangan and Katharine Lee
Bridge International was founded in 2007 as a for-profit social enterprise to address the educational needs of poor children in Africa. Ten schools were operational in Kenya by 2010. The plan was to franchise nearly 3,000 schools all over Africa. The case is meant to... View Details
Keywords: Business Model; Education; Growth and Development; Franchise Ownership; Strategic Planning; Problems and Challenges; Social Enterprise; Segmentation; Education Industry; Africa; Kenya
Rangan, V. Kasturi, and Katharine Lee. "Bridge International Academies: A School in a Box." Harvard Business School Case 511-064, October 2010. (Revised April 2013.)