Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (4,382) Arrow Down
Filter Results: (4,382) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (4,382)
    • People  (4)
    • News  (1,307)
    • Research  (1,923)
    • Events  (49)
    • Multimedia  (112)
  • Faculty Publications  (1,271)

Show Results For

  • All HBS Web  (4,382)
    • People  (4)
    • News  (1,307)
    • Research  (1,923)
    • Events  (49)
    • Multimedia  (112)
  • Faculty Publications  (1,271)
← Page 66 of 4,382 Results →
  • December 2010
  • Case

Digital Divide

By: Sunil Gupta
In November 2010, Charles Henry, chief marketing officer of a major consumer packaged goods company, was trying to convince his senior managers to enhance the digital presence of the company's brands by significantly increasing their online marketing budget. However,... View Details
Keywords: Budgets and Budgeting; Digital Marketing; Marketing Communications; Marketing Strategy; Information Technology
Citation
Educators
Purchase
Related
Gupta, Sunil. "Digital Divide." Harvard Business School Case 511-092, December 2010.
  • 07 Nov 2016
  • News

How Wikipedia Keeps Political Discourse from Turning Ugly

  • Article

The Big Five Personality Traits, Material Values, and Financial Well-being of Self-described Money Managers

By: Grant Edward Donnelly, Ravi Iyer and Ryan Howell
Previous research has linked personality traits, material values, and money management to savings, debt, and compulsive buying. To extend previous research, four online surveys examined the Big Five personality traits and material values of those who manage their money... View Details
Keywords: Values; Personality; Well-being; Personal Characteristics; Values and Beliefs; Personal Finance; Money
Citation
Find at Harvard
Related
Donnelly, Grant Edward, Ravi Iyer, and Ryan Howell. "The Big Five Personality Traits, Material Values, and Financial Well-being of Self-described Money Managers." Journal of Economic Psychology 33, no. 6 (December 2012): 1129–1144.
  • 05 Mar 2008
  • What Do You Think?

Where Will Management Innovation Take Us?

Summing Up Will management innovation be "pushed" or "pulled"? Competitive organizations in the future will be managed differently. This will require new roles for managers. But according to respondents to this month's column, just how this will... View Details
Keywords: by Jim Heskett
  • January 2022
  • Case

Walmart USA—Searching for Growth

By: Felix Oberholzer-Gee and Maria P. Roche
In 2022, Doug McMillon, president and CEO of Walmart, and his team looked back at a difficult but ultimately successful past year. The global pandemic had posed enormous challenges, but the company had weathered the storm successfully, raising same-store sales growth,... View Details
Keywords: Health Pandemics; Growth and Development Strategy; Sales; Business Strategy; Business and Shareholder Relations; Retail Industry
Citation
Educators
Purchase
Related
Oberholzer-Gee, Felix, and Maria P. Roche. "Walmart USA—Searching for Growth." Harvard Business School Case 722-395, January 2022.
  • 05 Sep 2008
  • What Do You Think?

Is Case Method Instruction Due for an Overhaul?

Summing Up Is the case method gaining relevance over time? Case method instruction may not be perfect, but to paraphrase Winston Churchill's view of democracy (and Sameer Kamat's response to the column), it's better than the alternatives. At least that's the impression... View Details
Keywords: by Jim Heskett; Education
  • 07 Oct 2010
  • News

Poll: Technology connects students, brings stress

  • 13 May 2021
  • News

Paying with Cash? Retailers Must Take Your Dollars in These States

  • 28 Dec 2016
  • News

Retail price reality check

    Tarun Khanna

    Tarun Khanna is the Jorge Paulo Lemann Professor at the Harvard Business School. For almost three decades, he has studied entrepreneurship as a means to social and economic development in emerging markets. At HBS since 1993, after obtaining degrees from Princeton... View Details

    • 25 Feb 2020
    • Working Paper Summaries

    Reinventing Retail: The Novel Resurgence of Independent Bookstores

    Keywords: by Ryan Raffaelli; Publishing

      Kris Johnson Ferreira

      Kris Ferreira is the Edgerley Family Associate Professor of Business Administration in the Technology and Operations Management (TOM) Unit. She teaches the Supply Chain Management course in the MBA elective curriculum and analytics in numerous Executive Education... View Details

      Keywords: retailing
      • Research Summary

      Mobile web advertising: maximum entropy banner allocation

      The worldwide mobile advertising market, currently $3 billion in size, is expected to grow to $20 billion by 2011.  Online and mobile advertising employs two main pricing models: pay-per-click (CPC) and pay-per-impression (CPM).  To date, most of the... View Details

      • 23 Mar 2018
      • Working Paper Summaries

      Experience Markets: An Application to Outsourcing and Hiring

      Keywords: by Christopher T. Stanton and Catherine Thomas
      • 19 Jan 2012
      • News

      Enlightened eating

      • September 2019 (Revised June 2020)
      • Case

      2U: Higher Education Rewired

      By: Yael Grushka-Cockayne and Karim R. Lakhani
      In its 2019 Partner Symposium, 2U, an online program management provider (OPM), showcased its new vision: “Career. Curriculum. Continuum. A construct for lifelong learning in the 21st century.” 2U, founded in 2008 and went public in 2014, was looking to expand beyond... View Details
      Keywords: Digital Innovation; Architectural Innovation; Make V. Buy; Learning; Higher Education; Internet and the Web; Innovation Strategy; Transformation; Digital Transformation
      Citation
      Educators
      Purchase
      Related
      Grushka-Cockayne, Yael, and Karim R. Lakhani. "2U: Higher Education Rewired." Harvard Business School Case 620-044, September 2019. (Revised June 2020.)

        William A. Sahlman

        William Sahlman is a Baker Foundation Professor of Business Administration at Harvard Business School.

        Mr. Sahlman received an A.B. degree in Economics from Princeton University (1972), an M.B.A. from Harvard University (1975), and a Ph.D. in Business... View Details

        Keywords: airline; beverage; biotechnology; broadcasting; clothing; communications; computer; consumer products; e-commerce industry; education industry; electronics; energy; entertainment; fiber optics; financial services; food processing; furniture; grocery; health care; high technology; hotels & motels; information; information technology industry; internet; investment banking industry; management consulting; manufacturing; marketing industry; medical supplies; motorcycles; nonprofit industry; pharmaceuticals; professional services; publishing industry; real estate; recreation; restaurant; retailing; semiconductor; service industry; soft drink; software; telecommunications; toy; transportation; travel; venture capital industry; video games

          Michael A. Wheeler

          Mike Wheeler joined the HBS faculty in 1993 and has taught extensively in its MBA, Executive, and distance learning programs. His highly interactive 8-week/40-hour HBS Online Negotiation... View Details

          Keywords: arts; construction; e-commerce industry; energy; federal government; green technology; internet; legal services; nonprofit industry; petroleum; pharmaceuticals; publishing industry; real estate; service industry; sports; state government; utilities
          • November 1999 (Revised June 2006)
          • Case

          DLJdirect: "Putting Our Reputation Online"

          By: Thomas R. Eisenmann and Gillian Morris
          Online broker DLJdirect faced two decisions during the fall of 1999: what customer segments should it target and how much should it spend on marketing? Unlike its competitors, who focused either on day traders or more mainstream investors, DLJdirect differentiated its... View Details
          Keywords: Marketing Strategy; Marketing Communications; Competitive Strategy; Decision Choices and Conditions; Investment; Cost Management; Business Plan; Research and Development; Customers; Budgets and Budgeting; Online Advertising; Internet; Financial Services Industry
          Citation
          Educators
          Purchase
          Related
          Eisenmann, Thomas R., and Gillian Morris. DLJdirect: "Putting Our Reputation Online". Harvard Business School Case 800-164, November 1999. (Revised June 2006.)
          • August 2002 (Revised February 2003)
          • Case

          Myteam.com

          By: John T. Gourville, Joseph B. Lassiter III and Taslim Pirmohamed
          Elliot Katzman is faced with the need to raise cash and cut spending to develop his online amateur sports software application, Myteam.com. Even with powerful allies such as Little League and Coca-Cola, "big deals with big players" had not kept the company from running... View Details
          Keywords: Cash Flow; Financial Management; Leadership Style; Crisis Management; Resource Allocation; Alliances; Sports; Web Sites; Sports Industry; Web Services Industry
          Citation
          Find at Harvard
          Related
          Gourville, John T., Joseph B. Lassiter III, and Taslim Pirmohamed. "Myteam.com." Harvard Business School Case 503-026, August 2002. (Revised February 2003.)
          • ←
          • 66
          • 67
          • …
          • 219
          • 220
          • →
          ǁ
          Campus Map
          Harvard Business School
          Soldiers Field
          Boston, MA 02163
          →Map & Directions
          →More Contact Information
          • Make a Gift
          • Site Map
          • Jobs
          • Harvard University
          • Trademarks
          • Policies
          • Accessibility
          • Digital Accessibility
          Copyright © President & Fellows of Harvard College.