Publications

April 1994 (Revised October 2002)
Case

Frito-Lay, Inc.: A Strategic Transition (1990-1992)

By: Lynda M. Applegate

Describes the changes in structure, management systems, people, and processes instituted by the company. Provides students with an opportunity to explore the nature of "IT-enabled" organizational change and the process through which it is implemented. Also enables a... View Details

Keywords: Organizational Change and Adaptation; Information Technology; Business Strategy; Food and Beverage Industry

01 Dec 2017
News

The Business Case (Or Not) for Sustainability

Image by John Ritter Is there a business case to be made for companies to act in environmentally friendly ways? Rebecca Henderson: If one can imagine that all business in the entire world was run by one person, it’d be pretty straightforward to make a business case for... View Details

01 Jun 2008
News

Faculty Research Online

their jobs. But a downturn is no time to stop spending on marketing. The key, according to Professor John Quelch, is to understand how the needs of your customers and partners change, and adapt your strategies to the new reality. Visit... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

Web

Tools | New Venture Competition

economy, as well as how to skillfully and resiliently adapt models as understanding of these needs changes. Testing Your Social Venture: Iterating Based on Market Feedback How do you test and iterate your idea? Social entrepreneurs and... View Details

14 Dec 2017
News

Making Movies Is a Class Act

Glenn Close in Crooked House (photo by Nick Wall) Crooked House, an Agatha Christie mystery published in 1949, was one of her favorites, yet it had never been adapted for film or television. Now, however, HBS sectionmates Joe Abrams and... View Details

Keywords: Jill Radsken

01 Jun 2013
News

Alumni Books

how it works); illuminates the challenges of bringing billions of dollars in private capital to bear on social problems; identifies smart public policies that promote social innovation; and recommends specific investment opportunities. Global Dexterity: How to View Details

Portrait Project

Valerie Galinskaya

Two weeks after my family and I emigrated from our homeland of Kiev, Ukraine, to New York City, I burst into tears at the thought of learning a new language and adapting to a new school. As my grandfather walked me to my first day of... View Details

Article

Geographic Mobility, Immobility, and Geographic Flexibility—A Review and Agenda for Research on the Changing Geography of Work

By: Prithwiraj Choudhury

I review and integrate a wide range of literature that has examined how geographic mobility of high-skilled workers creates value for organizations and individuals. Drawing on this interdisciplinary literature, I document that geographic mobility creates value by... View Details

Keywords: Geographic Mobility; Frictions; Work-from-anywhere; Employees; Geographic Location; Organizational Change and Adaptation

2021
Chapter

Digital Transformation and the Salesforce: Observations, Warnings, and Recommendations

By: Frank V. Cespedes

Sales is a crucial test for organizational change, including productive use (or not) of new technologies. Changes in selling always have wider organizational implications, because so many other decisions and resource commitments in firms depend upon demand forecasts... View Details

Keywords: Sales; Salesforce Management; Organizational Change and Adaptation; Digital Transformation

March 18, 2020
Article

How Honest Conversations Can Accelerate Corporate Transformation

By: Michael Beer

When CEOs engage a cross section of their key people in an honest conversation about organizational strengths and barriers to the execution of strategic changes required by the changing competitive landscape, transformations are accelerated. The honest conversation... View Details

Keywords: Honesty; Communication; Organizational Change and Adaptation; Transformation; Organizational Culture

Read Now

March 1995
Case

Procter & Gamble: Improving Consumer Value Through Process Redesign

The evolution of Procter & Gamble's development of efficient consumer response (ECR) involved a series of trials, a resolve to distribute diapers on the basis of product movement, a conscious effort to move to a new means of distribution across all lines, a first cut... View Details

Keywords: Technology; Organizational Change and Adaptation; Customer Value and Value Chain; Consumer Products Industry

February 2008 (Revised March 2008)
Case

Terumo (A)

By: David Godes, Masako Egawa and Mayuka Yamazaki

Terumo faces two challenges: how to sell its catheter products in the U.S. and its new “Solution Pack” in its domestic market, Japan. The case provides rich detail on the firm's evolution from a manufacturer of thermometers to a seller of commodity products like... View Details

Keywords: Organizational Change and Adaptation; Expansion; Global Strategy; Sales; Medical Devices and Supplies Industry; Japan; United States

March 2001 (Revised May 2001)
Case

Corning 1996-2000: Growing Corning

By: Michael J. Roberts and Michael L. Tushman

Focuses on Roger Ackerman's successful cultural change effort--growing Corning. Presents a detailed description of Ackerman's effort and the changes that transpired in the business, the culture, and the senior team. View Details

Keywords: Organizational Change and Adaptation; Change Management; Management Teams

March 2000
Case

iXL, Inc. (A): Growth and Change

By: Rosabeth M. Kanter and Michelle Heskett

Keywords: Business Growth and Maturation; Organizational Change and Adaptation

March 1986 (Revised July 2000)
Case

Peter Browning and Continental White Cap (A)

Presents a new divisional vice president's entry into a well-established and still successful manufacturing organization which is nevertheless facing an impending competitive crisis. Demonstrates his challenge and his efforts, under pressure from corporate... View Details

Keywords: Organizational Change and Adaptation; Leading Change; Crisis Management; Manufacturing Industry

2001
Chapter

Creating the Culture for Innovation

By: Rosabeth M. Kanter

Keywords: Innovation and Invention; Organizational Culture; Organizational Change and Adaptation

May 1995 (Revised October 2001)
Case

Oticon (A)

Portrays the change process Oticon went through in moving from a bureaucratic, role-driven organization to a creativity-driven, flexible, informal one. View Details

Keywords: Organizational Change and Adaptation; Leading Change; Creativity

December 1993
Case

Ford Motor Coompany: Changing the Dealer Culture

Confronted by increasing market emphasis on customer satisfaction coupled with the success of General Motors' Saturn Division with "no haggle" pricing, Ford Motor Co. examines the sales culture within its own dealers and considers how to implement policies that will... View Details

Keywords: Organizational Change and Adaptation; Salesforce Management; Customer Satisfaction; Auto Industry; United States