Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (5,030) Arrow Down
Filter Results: (5,030) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (5,030)
    • People  (32)
    • News  (1,163)
    • Research  (2,363)
    • Events  (33)
    • Multimedia  (61)
  • Faculty Publications  (1,683)

Show Results For

  • All HBS Web  (5,030)
    • People  (32)
    • News  (1,163)
    • Research  (2,363)
    • Events  (33)
    • Multimedia  (61)
  • Faculty Publications  (1,683)
← Page 65 of 5,030 Results →
  • November–December 2014
  • Article

Accountable? The Problems and Solutions of Online Ad Optimization

By: Benjamin Edelman
Online advertising might seem to be the most measurable form of marketing ever invented. Comprehensive records can track who clicked what ad—and often who saw what ad—to compare those clicks with users' subsequent purchases. Ever-cheaper IT makes this tracking... View Details
Keywords: Online Advertising; Fraud; Optimization; Incentives; Digital Marketing; Contracts; Marketing Strategy; Organizational Design
Citation
Read Now
Related
Edelman, Benjamin. "Accountable? The Problems and Solutions of Online Ad Optimization." IEEE Security & Privacy 12, no. 6 (November–December 2014): 102–107.
  • March 2008 (Revised March 2014)
  • Case

Facebook

By: Mikolaj Jan Piskorski, Thomas R. Eisenmann, Aaron Smith, David Chen and Brian Feinstein
As Facebook topped one billion monthly users in October 2012, the online social network continued to face questions about how best to monetize its surging traffic. The company could invest further in new advertising products, which represented the majority of the... View Details
Keywords: Entrepreneurship; Profit; Open Source Distribution; Social and Collaborative Networks; Competition; Competitive Strategy; Internet and the Web; Digital Platforms; Information Technology Industry
Citation
Educators
Purchase
Related
Piskorski, Mikolaj Jan, Thomas R. Eisenmann, Aaron Smith, David Chen, and Brian Feinstein. "Facebook." Harvard Business School Case 808-128, March 2008. (Revised March 2014.) (More Info.)
  • Program

Real Estate Management Program

value through healthy, sustainable, and climate-friendly design Deliver projects on time and on budget Build and contract with industry talent Expand your personal and professional network Extend your View Details
Keywords: Real Estate; Real Estate
  • 21 May 2009
  • Working Paper Summaries

Do Friends Influence Purchases in a Social Network?

Keywords: by Raghuram Iyengar, Sangman Han & Sunil Gupta; Technology
  • 2014
  • Book

Accelerate: Building Strategic Agility for a Faster-Moving World

By: John P. Kotter
Based on the award-winning article in Harvard Business Review, from global leadership expert John Kotter. It's a familiar scene in organizations today: a new competitive threat or a big opportunity emerges. You quickly create a strategic initiative in response and... View Details
Keywords: Competitive Strategy; Organizational Structure
Citation
Find at Harvard
Purchase
Related
Kotter, John P. Accelerate: Building Strategic Agility for a Faster-Moving World. Harvard Business Review Press, 2014.
  • July 2023 (Revised July 2023)
  • Background Note

Generative AI Value Chain

By: Andy Wu and Matt Higgins
Generative AI refers to a type of artificial intelligence (AI) that can create new content (e.g., text, image, or audio) in response to a prompt from a user. ChatGPT, Bard, and Claude are examples of text generating AIs, and DALL-E, Midjourney, and Stable Diffusion are... View Details
Keywords: AI; Artificial Intelligence; Model; Hardware; Data Centers; AI and Machine Learning; Applications and Software; Analytics and Data Science; Value
Citation
Educators
Purchase
Related
Wu, Andy, and Matt Higgins. "Generative AI Value Chain." Harvard Business School Background Note 724-355, July 2023. (Revised July 2023.)
  • Article

Relational Pluralism Within and Between Organizations

By: Andrew Shipilov, Ranjay Gulati, Martin Kilduff, Stan Li and Wenpin Tsai
Relational pluralism exists when actors maintain multiple kinds of relationships with one another and develop multiple identities as a result. The outcomes of relational pluralism can include greater flexibility in building network ties, more stable exchange... View Details
Keywords: Organizations; Identity; Relationships
Citation
Find at Harvard
Related
Shipilov, Andrew, Ranjay Gulati, Martin Kilduff, Stan Li, and Wenpin Tsai. "Relational Pluralism Within and Between Organizations." Academy of Management Journal 57, no. 2 (April 2014): 449–459.
  • 08 Mar 2021
  • News

Oprah Winfrey’s Prince Harry and Meghan interview netted her $7 million and 17 million viewers. It also validated her larger business strategy.

  • Program

Behavioral Economics—Virtual

Expand your personal and professional network Extend your network by connecting and working with accomplished executives from various backgrounds, industries, and countries across the globe Build... View Details
  • Program

High Potentials Leadership Program

personal goals Expand your personal and professional network Extend your network by living and working with accomplished executives from various backgrounds, industries, and countries across the globe Build... View Details

    Is It Time to Rethink Globalized Supply Chains?

    The COVID-19 pandemic has exposed the complex interdependencies of globalized supply chains. While these global multistage production networks had spread during a relatively benign environment of falling trade barriers and increasing interdependencies among... View Details

    • 04 Jun 2007
    • Research & Ideas

    Is Health Care Making You Better—or Dead?

    Regina Herzlinger is not afraid to call them as she sees them. And what she sees looking at the American health care industry is a bunch of killers. Not only are hospitals, insurers, employers, Congress, and academics killing health care, they are also killing real... View Details
    Keywords: by Sean Silverthorne; Health
    • March 2014
    • Teaching Note

    Intuit QuickBooks: From Product to Platform

    By: Andrei Hagiu and Elizabeth J. Altman
    This case focuses on the challenges and opportunities faced by a successful incumbent organization attempting to transform a large portion of its business from a traditionally product-centric operating mode to a platform-based one that leverages network effects to... View Details
    Citation
    Purchase
    Related
    Hagiu, Andrei, and Elizabeth J. Altman. "Intuit QuickBooks: From Product to Platform." Harvard Business School Teaching Note 714-477, March 2014.
    • 15 Oct 2019
    • News

    Goldman Sachs’ $500 Million Bet on Small Businesses

    • July 2024
    • Case

    Google Stadia: Game On or Game Over?

    By: Derek C. M. van Bever and Akshat Agrawal
    This case explores Google leadership's decision to pursue its cloud gaming innovation, Google Stadia, following disappointing early uptake by premium videogamers, the segment of the market that Google had targeted. Google had invested substantial resources and time... View Details
    Keywords: Technological Innovation; Product Development; Leadership; Segmentation; Corporate Entrepreneurship; Video Game Industry
    Citation
    Educators
    Purchase
    Related
    van Bever, Derek C. M., and Akshat Agrawal. "Google Stadia: Game On or Game Over?" Harvard Business School Case 325-024, July 2024.
    • 08 Jul 2014
    • News

    Reframing infrastructure: It's really mobility

    • 03 Mar 2011
    • Research & Ideas

    HBS Faculty on Revolution in the Middle East and North Africa

    and North Africa have been referred to as "Revolution 2.0." The term admittedly ignores the vast history and evolution of governmental transitions over the ages, but these protests are nevertheless clearly influenced by network... View Details
    Keywords: Re: Deepak Malhotra; Energy; Utilities
    • August 2007 (Revised May 2009)
    • Case

    PlaNet Finance: Broad Scope in Microfinance

    By: Andrei Hagiu and Elena Corsi
    PlaNet Finance was a French NGO providing technical support and training services to microfinance institutions (i.e., institutions providing financial services to the poor) and other microfinance actors, rating of microfinance institutions and management, and advisory... View Details
    Keywords: Financial Institutions; Microfinance; Growth Management; Networks; Non-Governmental Organizations; Service Industry; France
    Citation
    Educators
    Purchase
    Related
    Hagiu, Andrei, and Elena Corsi. "PlaNet Finance: Broad Scope in Microfinance." Harvard Business School Case 708-441, August 2007. (Revised May 2009.)
    • 01 Sep 2009
    • First Look

    First Look: September 1

    http://www.springerlink.com/content/978-3-642-03109-0 Sell Side School Ties Authors:Lauren H. Cohen, Christopher J. Malloy, and Andrea Frazzini Publication:Journal of Finance (forthcoming) Abstract We study the impact of social networks... View Details
    Keywords: Martha Lagace
    • Web

    Faculty & Advisors | MBA

    Co-Director of Harvard Stem Cell Institute Program Advisors Students have access to a network of program advisors who serve as mentors, speakers, and career advisors for the community. Christiana (Chris) Bardon MBA ‘03, Harvard... View Details
    • ←
    • 65
    • 66
    • …
    • 251
    • 252
    • →
    ǁ
    Campus Map
    Harvard Business School
    Soldiers Field
    Boston, MA 02163
    →Map & Directions
    →More Contact Information
    • Make a Gift
    • Site Map
    • Jobs
    • Harvard University
    • Trademarks
    • Policies
    • Accessibility
    • Digital Accessibility
    Copyright © President & Fellows of Harvard College.