Publications

10 Dec 2013
News

Mary Barra and the New General Motors

09 Feb 2018
News

Colleges and businesses team up to fill demand for skilled workers

2018
Book

Driving Digital Strategy: A Guide to Reimagining Your Business

By: Sunil Gupta

Disruption and transformation get a lot of hype and for good reason. Digital technologies have disrupted entire industries and incumbents have often struggled in this new world. Typical approaches used by legacy players such as using technology to improve efficiency,... View Details

Keywords: Marketing; Information Technology; Transformation; Strategy; Competitive Advantage; Value Creation; Customer Focus and Relationships; Organizational Structure; Digital Strategy

Find at Harvard

Article

The Cross Section of Expected Holding Period Returns and Their Dynamics: A Present Value Approach

By: Matthew R. Lyle and Charles C.Y. Wang

We provide a tractable model of firm-level expected holding period returns using two firm fundamentals—book-to-market ratio and ROE—and study the cross-sectional properties of the model-implied expected returns. We find that 1) firm-level expected returns and expected... View Details

Keywords: Expected Returns; Discount Rates; Holding Period Returns; Fundamental Valuation; Present Value; Valuation; Investment Return

January 12, 2023
Article

Progressive Decentralization: A High-level Framework

By: Jad Esber and Scott Duke Kominers

We explain a high-level framework for designing for future decentralization up front, and offer some guidance about when and how to do so. The guidelines apply to both web3 projects and more traditional organizations. View Details

Keywords: Crypto Economy; Cryptocurrency; Decentralization; Decentralized Autonomous Organizations; Entrepreneurial Journey; Entrepreneurial Management; Organization Behavior; Organization And Management Theory; Organization Form; Organizational Structure

Read Now

04 Feb 2014
News

Reece Shearsmith; David Hockney prints; Blockbusters

01 Feb 2011
News

5 ways to reward the B-player in your team

22 Mar 2023
Blog Post

Decarbonization and Sustainable Production: Immersive Field Course in Denmark and the Netherlands

connected to the type of future I imagined for the coming decades. Although the time went by so quickly, I appreciated how much I saw and learned in such a short amount of time. I left feeling inspired by what other countries are doing in... View Details

September 1992 (Revised January 1993)
Case

Courtyard by Marriott

By: James L. Heskett and Roger H. Hallowell

Courtyard by Marriott, a chain of modestly priced hotels, weighs its future options regarding human resources, its service delivery system, and management structure. Fairfield Inn, another Marriott product, is discussed for contrast. View Details

Keywords: Human Resources; Service Operations; Brands and Branding; Management Systems; Decision Making; Service Industry; Accommodations Industry

08 Feb 2022
News

Employees Expect More from Their Lives and Work after COVID, Says Harvard’s Gulati

October 1984
Case

NIKE (F): The Apparel Division

Deals with challenges confronting a new divisional manager of Nike's apparel division, David Chang. The teaching plan would focus on a diagnosis of the division's current strategy and what future strategic moves might be considered. View Details

Keywords: Strategic Planning; Business Divisions; Management Teams; Business Strategy; Apparel and Accessories Industry; Sports Industry

30 May 2025
Video

Celebrating the Harvard Business School Class of 2025

July 1984 (Revised April 1997)
Case

British Airways

By: John A. Quelch

British Airways (BA) has recently introduced a global advertising campaign. The development of the campaign and its implementation are discussed. BA and advertising agency executives must renew the campaign and resolve issues pertaining to its future direction. View Details

Keywords: Air Transportation; Globalization; Advertising Campaigns; Air Transportation Industry; England

11 Jun 2018
Blog Post

Reimagining Fashion For The Good Of All

Business School (HBS) MBA program, I will spend my summer as an intern in the company’s Strategy Department. It reports directly to the Management Board and works on projects that will steer the future of the company. At HBS, we are... View Details

Keywords: Consumer Products / Retail

01 Dec 2003
What Do You Think?

Is This the Twilight Era for the Managed Mutual Fund?

representing groups of investors, and from those in the U.S. and other countries—if at all representative—provide what is for me a rather sobering assessment of the future of these funds. At one end of the spectrum are the feelings... View Details

Keywords: by James Heskett

August 2011 (Revised April 2013)
Case

Language and Globalization: 'Englishnization' at Rakuten (A)

By: Tsedal Neeley

Hiroshi Mikitani, the CEO of Rakuten, (Japan's largest online retailer), is at the helm of an organization that is rapidly expanding into global markets. In a critical stride toward becoming the world's No. 1 Internet services company, Mikitani announces... View Details

Keywords: Teaching; Human Capital; Change Management; Transformation; Social Enterprise; Communication Strategy; Internet and the Web; Disruptive Innovation; Organizational Change and Adaptation; Strategic Planning; Leadership; Global Strategy; Technology Industry; Retail Industry; Japan