Publications
Publications
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- All HBS Web
(9,464)
- Faculty Publications (1,491)
- Fall 1997
- Article
Little Machines in Their Gardens: A History of School Gardens in America, 1891 to 1920
By: Brian Trelstad
“Little Machines in their Gardens: A History of School Gardens in America, 1891 to 1920” explores the rise and decline of the school garden movement in the United States. The paper first documents the early history of the gardens and establishes them as a national... View Details
- July 1997
- Teaching Note
First Year Marketing Module Summary: Evolution of Marketing TN
By: John A. Deighton
Describes the organization of a four- or five-case module that concludes the Marketing Management course in the First Year curriculum at Harvard Business School and offers a look to the future. Covers introductory remarks to students at the start of the module, some... View Details
- summer 1997
- Article
An Empirical Exploration of a Technology Race
By: J. Lerner
An extensive theoretical literature examines technological competition, and in particular whether leaders maintain their standing. These models, however, have received little support. Innovation is examined in the disk drive industry, an environment particularly... View Details
- May 1997
- Teaching Note
Managing Product Development: Matching Technology with Context, Instructor's Note
By: Marco Iansiti
This overview to Managing Product Development (MPD) both previews course material, cases, exercises, and lectures--and provides its conceptual and academic underpinnings. Additionally, this note links these materials to the activities students will be undertaking in... View Details
- March–April 1997
- Article
Virtuous Capital: What Foundations Can Learn From Venture Capitalists
By: Allen Grossman
- February 1997 (Revised April 1998)
- Case
first direct (A)
Describes the operations and strategy of the world's largest, fastest growing branchless bank. Using a person-to-person interface over conventional phone lines, First Direct provides standard banking and related financial products to nearly 700,000 customers throughout... View Details
- 1997
- Article
University versus Corporate Patents: A Window on the Basicness of Invention
By: Rebecca M. Henderson, Adam Jaffe and Manuel Trajtenberg
- December 1996
- Case
Common Fund Hedge Fund Portfolio, The
By: Andre F. Perold and William T. Spitz
The Common Fund, a nonprofit consortium of educational institutions, is deciding whether to create a fund of hedge funds for its members, and if it does, which hedge fund managers to select. View Details
- December 1996 (Revised June 1997)
- Case
Trinity College (A)
By: F. Warren McFarlan and Jaan Elias
Trinity College was an elite, private, liberal-arts college of some 1,800 students located in Hartford, CT. When Tom Gerety was chosen as Trinity's 17th president in 1989, he pledged to stay for ten years. Now less than five years at the job, Gerety announced he was... View Details
- December 1996 (Revised June 1997)
- Case
Trinity College (B)
By: F. Warren McFarlan and Jaan Elias
Supplements the (A) case. View Details
- November 1996 (Revised July 1997)
- Case
Charter Schools: Setting the Course?
By: V. Kasturi Rangan, Marie Bell and Katherine K. Merseth
Keywords: Education
- November 1996 (Revised September 1997)
- Case
Boston Renaissance Charter School
By: V. Kasturi Rangan, Marie Bell and Katherine K. Merseth
- September 1996 (Revised November 1999)
- Case
GLSTN 1996
By: James E. Austin, Willis M. Emmons III and David Maue
The Gay, Lesbian, and Straight Teachers Network (GLSTN), which aims to create respect for all within schools regardless of sexual orientation, faces significant challenges stemming from its rapid growth into a 30-chapter national organization. Issues include... View Details
- September–October 1996
- Article
Strategic Learning and the Balanced Scorecard
By: Robert S. Kaplan and David Norton
- June 1996
- Case
Siemens Corporation (B): Corporate Advertising for 1996
By: Stephen A. Greyser and Norman Klein
Describes the television advertising and presents examples of the comparable print ads, then documents new measurement tools and presents the results of key surveys that address audience awareness. Also includes other relevant activities to support Siemens USA's... View Details