Publications

June 2015
Teaching Note

Quincy Apparel

By: Thomas R. Eisenmann and Lisa C. Mazzanti

Keywords: Retail; Online Retail; Women's Apparel; Internet and the Web; Failure; E-commerce; Apparel and Accessories Industry; Retail Industry

March 2001 (Revised August 2001)
Case

Time Warner Inc. vs. The Walt Disney Company (A): Pulling the Plug

Describes negotiation impasse between Time Warner, Inc. and The Walt Disney Co. over the retransmission of the ABC Network over Time Warner's cable systems. More broadly, the case depicts the shifting balance of power between content creators and distributors in the... View Details

Keywords: Negotiation Process; Internet and the Web; Television Entertainment; Entertainment and Recreation Industry; Telecommunications Industry

1998
Chapter

Developing Products for the Internet

By: A. D. MacCormack and M. Iansiti

Keywords: Product Development; Internet and the Web; Information Technology; Technology Industry

01 Dec 1999
News

New HBS Portal Offers Alumni Just-In-Time Business Information

graduates who want access to the School's renowned inventory of management information. A new Web portal, HBS Working Knowledge (www.hbsworkingknowledge.hbs.edu), was launched in October, bringing together a wealth of information from... View Details

2022
Working Paper

Can a Website Bring Unemployment Down? Experimental Evidence from France

By: Aïcha Ben Dhia, Bruno Crépon, Esther Mbih, Louise Paul-Delvaux, Bertille Picard and Vincent Pons

We evaluate the impact of an online platform giving job seekers tips to improve their search and recommendations of new occupations and locations to target, based on their personal data and labor market data. Our experiment used an encouragement design and was... View Details

Keywords: Online Platform; Digital Platform; Unemployment; Encouragement Design; Job Search; Jobs and Positions; Internet and the Web; Well-being; Outcome or Result; Digital Platforms; France

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December 1998 (Revised March 2000)
Case

Knot, The

By: William A. Sahlman, Michael J. Roberts and Matthew C. Lieb

An online wedding resource company is seeking an equity investment to grow the business. View Details

Keywords: Entrepreneurship; Business Model; Venture Capital; Value Creation; Internet and the Web; Finance; Expansion; Strategic Planning; Service Industry; Consulting Industry

March 2001 (Revised November 2005)
Case

Cisco Systems Architecture: ERP and Web-enabled IT

By: Richard L. Nolan, Kelley Porter and Christina Akers

In a seven-year process, Cisco built its strategic I-Net. Beginning in 1994, Cisco completely replaced its back-office legacy systems. At that time, the company standardized Internet protocols. In addition, the company shifted strategic focus from IT back-office... View Details

Keywords: Internet and the Web; Information Technology; Technological Innovation; Internet and the Web; Management Practices and Processes; Technology Adoption; Information Technology Industry

11 Mar 2001
Research & Ideas

Evolving for Success [Part Two]

company. While they needed some independence and autonomy to get started, the problem is that an Arrow customer is just as likely to use the Web one day and a sales rep the next, yet wants to know that he or she is in the same system with... View Details

Keywords: by Staff

September 2003
Supplement

Edmunds.com, Inc. (B)

By: Stephen P. Bradley and Erin Sullivan

Supplements the (A) case. View Details

Keywords: Web Services Industry; Web Services Industry

Find at Harvard

April 2001
Teaching Note

Egghead.com TN

By: Jeffrey F. Rayport, Elliot N. Maltz and William A. Sahlman

Teaching Note for (9-898-283). For book only - not listed on case. View Details

Keywords: Web Services Industry; Web Services Industry

24 Jul 2000
Research & Ideas

Global Brands: Connecting With Consumers Across Boundaries

the benefit of the product in the mind of the consumer. Krauss also observed that most product advertising on the Internet fails to complement campaigns being carried out in the traditional media. "The reason is simple," he stated. "The people who are... View Details

Keywords: by James E. Aisner

Web

Related Resources - The High Art of Photographic Advertising - Baker Library | Bloomberg Center

extensive collecting efforts for research and teaching that began with the founding of Harvard Business School (HBS) in 1908. The holdings included in the Web Guide to Photograph Collections focus on discrete collections containing... View Details

Article

Are Online and Offline Prices Similar? Evidence from Large Multi-Channel Retailers

By: Alberto Cavallo

Online prices are increasingly used for measurement and research applications, yet little is known about their relation to prices in physical stores, where most retail transactions occur. I conduct the first large-scale comparison of prices simultaneously collected... View Details

Keywords: Online Prices; Offline Prices; Multi-channel Retailers; Price; Internet and the Web; Measurement and Metrics; Retail Industry

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April 2001
Teaching Note

CBS MarketWatch TN

By: Jeffrey F. Rayport, Dickson Louie and William A. Sahlman

Teaching Note for (9-801-175). For book only - not listed on case. View Details

Keywords: Finance; Internet and the Web; Capital Markets

November 2000 (Revised December 2001)
Case

Alibaba.com

By: F. Warren McFarlan, Carin-Isabel Knoop and David Lane

This case focuses on the strategic issues of an emerging dot-com in a rapidly emerging Internet nation-China. Alibaba, a bulletin board company based in Hangzhou, China, is trying to carve out a niche in the B-to-B e-commerce world. It also shows the speed and... View Details

Keywords: Digital Marketing; Internet and the Web; Marketing; Strategy; Service Industry; Information Technology Industry; Hangzhou; Europe; United States