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Show Results For
- All HBS Web
(1,813)
- People (1)
- News (290)
- Research (1,282)
- Events (18)
- Multimedia (9)
- Faculty Publications (666)
- 01 Mar 2004
- What Do You Think?
Are Customer Loyalty Initiatives Worth the Investment?
concludes that even though many customer loyalty initiatives are poorly thought out or implemented: 1) "Some customers are inherently predictable and loyal, no matter what company they're doing business with. They simply prefer... View Details
Keywords: by James Heskett
- 07 Apr 2015
- First Look
First Look: April 7
women's winning chances. In contrast, in the less prejudiced states, there is no decline in new women candidates and a significant increase in the vote share and winning chances of women. The evidence is consistent with backlash driven by voter and party View Details
Keywords: Sean Silverthorne
- 29 Jan 2019
- First Look
New Research and Ideas, January 29, 2019
in others and show that all these definitions are equivalent. We then introduce a new class of substitutable preferences that allows us to model intermediaries with production capacity. We also prove that substitutability is preserved... View Details
Keywords: Dina Gerdeman
- 17 Oct 2007
- Research & Ideas
Why Global Brands Work
Harvard professor Theodore Levitt praised Japanese manufacturers for their focus on "what every consumer in the world is seeking: world-class modernity at affordable prices." Either because they didn't understand regional differences in consumer View Details
- 13 Aug 2008
- Research & Ideas
The Inner Life of Leaders
disguise their character, their traits are recognizable to others. Character is on display as leaders structure their organizations and go about making decisions. Some prefer to be intimately involved in the decision process. Others View Details
Keywords: by Martha Lagace
- 23 Apr 2001
- Research & Ideas
Brand Power from Wedgwood to Dell: Part Two
Determination to make what they regarded as best-of-class offerings tailored specifically to consumers' emerging needs. They knew their products and services fit consumers' preferences because each had spent enormous time and effort... View Details
Keywords: by Martha Lagace
- 03 Mar 2008
- First Look
First Look: March 4, 2008
Vayanos Abstract We examine empirically how the maturity structure of government debt affects bond yields and excess returns. Our analysis is based on a theoretical model of preferred habitat in which clienteles with strong View Details
Keywords: Martha Lagace
- 19 Jul 2016
- First Look
July 19, 2016
I. Norton Abstract—While many experiments have explored risk preferences for money, few have systematically assessed risk preferences for everyday experiences. We propose a conceptual model and provide... View Details
Keywords: Sean Silverthorne
- 03 May 2011
- First Look
First Look: May 3
searches.) Studies show that customers prefer waiting when the work being done is transparent—even when the waits are longer or the results are no better than those obtained with shorter waits. Read the article:... View Details
Keywords: Sean Silverthorne
- 28 Mar 2018
- Blog Post
Event Planning for Recruiting Success - Part 1
students from applying when they miss the mark with their presentation content, format, or style. We know this is not due to a lack of a great opportunity. If a presentation is your company’s preferred method of marketing to students, we... View Details
Keywords: All Industries
- 01 Apr 1996
- News
New Releases
preference curves. A Critical Guide to Management Training Videos and Selected Multimedia, 1996 edited by William Ellet and Laura Winig (HBS Press) Looking for a training video? A Critical Guide to Management Training Videos and Selected... View Details
- 01 Dec 2006
- News
Rowing Upstream
marketing person. But sometimes, as in business, crew coaches find it’s preferable to pick someone whose greatest strength is contributing to the all-important ‘chemistry’ that helps teams win.” Chemistry seems to be the difference... View Details
- 01 Sep 2014
- News
Case Study: Declawing the Competition
recurring product and service preference feedback, consider vertically integrating those items that are most desired, allowing you to fine-tune and evolve the product, [as well as] developing a cost advantage for part of your kit over... View Details
- 29 Aug 2018
- Blog Post
From the Classroom to the Workplace: How I Applied Learnings to my Internship
The way Norwegians may want to buy clothes is very different to the way Spaniards are going to buy clothes, not only for the fashion but also for their preferred mode of payment, delivery, etc. Secondly, I found the concepts that we... View Details
Keywords: Consumer Products / Retail
- Profile
Sarah Zia
cultural norms for how to work in groups. My leadership style constantly flexed based on whom I was teaching or working with. While some people were more nervous and preferred gentle coaching, others appreciated “tough love” and direct... View Details
- 11 Apr 2017
- First Look
First Look at New Research, April 11
preferred algorithmic advice, and for subjective decisions, participants preferred advice from people. Experiment 6 tested the interaction of subjectivity and the availability of expert advice. Participants... View Details
- 01 Aug 2017
- First Look
First Look at New Research and Ideas, August 1
alluring qualities of a brand without committing to it. We propose that brand flirting is exciting and that when consumers flirt with a brand other than their typically preferred brand in the same product category, they can transfer this... View Details
Keywords: Sean Silverthorne
- 20 Sep 2021
- Research & Ideas
How Much Is Freedom Worth? For Gig Workers, a Lot.
average driver out of their preferred shift is as bad as cutting their weekly earnings by more than 5 percent. For the California drivers that we study, the ability to start or stop working at any moment and the flexibility to change... View Details
- 18 Oct 2021
- Blog Post
How Much is Freedom Worth? For Gig Workers, a Lot.
average driver out of their preferred shift is as bad as cutting their weekly earnings by more than 5 percent. For the California drivers that we study, the ability to start or stop working at any moment and the flexibility to change... View Details
Keywords: Consumer Products
- 12 Feb 2013
- First Look
First Look: Feb. 12
PublicationsOne-Switch Conditions for Multiattribute Utility Functions Authors:Abbas, Ali E., and David E. Bell Publication:Operations Research Abstract We introduce a variety of new independence conditions for multiattribute utility functions that permit View Details
Keywords: Sean Silverthorne