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  • May 2023
  • Case

Twitter Blues: Does Paid Verification Check Out?

By: Scott Duke Kominers, Das Narayandas and Kerry Herman
Elon Musk proposes to offer verification status on Twitter to paying subscribers. Chaos ensues. View Details
Keywords: Marketing; Social Media; Technology Industry
Related
  • 11 Dec 2012
  • First Look

First Look: Dec. 11

Transworld Auto Parts had to implement its new strategy flawlessly to survive the auto industry upheaval. The new CEO asked her leadership team to craft strategy maps and balanced scorecards to help each... View Details
Keywords: Sean Silverthorne
  • 23 Jan 2006
  • Research & Ideas

Financial Reporting Goes Global

standards play in the globalization of Indian businesses, U.S. businesses, and businesses of other countries? A: This really comes back to what makes India unique. India is having an amazing growth spurt that has led to having global... View Details
Keywords: by Cynthia Churchwell; Accounting; Financial Services
  • 26 Feb 2013
  • First Look

First Look: Feb. 26

Abstract Many scholars and practitioners have recently argued that corporate awards are a "free" way to motivate employees. We use field data from an attendance award program implemented at one of five View Details
Keywords: Sean Silverthorne
  • 04 Jun 2013
  • First Look

First Look: June 4

Abstract—What is the relationship between product prices and vertical integration? While the literature has focused on how integration affects prices, this paper shows that prices can affect integration. Many theories in organizational... View Details
Keywords: Sean Silverthorne
  • 02 Aug 2010
  • Research & Ideas

Modern Indian Art: The Birth of a Market

industry and how this new and unfamiliar industry was established among Indian consumers as a legitimate market category. Through extensive field... View Details
Keywords: by Sean Silverthorne
  • 01 Dec 2009
  • News

What’s On?

to its existing stable of FOX, NBC, and ABC, Hulu attracted 38 million viewers, according to CNBC.com (September 8, 2009). At a panel discussion, Disney president Robert Iger asked Kilar what will replace the thirty-second ad, long a... View Details
Keywords: Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries
  • 08 Jul 2014
  • First Look

First Look: July 8

company commands a global market share of more than 50% and is largely responsible for the rapid technological progress in the sailmaking industry over the past 30 years. CEO Tom Whidden needs to consider... View Details
Keywords: Carmen Nobel
  • 01 Dec 2014
  • News

Forecasting ’15

the scenes for a while. Almost everyone I know in the food packaging and grocery industry is a health nut. People are becoming more aware of their health and have a growing... View Details
Keywords: Food Services and Drinking Places; Food Services and Drinking Places; Food Services and Drinking Places; Food Services and Drinking Places
  • 01 Apr 1999
  • News

A Random Sampling of HBS Graduates in the News

Lawrence S. Kramer (MBA '74), who spent twenty years as a newspaper reporter and editor for publications such as the Washington Post and the San Francisco Examiner, was himself in the news last January.... View Details
  • 29 Apr 2014
  • First Look

First Look: April 29

such a way that talent is developed along with the business. Publisher's link: http://www.palgraveconnect.com/esm/doifinder/10.1057/9781137294678.0085 August 2013 International Journal of Industrial Organization Information View Details
Keywords: Sean Silverthorne
  • 01 Dec 2013
  • News

War History

In September, with President Obama trying to rally support for military action against Syria, the media repeatedly sought out Michael Beschloss (MBA 1980), the author of eight books about American presidents. Beschloss noted that the... View Details
Keywords: Publishing Industries (except Internet); Publishing Industries (except Internet); Publishing Industries (except Internet); Publishing Industries (except Internet); Publishing Industries (except Internet); Publishing Industries (except Internet)
  • 14 Nov 2007
  • First Look

First Look: November 14, 2007

sectors beyond the original bath soap category. The development causes the brand team to take a fresh look at the clichés of the beauty industry. The result is the controversial Real Beauty campaign. As the campaign unfolds, Unilever learns to use the Internet, View Details
Keywords: Martha Lagace
  • 10 Jun 2002
  • Research & Ideas

How to Look at Globalization Now

concentration—a belief that bridges both sides of the divide about whether globalization is good or bad. However, data on more than a dozen global/globalizing industries that Fariborz Ghadar of Penn State View Details
Keywords: by Martha Lagace
  • 23 Nov 2020
  • Blog Post

We Rise

personal relationships and pattern matching. “We’re already seeing the current economic changes impacting women disproportionately as some women have to drop out of the labor force to look after children. It’s important that we not only... View Details
  • January 1992 (Revised March 1992)
  • Case

News Corp. Ltd., The

By: David F. Hawkins
Keywords: Journalism and News Industry; Journalism and News Industry
Related
  • 22 May 2012
  • First Look

First Look: May 22

serving accounts or clients that are competitors of one another in order to avoid conflicts in interest? In recent decades, the advertising and marketing services industry has undergone a number of... View Details
Keywords: Sean Silverthorne
  • 21 Nov 2016
  • Research & Ideas

It Matters That Your CEO Doesn't Know Much About Sales

reality, Cespedes says that sales is one of the most contextually determined areas in business, varying dramatically across markets and industries and between companies in the... View Details
Keywords: by Michael Blanding
  • 26 Jan 2024
  • Blog Post

Hiring at HBS: How Summer Interns Make an Impact at Emerson Collective

their venture capital team. Interns contribute to one of four focus areas: growth stage (Series B+), early stage (pre-Seed - Series A), climate (Series B+, with a focus on energy and mobility), or media... View Details
Keywords: Nonprofit / Government
  • 08 Mar 2016
  • First Look

March 8, 2016

Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50690 2016 Handbook of Media Economics User-Generated Content and Social Media By: Luca, Michael Abstract—This... View Details
Keywords: Sean Silverthorne