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  • 13 Jun 2017
  • Blog Post

Benefits of the MS/MBA: Engineering Sciences Program

Before matriculating at HBS, Damjan Korac (MBA 2017) had a plan to combine his interest in technology and management. Damjan interned as a product manager at Microsoft after his junior year at Princeton, and... View Details
  • December 2018 (Revised May 2021)
  • Background Note

Making UK Energy Smarter

By: John R. Wells and Benjamin Weinstock
This case describes the history of the United Kingdom's domestic energy industry and the country's efforts to create a more competitive, greener, and distributed power sector. On July 24, 2017, the United Kingdom government and the industry regulator, the Office of Gas... View Details
Keywords: Energy Policy; Regulation; Energy Markets; Subsidies; Oligopolistic Competition; Barriers To Entry; Wholesale; Electric Vehicle; Batteries; Energy Storage; Competition Policy; Energy; Policy; Renewable Energy; Governing Rules, Regulations, and Reforms; Vertical Integration; Competition; Market Entry and Exit; Disruption; Energy Industry; United Kingdom
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  • 05 Dec 2006
  • First Look

First Look: December 5, 2006

individual rep's results, and sales training has focused on product features and cost-performance advantages, not on the business issues facing customers. Now salespeople need to understand, promote, and select from an entire portfolio of... View Details
Keywords: Sean Silverthorne
  • Web

Faculty & Advisors | MBA

to Trove Health, Satish founded a number of companies focused on developing technology products or services within life sciences R&D: Avigo Solutions (Managing Partner), Virtify (Founder and CEO), Tribiosys... View Details
  • July–August 2018
  • Article

Learning by Contributing: Gaining Competitive Advantage Through Contribution to Crowdsourced Public Goods

By: Frank Nagle
As the economy becomes more information based, firms are increasingly using crowdsourced public goods as inputs for innovation and production. Counterintuitively, some firms pay their employees to contribute to the creation of these goods, which can be used freely by... View Details
Keywords: Open Source Distribution; Applications and Software; Competitive Strategy; Learning; Competitive Advantage
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    Joseph B. Fuller

    Joseph Fuller is a Professor of Management Practice in General Management and Entrepreneurship. He founded and co-leads the school’s project, Managing the Future of Work, as well as the Harvard Project on the Workforce. He currently leads the FIELD Global Capstone... View Details

    • Program

    Leading in the Digital Era

    build more agile organizations, you will advance in your personal leadership journey and develop new skills that enable you to optimize the use of technology and overcome obstacles to progress. Details Evolve new ways of leading and... View Details
    • January 2020
    • Case

    Banorte Móvil: Data-Driven Mobile Growth

    By: Ayelet Israeli, Carla Larangeira and Mariana Cal
    In mid-2019, Carlos Hank was deliberating over the results for Banorte Móvil—the mobile application for Banorte, Mexico’s most profitable and second-largest financial institution. Hank, who had been appointed as Banorte´s Chairman of the Board in January 2015, had... View Details
    Keywords: Data Analytics; Customer Lifetime Value; Financial Institutions; Mobile and Wireless Technology; Growth and Development Strategy; Customers; Technology Adoption; Communication Strategy; Banking Industry; Mexico; Latin America
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    • November–December 2022
    • Article

    The Value of Descriptive Analytics: Evidence from Online Retailers

    By: Ron Berman and Ayelet Israeli
    Does the adoption of descriptive analytics impact online retailer performance, and if so, how? We use the synthetic difference-in-differences method to analyze the staggered adoption of a retail analytics dashboard by more than 1,500 e-commerce websites, and we find an... View Details
    Keywords: Descriptive Analytics; Big Data; Synthetic Control; E-commerce; Online Retail; Difference-in-differences; Martech; Internet and the Web; Analytics and Data Science; Performance; Marketing; Retail Industry
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    • 06 Nov 2017
    • Research Event

    Who is Responsible for the Future of Cities?

    fellow at the Clayton Christensen Institute for Disruptive Innovation, where he studies how technological innovation can fuel growth in developing cities and nations. “You can’t regulate what you don’t yet have.” When government just gets... View Details
    Keywords: by Carmen Nobel
    • 21 Aug 2018
    • First Look

    New Research and Ideas, August 21, 2018

    Virtual fitting-room technologies provide information about how a product fits a particular customer and promise to mitigate some of the frictions the information gap generates in the retailers’ supply... View Details
    Keywords: Dina Gerdeman
    • 28 Aug 2019
    • Working Paper Summaries

    Who Drives Digital Innovation? Evidence from the US Medical Device Industry

    Keywords: by Cirrus Foroughi and Ariel Dora Stern; Health; Medical Devices & Supplies
    • September 2009 (Revised November 2021)
    • Case

    OnStar: Not Your Father's General Motors

    By: Clayton M. Christensen
    After two years of less than stellar performance resulting in sales well below plan, senior management at General Motors (GM) mobile telecommunications service start-up, OnStar, recognized that without a substantial change in their strategy, support for the venture... View Details
    Keywords: Change Management; Decision Choices and Conditions; Growth and Development Strategy; Corporate Strategy; Technology; Risk and Uncertainty; Joint Ventures; Corporate Entrepreneurship; Product Positioning; Risk Management; Auto Industry; Telecommunications Industry
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    • January 2021 (Revised March 2021)
    • Case

    THE YES: Reimagining the Future of E-Commerce with Artificial Intelligence (AI)

    By: Jill Avery, Ayelet Israeli and Emma von Maur
    THE YES, a multi-brand shopping app launched in May 2020 offered a new type of buying experience for women’s fashion, driven by a sophisticated algorithm that used data science and machine learning to create and deliver a personalized store for every shopper, based on... View Details
    Keywords: Data; Data Analytics; Artificial Intelligence; AI; AI Algorithms; AI Creativity; Fashion; Retail; Retail Analytics; E-Commerce Strategy; Platform; Platforms; Big Data; Preference Elicitation; Preference Prediction; Predictive Analytics; App Development; ＂Marketing Analytics＂; Advertising; Mobile App; Mobile Marketing; Apparel; Online Advertising; Referral Rewards; Referrals; Female Ceo; Female Entrepreneur; Female Protagonist; Analytics and Data Science; Analysis; Creativity; Marketing Strategy; Brands and Branding; Consumer Behavior; Demand and Consumers; Forecasting and Prediction; Marketing Channels; Digital Marketing; Internet and the Web; Mobile and Wireless Technology; AI and Machine Learning; E-commerce; Digital Platforms; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; United States
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    • 15 Jan 2008
    • First Look

    First Look: January 15, 2008

    product design, production, distribution, and system integration may be split up among hundreds or even thousands of firms. Different firms will design and produce the different components of a complex artifact (like the processor,... View Details
    Keywords: Martha Lagace
    • August 2023
    • Case

    Augmenix: Space to Think Differently

    By: Satish Tadikonda and Sidhant Jena
    Amar Sawhney, a serial medtech entrepreneur, had founded Augmenix to develop and commercialize a hydrogel-based medical device called SpaceOAR as an adjunctive technology to core radiation therapy. This technology was used to protect organs at risk (OAR) during... View Details
    Keywords: Entrepreneurship; Health Care and Treatment; Technology Adoption; Innovation Strategy; Technological Innovation; Product Development; Commercialization; Medical Devices and Supplies Industry
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    • January 2011
    • Case

    Serious Materials

    By: Thomas J. Steenburgh and Elizabeth A. Kind
    Serious Materials is a start up who is moving into clean tech markets. The company's first product, QuietRock, originated the sound proofing drywall category and created a steady stream of revenue. It was now considering how to expand its product line to compete in the... View Details
    Keywords: Business Startups; Entrepreneurship; Brands and Branding; Marketing Strategy; Product Launch; Product Positioning; Market Entry and Exit; Green Technology Industry
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    • 15 Apr 2008
    • First Look

    First Look: April 15, 2008

    bicycle but for whom the folding feature might add value? Finally, should Montague license its technology to one of the leading mainstream bicycle manufacturers in order to increase adoption vs. continuing to go it alone in the View Details
    Keywords: Martha Lagace
    • March 2004 (Revised March 2005)
    • Case

    Oscar de la Renta

    By: Bharat N. Anand, Elizabeth Lea Carpenter and Samhita Patwardhan Jayanti
    Over three decades, Oscar de la Renta (ODLR) had established itself as one of the premier luxury brands in America. Its mainstay business had always been producing and marketing high-priced, couture/ready-to-wear luxury goods. Now, in September 2003, it faced a series... View Details
    Keywords: Business Conglomerates; Borrowing and Debt; Growth and Development Strategy; Brands and Branding; Production; Family Ownership; Luxury; Competition; Diversification; Expansion; United States
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    • January 2025
    • Case

    U.S. Steel: Proposed Acquisition by Nippon Steel

    By: Willy C. Shih
    The case setting is the proposed acquisition of U.S. Steel by Nippon Steel, which elicited a great deal of controversy. The real purpose of the case is to look at the history of the American steel industry since World War II and understand how the steel minimill... View Details
    Keywords: Disruptive Innovation; Mergers and Acquisitions; Factories, Labs, and Plants; Business History; Technological Innovation; Business Strategy; Manufacturing Industry; Steel Industry; United States
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