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  • 14 Dec 2010
  • First Look

First Look: Dec. 14

pervasive in the China business context characterized by heavy reliance on personal relationships or guanxi, it went against the founding principles of CDG-professionalism and service quality. Yang had to decide where to draw the line... View Details
Keywords: Sean Silverthorne
  • Web

Judges - Alumni

Business Products and Services (B2B), Financial Services Verticals B2B Payments, Artificial Intelligence & Machine Learning, Industrials, Space Technology Area(s) of Expertise B2B, Board Roles, Building a... View Details
  • August 2021
  • Case

Livongo: Scaling a Purpose-Driven Organization in Healthcare

By: Ranjay Gulati, Aseem Shukla and Reva Nohria
When seasoned entrepreneur Glen Tullman founded the chronic health care startup Livongo in 2014, it was personal. His son lived with diabetes, and Tullman knew firsthand how taxing it could be to manage such an unrelenting disease. Livongo set out to empower people... View Details
Keywords: Healthcare Industry; Scaling; Telehealth; Health Care and Treatment; Small Business; Internet and the Web; Customer Focus and Relationships; Growth and Development Strategy; Opportunities; Mergers and Acquisitions; Health Industry
Related
  • 22 Oct 2019
  • Research & Ideas

Use Artificial Intelligence to Set Sales Targets That Motivate

we need to improve our profit,” he says. For example, a US industrial service company was losing 20 percent of its customers every year. Through research, its leaders realized that when View Details
Keywords: by Michael Blanding
  • 20 Apr 2021
  • Book

A Simple Question That Can Guide Companies to Epic Success

they eschew efforts—even bold, cutting-edge proposals—that are unlikely to generate value for customers, employees, or suppliers. “Companies that raise customer willingness to pay in a distinctive manner attract the very View Details
Keywords: by Danielle Kost
  • 18 Jan 2016
  • Research & Ideas

Hazard Warning: The Unacceptable Cost of Toxic Workers

data to decipher traits belonging to toxic workers. The result was anonymized personal data of almost 60,000 workers from 11 firms, about 70 percent of which were based in the United States. The positions were similar front-line, customer... View Details
Keywords: by Roberta Holland
  • Web

Marketing Awards & Honors - Faculty & Research

Fellow by the American Marketing Association in 2015, 2018, 2019, 2020, 2022, and 2023. Eva Ascarza : Selected as an INFORMS Doctoral Consortium Fellow at the University of Miami in 2023. Eva Ascarza : Winner of the 2023 Weitz-Winer-O'Dell Award for “Retention... View Details
  • 16 Mar 2009
  • Research & Ideas

When the Internet Runs Out of IP Addresses

and ultimately make the Internet less useful than it could be. Another important challenge is that if networks can't get new IP addresses, it will be harder to enter many technology businesses. Want to start a new ISP? Or run a service... View Details
Keywords: by Sean Silverthorne; Telecommunications
  • 17 Jun 2011
  • HBS Case

KFC’s Explosive Growth in China

crucial social skills for young adults who grew up in single-child households, creates lifelong Yum! Brands customers, and develops a culture of customer service in a country where there was none. The... View Details
Keywords: by Maggie Starvish; Food & Beverage
  • 28 Jan 2020
  • Book

Advanced Leadership Requires More Than Outside-The-Box Thinking

University, where senior and retired executives learn to develop leadership skills in the service of solving large social problems. Many of the examples in the book come from her experience leading that program. Sean Silverthorne: We’re... View Details
Keywords: by Sean Silverthorne
  • 16 May 2000
  • Research & Ideas

Getting the Message: How the Internet is Changing Advertising

expert who has studied advertising for forty years, believes the future of Internet advertising depends on improvements in technology. "We won't really understand the full potential of Internet advertising until broadband service... View Details
Keywords: by Susan Young
  • 15 May 2017
  • Sharpening Your Skills

The Promises and Limitations of Big Data

services firms are using digital information about their customers to offer them a whole new range of customized products under the category of fintech. Cities are using data... View Details
Keywords: by Sean Silverthorne; Financial Services; Financial Services; Financial Services; Financial Services
  • 06 Sep 2004
  • Research & Ideas

The Innovator’s Battle Plan

beneath the radar," they really mean "taking advantage of asymmetries of motivation." Disruptive markets start among customers that appear to the incumbent to be either undesirable or nonexistent. The initial absolute size... View Details
Keywords: by Clayton M. Christensen, Scott D. Anthony & Erik A. Roth
  • Web

Global Opportunity Fellowship GO: AFRICA - Alumni

will contribute to your career development. EXECUTIVE BRIEF (6-8 pages) that includes the following information about your venture: Management Team Provide team information, including relevant work experience/skills and education. Business Product or View Details
  • Web

Case Studies - Social Impact Collaboratory

explore portfolio construction strategies for the firm’s clients and explore the concept of mass customization for impact investing. Key Themes: Acquisition of Imprint offered Goldman a unique and “authentic” advisory View Details
  • May 2022 (Revised June 2024)
  • Case

LOOP: Driving Change in Auto Insurance Pricing

By: Elie Ofek and Alicia Dadlani
John Henry and Carey Anne Nadeau, co-founders and co-CEOs of LOOP, an insurtech startup based in Austin, Texas, were on a mission to modernize the archaic $250 billion automobile insurance market. They sought to create equitably priced insurance by eliminating pricing... View Details
Keywords: AI and Machine Learning; Technological Innovation; Equality and Inequality; Prejudice and Bias; Growth and Development Strategy; Customer Relationship Management; Price; Financial Services Industry; Financial Services Industry
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  • 06 Mar 2006
  • Research & Ideas

Four Strategies for Making Concessions

something in return for your concession, try to explicitly—but diplomatically—demand reciprocity. For example, consider the following negotiation between an IT services firm and a client. The client suggests that the IT firm's cost... View Details
Keywords: by Deepak Malhotra
  • 16 Mar 2020
  • Research & Ideas

How the Coronavirus Is Already Rewriting the Future of Business

when life goes back to normal.  Forward-thinking leaders can run better organizations by creating conditions that allow customers to be more helpful. When service provision is a true partnership and View Details
Keywords: by Dina Gerdeman
  • Article

How to Launch Your Digital Platform: A Playbook for Strategists

By: Benjamin Edelman
The ubiquity of Internet access has caused a sharp rise in the number of businesses offering platforms that connect users for communication or commerce. Entrepreneurs are particularly drawn to these platforms because they create significant value and have modest... View Details
Keywords: Platforms; Launch; Mobilization Strategy; Two-Sided Platforms; Network Effects; Adoption; Entrepreneurship; Financial Services Industry; Financial Services Industry; Financial Services Industry; Financial Services Industry; Financial Services Industry
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  • 30 Jan 2018
  • First Look

January 30, 2018

Sandino Abstract—Many service organizations rely on information sharing systems to boost employee creativity to meet customer needs. We conducted a field experiment in a retail chain, based on a registered... View Details
Keywords: Sean Silverthorne