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Show Results For
- All HBS Web
(1,818)
- People (1)
- News (234)
- Research (1,409)
- Events (2)
- Multimedia (7)
- Faculty Publications (588)
- 01 Dec 2020
- News
The Fine Print: Alumni Recommend Their Best Reads
Even if 2020 wasn’t a profitable year for booksellers, it seems to have been a banner year for reading. When we asked alumni to tell us about the best titles they’ve read this year, we received a flood of recommendations. Here we offer a... View Details
- 01 Dec 2014
- News
Case Study: Growing the Family Business
cleanliness and are staffed with teachers who use a proprietary curriculum to create an educational environment. Customers pay a significant premium for convenience—as much as $13 an hour for infant care versus $4 an hour or less for... View Details
- 12 Mar 2013
- First Look
First Look: March 12
But there's a growing consensus that ads don't work on mobile devices; consumers just don't like them. Instead of creating tiny banner ads, smart marketers will turn to apps to reach customers and engage them. Effective apps will do one... View Details
Keywords: Sean Silverthorne
- 02 Mar 2011
- Research & Ideas
Managing the Open Source vs. Proprietary Decision
differences in the cost components are not as sharply different as we would have assumed. Therefore it is important to do a precise analysis adapted to each specific case. The appropriate mixture between open and proprietary software will... View Details
- 01 Jun 2012
- News
FIELD 3 Tests Students
After the first market simulation, students had two months to refine their ideas and develop a customer sales pitch, all leading up to Launch Day in mid-April. At that point, teams with a viable idea advanced to IPO Day on May 14. “This... View Details
Keywords: FIELD program
- 09 Jul 2018
- Research & Ideas
Overcoming the Challenges of Selling Brand New Technology (Hey, Need a 3-D Printer?)
range of home and small-business users. The question the company faced was how to convince potential customers to buy it. The key ingredient: the product launch. “Product launches are always crucial for early-stage ventures,” says... View Details
- 11 Feb 2019
- Research & Ideas
The Business of Saving the Planet
in domains such as customer service, finance, operations, and business history are coming together to explore the many facets of how sustainability and business management might mix. Here is a sample of that work with implications for... View Details
- 22 Mar 2011
- First Look
First Look: March 22
and overly restricting access to credit and consumer choice. Nicolas Retsinas, Eric Belsky, and their colleagues aim to stimulate debate based on analysis of the opportunities and challenges presented by the various components of global... View Details
Keywords: Sean Silverthorne
- 01 Dec 2006
- News
Enron’s Legacy
Private-equity boards are typically composed of members with substantial wealth at risk. Private-equity boards know how to structure financial incentives that deter reckless gambling and reward profitable growth. Private-equity boards... View Details
- 21 Mar 2017
- First Look
First Look at New Research, March 21
in sequence, map onto how very young children play. These components are (1) focusing on substitutes and borrowing selectively from peers, (2) testing assumptions about profit logics before committing to one, and (3) pausing with a... View Details
Keywords: Sean Silverthorne
- 14 Mar 2011
- Research & Ideas
Water, Electricity, and Transportation: Preparing for the Population Boom
By 2050, the Earth's population will likely exceed 9 billion people, up 30 percent from 6.9 billion today, according to projections from both the US Census Bureau and the United Nations. What's more, the population in the world's cities is expected to increase by 3... View Details
Keywords: by Carmen Nobel
- 24 Aug 2016
- Research & Ideas
Can Obamacare Be Saved?
to the merger. But before we declare the exchanges a failure, a 2016 McKinsey Company report suggests that the exchange market is still very much in flux. It shows that 30 percent of insurers on the exchange (which were covering 40 percent of lives) made View Details
- 12 Oct 1999
- Research & Ideas
A Perfect Fit: Aligning Organization & Strategy
analysis of the organization so that significant changes can be made based on what comes to light." Organizational fitness is based on the premise that an organization is a system. "You can't change all its elements... View Details
Keywords: by Judith A. Ross
- 27 Jun 2024
- Research & Ideas
Gen AI Marketing: How Some 'Gibberish' Code Can Give Products an Edge
suggest and prioritize. Lakkaraju conducted the analysis with HBS postdoctoral researcher Aounon Kumar. The ability to manipulate product comparison could give some companies an unfair advantage, but it could also level playing fields,... View Details
- 01 Mar 2023
- News
Case Study: Power Nappy
she can deliver a sustainable and profitable model, it will be easier to grow sustainably and be available at more locations. More broadly, should DTC expand beyond DTC? We’ve seen again and again that DTC is merely a channel, not a brand... View Details
- 17 Jan 2007
- Op-Ed
Learning from Private-Equity Boards
Private-equity boards are typically composed of members with substantial wealth at risk. Private-equity boards know how to structure financial incentives that deter reckless gambling and reward profitable growth. Private-equity boards... View Details
- 26 May 2009
- Research & Ideas
Improving Market Research in a Recession
Online research is cheap, fast, and the wave of the future. Tools like SurveyMonkey allow non-expert users to create custom surveys in minutes. As an alternative to offline focus groups, custom online panels... View Details
Keywords: by John Quelch
- 10 Apr 2006
- Research & Ideas
American Auto’s Troubled Road
game, highly profitable Toyota has announced it will produce 9.06 million cars worldwide this year, while money-losing GM will cut production (after manufacturing an estimated 9.08 million vehicles in 2005). Increasingly, the glory days... View Details
- 25 May 2020
- Research & Ideas
Has Occupational Licensing Outlived Its Usefulness?
or she will pay. The study, Consumer Protection In An Online World: An Analysis Of Occupational Licensing, is the first to look together at what consumers care about and the effects on demand and metrics of View Details
- 05 Aug 2008
- First Look
First Look: August 5, 2008
upgrade sales to an installed base. When profits from the installed base are sufficiently large, a pure strategy equilibrium exists with two B firms active in the market. Although there is competition in the complement market, the... View Details
Keywords: Martha Lagace