Authority - Publications - Faculty & Research

02 Nov 2016
Working Paper Summaries

The Structure of Board Committees

Keywords: by Kevin D. Chen and Andy Wu

12 Feb 2015
Working Paper Summaries

Auditor Lobbying on Accounting Standards

Keywords: by Abigail M. Allen, Karthik Ramanna & Sugata Roychowdhury; Accounting

May 13, 2024
Article

What Companies Get Wrong About Skills-Based Hiring

By: Joseph B. Fuller and Matthew Sigelman

In recent years companies have removed college-degree requirements from many of their job postings. They’ve done this for good reason: Talent is scarce, and requiring degrees eliminates almost two-thirds of workers from consideration, a disproportionate number of them... View Details

Keywords: Selection and Staffing; Recruitment; Talent and Talent Management

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Article

The Messy but Essential Pursuit of Purpose

By: Ranjay Gulati

Most forward-thinking executives have embraced the notion that purpose-driven companies can solve social and environmental problems while also generating wealth, creating win-win outcomes that benefit everyone. But ideal solutions are rare. Many purpose-driven... View Details

Keywords: Purpose; Sustainability; Mission and Purpose; Social Issues; Environmental Sustainability; Profit; Business and Stakeholder Relations; Decision Making

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November 15, 2021
Article

Putting Your Corporate Purpose to Work

By: Hubert Joly

Making a company purpose come to life is an arduous journey that requires a multi-pronged and sustained approach. Yet as hard as it is, the journey is well worth it and will yield positive transformation not only for the company, but also for the people who work there.... View Details

Keywords: Organizations; Mission and Purpose; Corporate Strategy; Management Practices and Processes; Organizational Culture; Business and Stakeholder Relations

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Article

Believe Me, I Have No Idea What I Am Talking About: The Effects of Source Certainty on Consumer Involvement and Persuasion

By: Uma R. Karmarkar and Zakary L. Tormala

This research explores the effect of source certainty-that is, the level of certainty expressed by a message source-on persuasion. The authors propose an incongruity hypothesis, suggesting that source certainty effects depend on perceived source expertise. In three... View Details

Keywords: Research; Experience and Expertise; Risk and Uncertainty; Consumer Behavior; Performance Expectations; Interests; Power and Influence

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March 2008
Article

Toward an Understanding of When Executives See Crisis As Opportunity

Whereas it has long been noted that crises may be sources of opportunity for organizations and their constituents, relatively little is known about the conditions under which executives come to perceive crises as opportunity. The authors delineate some factors that... View Details

Keywords: Opportunities; Attitudes; Crisis Management

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December 1992 (Revised November 1994)
Case

Becton Dickinson Division: Marketing Organization

By: Frank V. Cespedes

The marketing director for the largest division of a health care products company is reviewing the structure and staffing of the division's marketing organization. The division has authorization to hire an additional marketing manager. Hence, the immediate case... View Details

Keywords: Business Conglomerates; Health Care and Treatment; Human Resources; Recruitment; Selection and Staffing; Managerial Roles; Product Marketing; Measurement and Metrics; Organizational Structure; Strategy; Consumer Products Industry; Health Industry

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November 1992
Case

Montecito State College

A state college seeks to boost enrollment in its extension courses and continuing education programs. Competition from other educational institutions is strong. Satellite campuses, developed to offer students greater convenience, have not proved popular. The college... View Details

Keywords: Higher Education; Marketing Communications; State Ownership; Education Industry

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