Attractions - Publications - Faculty & Research

09 Aug 2004
Research & Ideas

A Diagnostic for Disruptive Innovation

customers by providing them adequate functionality in return for lower prices. The technology of this sort of disruptive innovation offers "good enough" performance along traditional metrics and is supported by a business model that generates View Details

Keywords: by Scott D. Anthony, Mark W. Johnson & Matt Eyring

23 Mar 2003
Research & Ideas

Globalization: Little Impact on the Continent

he added, Africa really needs the investment of its own people in order to attract healthy global investment. Utomi said countries cooperating on a regional basis would also be a step forward for Africa. Kibuka noted that other countries'... View Details

Keywords: by Julie Jette

24 Feb 2014
Research & Ideas

Uncovering Racial Discrimination in the ‘Sharing Economy’

biased. But the "pricing" section of the website advises that new hosts set rates with market demand in mind. For example, Airbnb tells new hosts they "may want to charge lower than average rates to attract travelers comparing your place... View Details

Keywords: by Carmen Nobel; Construction; Real Estate; Advertising

19 Sep 2011
Research & Ideas

Doomsday Coming for Catastrophic Risk Insurers?

was to get widespread diversification. "Reinsurance holds out the prospect that diversification will cheapen the cost of reinsurance and make it attractive to share risk. But if [reinsurers] don't diversify, they can't offer that.... View Details

Keywords: by Maggie Starvish; Financial Services

15 Feb 2017
Op-Ed

What Africa Can Teach the United States About Funding Infrastructure Projects

transit are all coordinated to reinforce each other. The city is growing quickly and efficiently. This comprehensive plan is consistent with Rwanda’s strategy to attract international capital by offering transparency and responsiveness in... View Details

Keywords: by John Macomber; Construction

22 May 2018
First Look

New Research and Ideas, May 22, 2018

allocations through funds. One year later, PFA could count on an expert alternative investment team, a defined investment process, and a number of successful direct investments. Still, a number of questions remained: How could PFA better access View Details

Keywords: Dina Gerdeman

23 May 2017
First Look

First Look at New Ideas and Research: May 23, 2017

resources.” Shortly after assuming his position, Jimenez initiated a strategic review that sought to concentrate the portfolio on businesses where Novartis could be at global scale in attractive markets. Rather than following competitors,... View Details

Keywords: Carmen Nobel

12 Oct 1999
Research & Ideas

Spirit at Work: The Search for Deeper Meaning in the Workplace

A host of organizations — among them Lucent Technologies, the Boeing Company, and Southwest Airlines — have recently begun to ponder such intangibles in an effort to attract and maintain a motivated, performance-boosting workforce. Books... View Details

Keywords: by Marguerite Rigoglioso

22 Jul 2008
First Look

First Look: July 22, 2008

minds—the deep metaphors that reveal people's true feelings about products. The solution: Find ways to generate positive emotional associations, as GSK has done with its weight-loss product. Alex Lee, president of household-products maker OXO International, says... View Details

Keywords: Martha Lagace

26 Jan 2004
Research & Ideas

How Women Can Get More Venture Capital

with women who were partners for at least five years (listed as such in both 1995 and 2000). We believed that having a woman on the decision-making team would, 1) attract more deals from women entrepreneurs, and 2) might actually have... View Details

Keywords: by Mallory Stark & Martha Lagace

12 Dec 2016
HBS Case

Business Lessons from Dwayne 'The Rock' Johnson

Digital Studios this past summer. Johnson’s rise to the top in Hollywood and his unrelenting drive to achieve what Garcia and Johnson call “benevolent world domination” is what attracted the attention of Harvard Business School professor... View Details

Keywords: Re: Anita Elberse; Motion Pictures & Video; Entertainment & Recreation

02 Mar 2011
Research & Ideas

Managing the Open Source vs. Proprietary Decision

on customized software, bundled software, and (to a lesser extent) support services are significantly more likely to engage in some open source than pure software developers. Synergies are likely to make it more attractive to combine open... View Details

Keywords: by Josh Lerner & Mark Schankerman; Technology

06 Dec 2010
Sharpening Your Skills

Sharpening Your Skills: Doing Business in Emerging Markets

entrepreneurs are innovating products to attract the emerging middle class. Such innovations could potentially benefit consumers living in mature markets. How Important Are Relations With The Host Country? HBS Cases: Looking Behind... View Details

19 Mar 2008
Research & Ideas

Finding Success in the Middle of the Market

provider of premium-priced products tailored to a particular customer segment, or you have to shoot for scale, using low prices and volume purchasing to attract a mass market and drive down your cost structure. Midfield has been... View Details

Keywords: by John Quelch; Auto; Retail

31 Mar 2002
What Do You Think?

Is This the Decade of the Investor?

investment in technology and related resources? Or are capital inputs in relation to those of labor somewhat less important in boosting productivity in an information economy? Will the U.S. continue to offer such a relatively attractive... View Details

Keywords: by James Heskett

03 Nov 2016
Op-Ed

Forget About Making College Affordable; Make it a Good Investment

more to make the economics of a college education attractive for most students than reducing their student loan burden. Beyond that, the student loan problem is often misunderstood. About 30 percent of those who earn a bachelor’s degree... View Details

Keywords: by Joseph Fuller; Education

21 Aug 2012
Research & Ideas

How to Sink a Startup

venture. Q: "Rich vs. King" is a concept that you've introduced to the venture lexicon. Please explain it and give an example of how it affects decision-making. A: At almost every stage of a startup's evolution, founders face a tension between View Details

Keywords: by Garry Emmons

17 Oct 2012
Research & Ideas

America Needs a Manufacturing Renaissance

Cumulatively and collectively, however, they have serious consequences for both a country and individual companies. Consider outsourcing. For many companies, it was simply far too attractive to shutter their production in the United... View Details

Keywords: by Gary P. Pisano & Willy C. Shih; Manufacturing

14 Aug 2007
First Look

First Look: August 14, 2007

acquired than those in a control sample. We argue that the combination of hedge funds' short investment horizons and their large positions in target firms makes M&A the only attractive exit option. The results also suggest that hedge... View Details