Publications

SSRN

2010
Other Unpublished Work

Saving Face by Making Meaning: The Negative Effects of Brand Communities' Self-serving Response to Brand Extensions

By: Jill Avery

An ethnographic study of a brand community following the launch of the Porsche Cayenne SUV finds that brand extensions can negatively affect the value of their parent brands. By studying the collective response to brand extensions of existing consumers and by... View Details

Keywords: Brands; Brand Management; Brand Positioning; Brand Equity; Internet; Social Media; Customers; Customer Focus and Relationships; Customer Satisfaction; Marketing; Brands and Branding; Marketing Strategy; Auto Industry

2008 - 2008
Conference Presentation

Organizational Identity as an Anchor for Adaptation: An Emerging Market Perspective

By: Andres Hatum, Luciana Silvestri and Roberto Vassolo

There is little doubt that organizational identity—that which is central, distinctive, and enduring about an organization—mediates in adaptive processes. Exactly how this mediation takes place, and whether it is favorable or unfavorable to adaptation, must still be... View Details

Keywords: Identity; Organizational Change and Adaptation; Family Business; Strategy; Emerging Markets

May 2008 (Revised June 2009)
Case

Finansbank 2006

By: C. Fritz Foley and Linnea Meyer

How do financial policy requirements and benefits of ownership concentration affect the need for and process of corporate restructuring? This case provides students with an opportunity to analyze the restructuring of a Turkish multinational business group by way of a... View Details

Keywords: Leveraged Buyouts; Mergers and Acquisitions; Restructuring; Capital Budgeting; Agreements and Arrangements; Valuation; Turkey; Greece

Educators

Purchase

Article

When Dreaming Is Believing: The (Motivated) Interpretation of Dreams

By: Carey K. Morewedge and Michael I. Norton

This research investigated laypeople's interpretation of their dreams. Participants from both Eastern and Western cultures believed that dreams contain hidden truths (Study 1) and considered dreams to provide more meaningful information about the world than similar... View Details

Keywords: Anchoring; Attribution; Dreams; Motivated Reasoning; Unconscious Thought; Communication Intention and Meaning; Judgments; Values and Beliefs; Information; Behavior; Cognition and Thinking; Motivation and Incentives

September 2007
Article

Relevance and Rigor: Executive Education as a Lever in Shaping Practice and Research

By: Michael L. Tushman, Amy Fenollosa, Dan McGrath, Charles A. O'Reilly and Adam Michael Kleinbaum

As professional schools, business schools aspire to couple research rigor with managerial relevance. There has been, however, a concern that business schools are increasingly uncoupled from practice and that business school research lacks real world relevance. This... View Details

Keywords: Business Education; Executive Education; Learning; Teaching; Management; Practice; Research

Article

Social Recycling Transforms Unwanted Goods into Happiness

By: Grant Edward Donnelly, Cait Lamberton, Rebecca Walker Reczek and Michael I. Norton

Consumers are often surrounded by resources that once offered meaning or happiness but that have lost this subjective value over time—even as they retain their objective utility. We explore the potential for social recycling—disposing of used goods by allowing other... View Details

Keywords: Disposition; Well-being; Prosocial Behavior; Pro-environmental Behavior; Happiness; Behavior; Philanthropy and Charitable Giving; Environmental Sustainability

12 PM – 1:30 PM EDT, 29 Mar 2022
Virtual Programming

Considering Retirement?

Retirement can inspire not only excitement for new possibilities, but also fear for the future. How can you keep the parts of work you love but enjoy more balance in your life? What work will you do? How will this change affect your relationship with your spouse? What... View Details

20 Jun 2005
Research & Ideas

Creating a Positive Professional Image

professional image, your best guess of how you think your key constituents perceive you. Q: How do stereotypes affect perceived professional image? A: In the increasingly diverse, twenty-first century workplace, people face a number of... View Details

Keywords: by Mallory Stark

19 Jun 2007
First Look

First Look: June 19, 2007

Bazerman Abstract People often experience tension over certain choices (e.g., they should reduce their gas consumption or increase their savings, but they do not want to). Some posit that this tension arises from the competing interests of a deliberative 'should self'... View Details

Keywords: Martha Lagace

Web

Illumination Studies and Relay Assembly Test Room – The Human Relations Movement – Baker Library | Bloomberg Center, Historical Collections

affecting worker output. Performance Recording Device Western Electric Company Hawthorne Studies Collection The next experiments beginning in 1927 focused on the relay assembly department, where the electromagnetic switches that made... View Details

11 Apr 2024
In Practice

Why Progress on Immigration Might Soften Labor Pains

continues to attract the best and the brightest from all over the world. And the implication for US companies is that attracting skilled talent from around the world is imperative for innovation and knowledge production. Second, H1-B visa restrictions negatively View Details

Keywords: by Rachel Layne

Research Summary

Markets, Information, and Efficiency

Professor Meulbroeks market efficiency research focuses on the closely related questions of whether markets properly reflect information that affects a firm's value, and in turn how stock prices influence managerial behavior. In this area, she studies why some firms... View Details

March 2019
Article

Consuming Together (versus Separately) Makes the Heart Grow Fonder

By: Ximena Garcia-Rada, Lalin Anik and Dan Ariely

Across three studies, we investigate how consumers in romantic relationships make decisions when choosing an item to share with their partner. We show that consumers will forgo their preferred alternative for an option that is more aligned with the preferences of their... View Details

Keywords: Shared Consumption; Close Relationships; Conflicting Preferences; Spending; Decision Making; Relationships; Motivation and Incentives

Purchase

2016
Chapter

Forward Guidance in the Yield Curve: Short Rates versus Bond Supply

By: Robin Greenwood, Samuel Gregory Hanson and Dimitri Vayanos

We present a model of the yield curve in which the central bank can provide market participants with forward guidance on both future short rates and on future Quantitative Easing (QE) operations, which affect bond supply. Forward guidance on short rates works through... View Details

Keywords: Central Banking; Financial Markets

Article

Why Do Firms Have 'Purpose'? The Firm's Role as a Carrier of Identity and Reputation

By: Rebecca Henderson and Eric Van den Steen

Why do so many firms publicly espouse a "purpose" beyond simple profit maximization? And why do so many managers and employees appear to care deeply about this purpose and to believe that it is critically important? In this paper we argue that the conventional answers... View Details

Keywords: Mission and Purpose; Corporate Social Responsibility and Impact; Identity; Reputation

December 2013
Article

Legislating Stock Prices

By: Lauren Cohen, Karl Diether and Christopher Malloy

We demonstrate that legislation has a simple, yet previously undetected impact on stock prices. Exploiting the voting record of legislators whose constituents are the affected industries, we show that the votes of these "interested" legislators capture important... View Details

Keywords: Legislator Incentives; Voting; Return Predictability; Lobbying; Motivation and Incentives; Government Legislation; Stocks

May 2012
Article

Complicated Firms

By: Lauren Cohen and Dong Lou

We exploit a novel setting in which the same piece of information affects two sets of firms: one set of firms requires straightforward processing to update prices, while the other set requires more complicated analyses to incorporate the same piece of information into... View Details

Keywords: Investment Portfolio; Information; Price; Forecasting and Prediction; Complexity; Mathematical Methods

November 2006 (Revised March 2007)
Case

Goodyear and the Threat of Government Tire Grading

By: Felix Oberholzer-Gee, Dennis A. Yao and Elizabeth Raabe

In the spring of 1977, Goodyear CEO Charles J. Pilliod Jr. was looking at an internal report on government and legal events relevant to the tire industry. Two items caught his attention. First, he noticed that an industry suit to block the government's proposed system... View Details

Keywords: Competitive Advantage; Lawsuits and Litigation; Auto Industry; Rubber Industry; United States