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- All HBS Web
(2,612)
- People (8)
- News (533)
- Research (1,321)
- Events (10)
- Multimedia (7)
- Faculty Publications (494)
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- 04 Sep 2018
- First Look
New Research and Ideas, September 4, 2018
to firms that are finding themselves outside the action as the clout of a handful of cities grows. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54944 forthcoming Marketing Science U-Shaped Conformity in Online Social View Details
Keywords: Dina Gerdeman
- 24 Jun 2002
- Research & Ideas
Building ’Brandtopias’—How Top Brands Tap into Society
place for the brand in the emerging counterculture, developing a "slacker allegory." Holt also described the transformation of American ideology in the early '90s. The country idolized extraordinary athletes like Michael Jordan... View Details
Keywords: by Martha Lagace
- 04 Feb 2021
- Research & Ideas
Inside CEOs' Pandemic Worries: Uncertainty, Employees, and Kids
ever-changing regulations and policies.” “Complexity was high,” especially early on, one CEO noted, adding: “It was not easy to keep up with [changing regulations and new policies].” Customer behavior also changed in response to the... View Details
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
https://cb.hbsp.harvard.edu/cbmp/product/718019 Harvard Business School Case 718-029 ArcelorMittal and the Ebola Outbreak in Liberia During the summer of 2014, Alan Knight, general manager of corporate responsibility at the integrated... View Details
Keywords: Sean Silverthorne
- 07 Apr 2015
- First Look
First Look: April 7
create significant value and have modest operating costs, and network effects protect their position once established-users rarely leave a vibrant platform. But these businesses also raise significant start-up challenges. Every platform... View Details
Keywords: Sean Silverthorne
- 11 Apr 2000
- Research & Ideas
Financial Services 24/7
reacting to similar challenges. As trendy financial dot-coms with huge technology and advertising budgets emerge offering everyone an equal—and inexpensive—chance to trade stock, apply for a loan, buy insurance, or pay a bill, traditional... View Details
Keywords: by Susan Young
- 16 Nov 2009
- Research & Ideas
The Times Captures History of American Business
chapter on consumption, for example, is by the late columnist William Safire, who wrote about how he came to own 38 shirts. His column is grouped with a reader's response and a set of stories about developments in the retail environment.... View Details
- 23 Dec 2002
- Research & Ideas
Partnering and the Balanced Scorecard
assets, including customer relationships; innovative products and services; high-quality and responsive operating processes; skills and knowledge of the workforce; the information technology that supports the workforce and links the firm... View Details
Keywords: by Robert S. Kaplan & David P. Norton
- 12 Jan 2010
- First Look
First Look: Jan. 12
to meet or beat key benchmarks. This paper examines this hypothesis by testing how different types of marketing expenditures are used to boost earnings for a durable commodity consumer product, which can be easily stockpiled by end-consumers, as well as who, within the... View Details
Keywords: Martha Lagace
- 26 Mar 2019
- First Look
New Research and Ideas, March 26, 2019
peak in 1997, Kodak had a market value of $30 billion. Despite inventing the first digital camera, Kodak stumbled to capitalize on the new technology and by 2011 the company was in Chapter 11 bankruptcy protection. In September 2013, Kodak View Details
Keywords: Dina Gerdeman
- 06 Jun 2017
- First Look
First Look at New Research and Ideas: June 6, 2017
Examination at the USPTO The U.S. Patent and Trademark Office (USPTO) is the federal government agency responsible for evaluating and granting patents and trademarks. In 2015, the USPTO employed approximately 8,000 patent examiners who... View Details
Keywords: Sean Silverthorne
- 29 Jan 2013
- First Look
First Look: Jan. 29
of Responsibility in Negotiation: A Case of Bounded Ethicality Authors:Paharia, Neeru, Lucas Clayton Coffman, and Max Bazerman Publication:Oxford Handbook of Economic Conflict Resolution Abstract This article compares direct deception... View Details
Keywords: Sean Silverthorne
- 18 Dec 2012
- First Look
First Look: December 18
CEO, rising leader of a firm in transition, and manager of massive complexity-thanks to our incredibly networked and increasingly unpredictable world of business. What if you were in his shoes? If you're a top executive today, you... View Details
Keywords: Carmen Nobel