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13 Sep 2010
Research & Ideas

The Consumer Appeal of Underdog Branding

Americans may be more receptive to underdog narratives because of the unique role of underdogs in the history of the United States. Q: Are certain products more suitable for the creation of underdog narratives than others? What should marketers keep in mind? A: Brand... View Details

Keywords: by Martha Lagace

2008
Book

Billions of Entrepreneurs: How China and India Are Reshaping Their Futures and Yours

By: Tarun Khanna

China and India are home to one-third of the world's population. And they're undergoing social and economic revolutions that are capturing the best minds--and money--of Western business. In "Billions of Entrepreneurs," Tarun Khanna examines the entrepreneurial forces... View Details

Keywords: Talent and Talent Management; Development Economics; Entrepreneurship; Globalized Economies and Regions; China; India

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July 2025
Module Note

Supply and Demand for Strategists

This module note introduces students to the foundational microeconomic principles of supply and demand. It uses the example of an aluminum plant (specifically, production quantity and shutdown decisions) to discuss short-run vs. long-run decisions, marginal costs, sunk... View Details

13 Apr 2023
Blog Post

Building a Village: Learning and Living at HBS

every day I encounter someone I know. This translates to having someone to turn to on tough days, to share good news with, or to help when illness strikes. But the support network at HBS is much more than that. It means that when you or... View Details

Article

Turbulent Stability of Emergent Roles: The Dualistic Nature of Self-Organizing Knowledge Co-Production

By: Ofer Arazy, Johaness Daxenberg, Hila Lifshitz - Assaf, Oded Nov and Irene Gurevych

Increasingly, new forms of organizing for knowledge production are built around self-organizing co-production community models with ambiguous role definitions. Current theories struggle to explain how high-quality knowledge is developed in these settings and how... View Details

Keywords: Wikipedia; Knowledge Production; Organizational Structure; Knowledge; Information Publishing

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October 2006 (Revised November 2006)
Case

Integrated Packaging Corporation: Struggling to Do the Right Thing (A)

By: Herman B. Leonard and Orson Watson

As a child, Al Fuller had seen his working-class, African-American neighborhood disintegrate as factory jobs moved away. He resolved to help inner-city communities do better when he grew up. Some years later, as an accomplished university graduate with several years... View Details

Keywords: Business and Community Relations; Corporate Entrepreneurship; Social Issues; Factories, Labs, and Plants; Strategy; Management Style; Pulp and Paper Industry; Manufacturing Industry

10 Apr 2012
First Look

First Look: April 10

different functions, divisions, and cultures. Several project management principles-scoping out the challenge, structuring the boundaries, and sorting tasks for execution-help leaders facilitate effective teaming. Leaders can also foster... View Details

Keywords: Carmen Nobel

March 2012
Article

How to Make Finance Work

By: Robin Greenwood and David S. Scharfstein

Once a sleepy old boys' club, the U.S. financial sector is now a dynamic and growing business that attracts the best and the brightest. It is tempting to declare the industry a roaring success. But its purpose is to serve the needs of U.S. households and firms, and by... View Details

Keywords: Business Ventures; Value; Competitive Advantage; Investment; Performance Evaluation; Household; Financial Crisis; Finance; Financial Services Industry; United States

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November 2005 (Revised October 2012)
Case

The Auction for Burger King (A)

By: Carliss Y. Baldwin and James Quinn

Paul Walsh, CEO of Diageo, must evaluate bids received in an auction of the Burger King restaurant unit. Describes how Diageo came to own Burger King, the attempts to turn the unit around, the strategic reasons for its sale, the auction process, and various bidders'... View Details

Keywords: Management Teams; Leveraged Buyouts; Bids and Bidding; Valuation; Auctions; Decision Choices and Conditions; Negotiation Tactics; Service Industry; Food and Beverage Industry

October 2015
Article

Global Teams That Work

By: Tsedal Neeley

Many companies today rely on employees around the world, leveraging their diversity and local expertise to gain a competitive edge. However, geographically dispersed teams face a big challenge: physical separation and cultural differences can create social distance, or... View Details

Keywords: Globalized Firms and Management; Groups and Teams; Performance; Cross-Cultural and Cross-Border Issues

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July 2020
Supplement

PeopleAnswers (B): The Infor Acquisition

By: Daniel P. Gross

In the fall of 2009, founder and CEO Gab Goncalves has turned PeopleAnswers, Inc. from a fledgling startup to a steadily growing company of nearly 50 employees and $10 million recurring revenue. PeopleAnswers provides people analytics software which its clients use to... View Details

Keywords: People Analytics; Entrepreneurship; Strategy; Growth and Development; Human Resources; Selection and Staffing; Mergers and Acquisitions

November 2018 (Revised February 2019)
Teaching Plan

Gimlet Media: A Podcasting Startup

By: John Deighton and Leora Kornfeld

When digital distribution becomes an option for an analog industry, the effects on the incumbents can be devastating. Is podcasting the beginning of the end of radio? Can it do what streaming video did to television and websites did to print? Two former public radio... View Details

Keywords: Platforms And Ecosystems; Startup; Creative Industries; Digital Marketing; Podcasting; Business Startups; Media; Entertainment; Growth and Development Strategy; Digital Platforms; United States

August 2013 (Revised December 2014)
Case

Taking Dell Private

By: David J. Collis, David B. Yoffie and Matthew Shaffer

In July 2012, Michael Dell, CEO and founder of Dell, Inc., met with a representative of Silver Lake Partners to explore taking his company private. The company, which he had founded in his dorm room as a college freshman and which had made him the youngest Fortune 500... View Details

Keywords: Strategy; Going Private; The PC Market; Market For Corporate Control; Corporate Strategy; Leveraged Buyouts; Change Management; Private Equity; Market Entry and Exit; Private Ownership; Information Infrastructure; Applications and Software; Internet and the Web; Computer Industry; Technology Industry; United States

February 2009 (Revised July 2012)
Supplement

Jieliang Phone Home! (C)

By: Willy Shih, Ethan Bernstein and Nina Bilimoria

At Precision Electro-Tek's mobile phone manufacturing facility in southern China, thousands of operators - bright and capable young men and (mostly) women like Jieliang Hao are motivated to improve line productivity through small innovations for faster assembly and... View Details

Keywords: Globalization; Compensation and Benefits; Surveys; Innovation and Invention; Management Practices and Processes; Production; Performance Productivity; Groups and Teams; Labor and Management Relations; Behavior; Motivation and Incentives; Manufacturing Industry; Telecommunications Industry; China

March 2024
Supplement

Madrigal: Conducting a Customer-Base Audit

By: Eva Ascarza, Bruce Hardie, Peter S. Fader and Michael Ross

This case presents a scenario where Madrigal, a U.S. retailer with a rich 20-year history and a solid loyalty program, faces a turning point with the arrival of a new CEO. This leadership change reveals a critical gap in understanding the customer base, prompting an... View Details

Keywords: Customer Relationship Management; Analytics and Data Science; Growth and Development Strategy; Retail Industry; United States

December 2006 (Revised March 2007)
Case

Worldwide Orphans Foundation

By: Lynda M. Applegate and Susan Saltrick

How does a small non-profit build its organization, funding, & visibility to become sustainable? Traces the history of Worldwide Orphans Foundation from its early days as little more than the dream of its impassioned founder, Dr. Jane Aronson, to a thriving global... View Details

Keywords: Globalized Firms and Management; Nonprofit Organizations; Business History; Business Growth and Maturation; Welfare

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17 Jul 2023
Research & Ideas

Money Isn’t Everything: The Dos and Don’ts of Motivating Employees

looking to boost morale. “People are quitting, and companies are noticing that it’s harder to get people to join the company and hold on to them, so they’re going back to the drawing board.” Hall is working on a how-to guide about HR systems for View Details

Keywords: by Avery Forman

06 Jul 2020
Blog Post

A Letter from the Women in Investing Club

To our Women in Investing Community and Supporters, When we initially outlined our commitments for 2019-2020 as Women in Investing (WII) Co-Presidents, we centered the upcoming year around three key ideas: growing the club’s presence on... View Details

July 2006 (Revised October 2006)
Case

Lenovo: Building A Global Brand

By: John A. Quelch and Carin-Isabel Knoop

Announced in December 2004, the $1.75 billion acquisition of IBM's PC division by Lenovo, China's largest PC maker, made headlines around the world. A relative upstart in the business, Lenovo acquired the division of IBM that invented the PC in 1981. While Lenovo was... View Details

Keywords: Marketing Strategy; Multinational Firms and Management; Information Infrastructure; Global Strategy; Acquisition; Brands and Branding; Manufacturing Industry; Computer Industry; China

July 2020 (Revised November 2020)
Case

Gera Developments: Leadership at a Crossroads

By: Christina R. Wing and John Masko

For decades, Gera Developments (Gera) was a boutique family-owned real estate development firm in Pune, India. But since 2000, managing director Rohit Gera had turned the company into a dynamic innovator in housing solutions for urban Indian families. Over the 2010s,... View Details

Keywords: Buildings and Facilities; Business Growth and Maturation; Construction; Geographic Location; Global Strategy; Globalized Firms and Management; Housing; Leadership Style; Management Succession; Organizational Change and Adaptation; Organizational Culture; Family Ownership; Family and Family Relationships; Urban Development; Customization and Personalization; Real Estate Industry; Maharashtra; India; United States

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