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Show Results For
- All HBS Web
(1,496)
- People (10)
- News (411)
- Research (853)
- Events (6)
- Multimedia (15)
- Faculty Publications (485)
- 30 Nov 2021
- Interview
TikTok: Super App or Supernova?
By: Jeffrey F. Rayport and Brian Kenny
TikTok’s parent company, ByteDance, was launched in 2012 around the simple idea of helping users entertain themselves on their smartphones while on the Beijing Subway. By May 2020, TikTok operated in 155 countries and had roughly 1 billion monthly active users, placing... View Details
Keywords: Apps; Artificial Intelligence; Business Startups; Mobile and Wireless Technology; Business Model; Digital Platforms; Growth and Development Strategy; AI and Machine Learning; Social Media
"TikTok: Super App or Supernova?" Cold Call (podcast), Harvard Business Review Group, November 30, 2021. (Interviewed by Brian Kenny.)
- 05 Aug 2014
- News
A Diversified Portfolio
Monica Dodi (MBA 1984) and Edith Pripas Dorsen (MBA/MPA 1985) (photo by Kathryn Elsesser) Don't let its name fool you: the Women's Venture Capital Fund is about profitability, and not social activism. Monica Dodi (MBA 1984) and Edith... View Details
Keywords: Constantine von Hoffman
- 06 Nov 2018
- First Look
New Research and Ideas, November 6, 2018
strategies for the social media age, and launching a startup for a targeted audience. Students learn to analyze macro and micro economic data of an industry, synthesize consumer demographics and purchase... View Details
Keywords: Dina Gerdeman
- Web
Faculty & Advisors | MBA
and Guideline. Stephanie Hannon MBA ’04, Harvard University; MS, Electrical Engineering, Stanford University; BS, Computer Systems Engineering, Stanford University Stephanie is the CPO for Strava, a fitness-tracking social View Details
- 18 Aug 2009
- First Look
First Look: August 18
successful television shows in history; how she created the company, Harpo Productions, that produces that show as well as other media offerings; how she leads and manages her organization; and how she has chosen to use the authority and... View Details
Keywords: Martha Lagace
- 04 Nov 2020
- News
The Long View: Persevering Through Past Crises
life from graduating in 2009 has been profound. My kids literally wouldn't exist if it weren't for the financial crisis. My biggest piece of advice, aside from power through, is to remember that what you see on social View Details
- 05 Feb 2014
- Research & Ideas
Can Putin Score Olympic Gold?
viewers who tuned in—especially if it was known that Americans performed well in popular sports such as swimming and gymnastics. The network also harnessed social media to increase buzz about the Games and... View Details
- 10 Sep 2007
- Research & Ideas
High Note: Managing the Medici String Quartet
to do something different to get it to happen. Q: What connections did the students make to business? A: One of the characteristics of what we call creative economy firms—design firms, media firms, etc.—which is uncomfortable for many... View Details
- 10 May 2011
- First Look
First Look: May 10
toward a goal of dodge detection (i.e., Is this person answering the question?) but rather toward a goal of social evaluation (i.e., Do I like this person?). Listeners were not blind to all dodge attempts, however. Dodge detection... View Details
Keywords: Sean Silverthorne
- 01 Jun 2010
- News
MBAs on a Mission
museum’s “incredibly supportive and creative building committee.” Working with skilled professionals from a wide range of disciplines is something Houston did often in her experience at New York City’s Lincoln Center, first as an HBS View Details
- 04 Nov 2008
- First Look
First Look: November 4, 2008
http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=709011 Marc Abrahams: Annals of an Improbable Entrepreneur Harvard Business School Case 409-013 Marc Abrahams was a media entrepreneur who specialized in... View Details
Keywords: Martha Lagace
- 16 Jul 2014
- HBS Case
Marketing Obamacare
variety of ways to reach each group, including billboards, print advertisements, radio, TV, online, and social media, tailoring the message to the medium. For the "cautious optimist" group, which included a number of Latinos,... View Details
- March 2018
- Teaching Note
Making Target the Target: Boycotts and Corporate Political Activity (A) and (B)
By: Nien-hê Hsieh and Victor Wu
Through the challenges facing Target, the case examines the ways in which corporations can become involved in political and legislative debates and processes, ranging from campaign contributions to lobbying. In 2016, Target CEO Brian Cornell must determine how to... View Details
Keywords: Public Opinion; Social Issues; Corporate Social Responsibility and Impact; Mission and Purpose; Problems and Challenges; Laws and Statutes; Rights; Crisis Management; Risk Management; Media; Political Elections; Taxation; Corporate Accountability; Values and Beliefs; Fairness; Diversity; Customers; Communication; Business and Government Relations; Retail Industry; United States
- 24 Apr 2020
- Op-Ed
Lessons from the NFL: Virtual Hiring, Leadership, Building Teams and COVID-19
reputations, and capabilities of big firms. Many organizations were already employing virtual hiring tools in some form as a way to reach a broader candidate pool in a cost-effective way. According to a Society for Human Resource Management survey, 84 percent of... View Details
- 16 Dec 2020
- Blog Post
Alumni on the Black Lives Matter Movement
HBS alumni have been actively engaged in responding to the racial and social injustice in their communities and around the world. Read their various efforts below: OCTOBER 20 In their new book A Blessing: Women of Color Teaming Up to... View Details
- 26 Mar 2019
- First Look
New Research and Ideas, March 26, 2019
attentional focus improves perceivers’ ability to judge group effectiveness. Finally, we find that perceivers with higher levels of social sensitivity are more accurate at judging group effectiveness. We discuss the implications of these... View Details
Keywords: Dina Gerdeman
- 11 Jun 2007
- Lessons from the Classroom
Teaching the Next Generation of Energy Executives
You may think that being an energy executive—especially a manager in a leading oil company—might be the easiest job around. Just flip the production switch, and watch gas prices head toward $4 a gallon. But students enrolled in Harvard Business School professor Forest... View Details
- Profile
Michael R. Bloomberg
globe. In 1990, not content to stick with the status quo, Bloomberg created Bloomberg News. The global 24-hour business and financial media company offers television, radio, print outlets such as Bloomberg Businessweek, and a newswire... View Details
- 14 Oct 2013
- Research & Ideas
Time that Government Reopens for Business
stimulative enough—and they were worried about their reelection prospects. Now you've got a world capital market that is acutely sensitive about what the Fed does. One thing underreported in the media is that when the Fed flooded the US... View Details
Keywords: by Jim Aisner
- 01 Mar 2008
- News
Where Have All the Leaders Gone?
about anything. Franklin Delano Roosevelt made the country believe it could crawl out of a depression, rallied it around social change that created a middle class, and mobilized the greatest military in the world to conquer fascism. After... View Details
Keywords: Government