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  • 20 Nov 2012
  • First Look

First Look: November 20

  PublicationsThe Unbundling of Advertising Agency Services: An Economic Analysis Authors:Mohammad Arzaghi, Ernst R. Berndt, James C. Davis, and Alvin J. Silk Publication:Review of Marketing Science (forthcoming) Abstract We address a... View Details
Keywords: Sean Silverthorne
  • 11 Sep 2000
  • Research & Ideas

Riding the Internet Fast Track

a narrow segment of higher-end families in selected communities in the Boston area. After four years of perfecting its business model, Streamline only recently expanded to the Washington, D.C., market. Its narrow View Details
Keywords: by Peter Jacobs
  • 07 Dec 2015
  • Research & Ideas

Why Immigrant Workers Cluster in Particular Industries

“Most of my kids’ playmates are Finnish, and they have a Saturday morning school where they learn the Finnish language,” he says. “There are probably 8 to 10 organizations catering to the Finnish community in Boston.” All that... View Details
Keywords: by Michael Blanding; Transportation; Beauty & Cosmetics; Retail
  • 27 Nov 2017
  • Research & Ideas

Beware the Lasting Impression of a 'Temporary' Selfie

llSource: iStock Think that probably inappropriate Snapchat selfie is safe from leaking into your professional life because it disappears? Think again. Features on some communication apps like Snapchat and Instagram Stories allow you to... View Details
Keywords: by Rachel Layne
  • 14 Feb 2005
  • Research & Ideas

The World in Your Palm?

Tyneski, Research in Motion "There will always be a need for specialized devices," argued Frank Tyneski, director of design integration at Research In Motion, maker of the popular Blackberry wireless communications handheld.... View Details
Keywords: by Sean Silverthorne
  • 28 Oct 2019
  • Research & Ideas

Brick-and-Mortar Stores Are Making a Comeback

to build a relationship with the customer and communicate the brand in an experiential way. There’s still a purpose for physical shopping in today’s environment; it just has to feel different from what we’ve gotten used to as consumers.... View Details
Keywords: by Jen McFarland Flint; Retail
  • November 2017
  • Case

The 'Wonder Drug' That Killed Babies

By: Joshua Lev Krieger, Tom Nicholas and Matthew Preble
In the early 1960s, a popular drug taken by patients worldwide for a range of maladies was found to cause severe birth defects and other health problems in babies born to mothers who had taken it during a certain stage of fetal development. As many as 10,000 children... View Details
Keywords: Regulation; Business and Government Relations; Business and Community Relations; Business and Stakeholder Relations; Product Marketing; Corporate Social Responsibility and Impact; Business History; Health; Government Legislation; Corporate Accountability; Ethics; Governing Rules, Regulations, and Reforms; Pharmaceutical Industry; Public Administration Industry; United States; United Kingdom; Australia; Germany; Europe
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  • 11 Sep 2012
  • First Look

First Look: September 11

surprisingly, local governments exercise the greatest control over urban land in cities that adopted market reforms earliest. Slavery's Scientific Management: Accounting for Mastery Author:Caitlin C.Rosenthal Publication:In Slavery's... View Details
Keywords: Sean Silverthorne
  • 15 Sep 2009
  • First Look

First Look: September 15

more: http://www.blackwellreference.com/public/tocnode?id=g9780631215066_chunk_g978063121506624 Peer-to-Peer File Sharing and the Market for Digital Information Goods Authors:Ramon Casadesus-Masanell and Andres Hervas-Drane... View Details
Keywords: Martha Lagace
  • 15 Oct 2012
  • Research & Ideas

Why Business IT Innovation is so Difficult

innovation portrayed in the census data differed from what she had read in the press. "It was clear that firms were actually doing far less of it than you would think if you read the newspaper." The e-business that was being done among survey participants matched the... View Details
Keywords: by Maggie Starvish
  • 16 Apr 2013
  • First Look

First Look: April 16

democratize information and change the way that stocks are traded, threatening the industry's product and business model. There were upheavals and stagnation in established core financial markets such as the U.S., Japan, and Western... View Details
Keywords: Sean Silverthorne
  • 03 Sep 2020
  • Op-Ed

Why American Health Care Needs Its Own SEC

Commission. Why health care needs an SEC equivalent For more than eight decades, the SEC has brought transparency to the financial system, policing the market to ensure robust disclosure that complies with Generally Accepted Accounting... View Details
Keywords: by Regina E. Herzlinger; Health
  • December 1992
  • Case

BASF: Corporate Advertising for 1992

By: Stephen A. Greyser and Norman Klein
Describes BASF's corporate advertising program in the United States. In 1992, BASF's U.S. companies extended an existing corporate advertising campaign to continue to build awareness of the German-based multinational's corporate identity. The core theme of the campaign... View Details
Keywords: Advertising Campaigns; Marketing Communications; Brands and Branding; Marketing Strategy; Multinational Firms and Management; Corporate Strategy; Consumer Products Industry; United States; Germany
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  • 08 Dec 2009
  • First Look

First Look: Dec. 8

innovations by single user individuals or firms and open collaborative innovation projects. We analyze the design costs and architectures and communication costs associated with each model. We conclude that innovation by individual users... View Details
Keywords: Martha Lagace
  • 13 Jul 2010
  • First Look

First Look: July 13

foreign market share therefore increased five-fold between 1997 and 2007. We construct and analyze a panel of Mexican bank financial data covering this period and find no evidence that foreign entry increases the availability of credit.... View Details
Keywords: Martha Lagace
  • 20 Dec 2016
  • First Look

December 20, 2016

understand the linkage between internal operations and external markets including capital markets, customer markets, and supplier markets. To communicate effectively with these markets, managers must know... View Details
Keywords: Carmen Nobel
  • January 1995 (Revised June 1995)
  • Case

Note on Yield Conventions

By: Andre F. Perold and Wai Lee
Describes the principal conventions used to report yields on debt instruments. View Details
Keywords: Investment Return; Capital Markets; Asset Management; Reports; Conferences; Governing and Advisory Boards
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  • 02 Apr 2015
  • Research & Ideas

Digital Initiative Summit: The Business of Crowdsourcing

Gaining the community's trust is vital to building a successful business with crowdsourcing, agreed business leaders at the Digital Initiative Summit at Harvard Business School on March 30. When Tongal got its start in 2009, some members of the View Details
Keywords: by Dina Gerdeman
  • 05 Dec 2006
  • First Look

First Look: December 5, 2006

working paper: http://www.hbs.edu/research/pdf/07-031.pdf   Cases & Course MaterialsAndrea Jung: Empowering Avon Women Harvard Business School Case 406-095 Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=406095 Atheros View Details
Keywords: Sean Silverthorne
  • 06 Mar 2012
  • First Look

First Look: March 6

U.S. corporations, which enjoy ready access to the deepest capital markets in the world. Venture capital, for example, and the public equity markets that support it, has channeled money to innovative ideas... View Details
Keywords: Sean Silverthorne

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