Customer Profitability Analysis - Publications - Faculty & Research

17 Jan 2007
Op-Ed

Learning from Private-Equity Boards

Private-equity boards are typically composed of members with substantial wealth at risk. Private-equity boards know how to structure financial incentives that deter reckless gambling and reward profitable growth. Private-equity boards... View Details

Keywords: by Malcolm Salter; Financial Services

02 Oct 2000
Research & Ideas

The Dubious Logic of Global Megamergers

actually been marked by steady decreases in concentration since World War II. Executives, they write, "need to break free of the biases that lead them to pursue larger and larger cross-border deals. There are better, more profitable... View Details

Keywords: by Pankaj Ghemawat & Fariborz Ghadar

05 Aug 2002
Research & Ideas

Understanding the Process of Innovation

prostituted into something lackluster, or by which the wrong idea gets put forward." Break the innovative process down and analyze each component, Christensen recommends. That will help you understand "where the competitive advantages lie." His View Details

Keywords: by Loren Gray

Fast Answer

Black Business Leaders and Entrepreneurship

2019-2020 report has a section on African-American consumers. Consumer & Business Demographics Demographic profiles of potential target customers including jobs and occupations, educational attainment, employment status,... View Details

17 Oct 2019
News

Venturing Away from Venture Capital

end in itself may prematurely rule out all kinds of businesses that could otherwise prove successful—businesses like his own Mesken, a direct-to-consumer website that sells custom window treatments manufactured in Bahadir’s native Turkey.... View Details

Keywords: Alexander Gelfand

09 Aug 2004
Research & Ideas

A Diagnostic for Disruptive Innovation

revisit another. But the goal remains the same: Find the option that can set your company on the path to disruptive growth. Customer Diagnostic This diagnostic assesses customers in order to identify... View Details

Keywords: by Scott D. Anthony, Mark W. Johnson & Matt Eyring

27 Jan 2009
First Look

First Look: January 27, 2009

strategic choices that affect both the expected profits of the firm and their riskiness. Even if competition at first pushes the manager towards profit maximization as commonly argued, I show that further... View Details

Keywords: Martha Lagace

15 Aug 2016
Blog Post

Prepare for Your Interview with Research

worldwide. CompetitorsDemonstrating your knowledge of a company’s competitors will show that you have an understanding of the firm’s competitive position in the market. OneSource Global Express provides a link that identifies top competitors, as well as a convenient... View Details

09 Jan 2006
Research & Ideas

What Really Drives Your Strategy?

meant that the manufacturing floor was increasingly allocating more space to microprocessors. As that more profitable market grew, Intel became a microprocessor company, not a memory company. These operating level decisions changed the de... View Details

Keywords: by Martha Lagace

26 May 2009
Research & Ideas

Improving Market Research in a Recession

Online research is cheap, fast, and the wave of the future. Tools like SurveyMonkey allow non-expert users to create custom surveys in minutes. As an alternative to offline focus groups, custom online panels... View Details

Keywords: by John Quelch

30 Oct 2005
Research & Ideas

Tuning Jobs to Fit Your Company

expected to achieve. You might conclude, therefore, that the two spans should be equally wide or narrow. As the adage goes, authority should match responsibility. But in high-performing organizations, many people are held to broad performance measures such as brand... View Details

Keywords: by Robert Simons

11 Sep 2000
Research & Ideas

Riding the Internet Fast Track

Take a seat and hold on tightly. You're aboard the Internet Express, where speed is the order of the day and profit but a remote destination. For firms that ride the rails of the Internet's fast track, getting big fast—whatever its... View Details

Keywords: by Peter Jacobs

07 Dec 2010
First Look

First Look: Dec. 7

marketing strategy by the marketing department, one focused on the role of customer relations in product development, is considered. The creation of a set of basic principles and operating procedures for GE's marketing unit is discussed.... View Details

Keywords: Sean Silverthorne

24 Jun 2002
Research & Ideas

Building ’Brandtopias’—How Top Brands Tap into Society

Customers value some of the most powerful brands in the world primarily for their "cultural value": They provide imaginative resources that people use to build their identities. These are what Harvard Business School professor... View Details

Keywords: by Martha Lagace

27 May 2008
Sharpening Your Skills

Sharpening Your Skills: Thinking About Global

my foreign assests and resources be protected? Are Global Brands Effective? Why Global Brands Work Japanese automakers create single products and brands for worldwide consumption, while Ford customizes products for local markets. You know... View Details

Fast Answer

Government data and information sources for public entrepreneurship

over 500 local, regional, and national datasets from around the world, collected by data experts. Use your browser’s find feature, as there is very little indexing. USAFacts.org: USAFacts is a non-partisan, not for profit initiative... View Details

04 Aug 2009
First Look

First Look: August 4

http://www.hbs.edu/research/pdf/10-004.pdf What Should GAAP Look Like? A Survey and Economic Analysis (revised) Authors:S.P. Kothari, Karthik Ramanna, and Douglas J. Skinner Abstract Based on extant literature, we articulate a positive... View Details

Keywords: Martha Lagace

01 Apr 1998
News

Microfinance's Big Payoff: Michael Chu and ACCION International

was so successful we had to establish it as a regular commercial bank to accommodate its growth. Today, BancoSol leads the Bolivian banking system in profitability and makes 40 percent of the system's loans; it has 76,000... View Details

01 Sep 2018
News

Ask the Expert: Delivering the Goods

Ickis (MBA 1971, DBA 1978) REISNER: One of the hottest areas of investment growth is in cross-border shipping, but there are two core problems: In an age of terrorism, customs are commercial constraints and also valuable public safety... View Details

Keywords: Jen McFarland Flint

05 Dec 2012
What Do You Think?

Should Managers Bother Listening to Predictions?

Even predictions based on an analysis of trends can have a bad name. Beatrice Haurenson, commenting on trend analysis, said: "What did the analysis of 'Trends' pre-2007 tell us?" Tom Dolembo... View Details

Keywords: by James Heskett

Publications