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- December 1978 (Revised November 1985)
- Background Note
Economic Cost-Benefit Analysis
By: James E. Austin
Keywords: Cost vs Benefits
- February 1978
- Case
Sierra Log Homes, Inc. (A)
Describes the history and evolution of the log home manufacturing industry, a rapidly growing embryonic industry capitalizing on the back-to-basics lifestyle changes in the United States. Focuses on one of the leading firms in the industry, but allows a discussion of... View Details
- Article
Corporate Lobbying as Marketing Communication: Utilizing Multivariate Analysis for Segmentation Strategies
By: Rohit Deshpandé and Rajendra K. Srivastava
- Article
Physician-Induced Demand for Medical Care
By: Jerry R. Green
This paper addresses the theoretical models designed to ascertain the existence of a variable level of physicians' activity in shifting the demand of their patients. Two basic approaches are followed: equilibrium models of the demand for health care, and disequilibrium... View Details
- December 1977
- Article
Tender Offers and Stockholder Returns: An Empirical Analysis
By: P. Dodd and R. S. Ruback
- October 1976 (Revised February 1987)
- Case
Cramer Electronics, Inc.
Designed to be the second day of a two-day series on the electronic component distribution industry, following a day spent discussing Note on the Electronic Component Distribution Industry and Raytheon Co.: Diversification. The important teaching themes which this case... View Details
- October 1976 (Revised May 1985)
- Case
Raytheon Co.: Diversification
Centers on the question of whether Raytheon should enter the electronic component distribution industry in the context of its broad diversification approach and acquisition criteria. This industry represents a vertical integration area for Raytheon, so the analytical... View Details
- July 1976 (Revised April 1983)
- Case
Corning Glass Works: The Electronic Products Division (A)
By: Michael Beer
Describes a division of Corning Glass Works that finds itself with deep financial and organizational problems. Severe conflict and lack of coordination exist between functional groups. Employees do not have a sense of direction and morale is low. Provides sufficient... View Details
- fall 1975
- Article
Analysis and Control of Nurse Staffing
By: Robert S. Kaplan
Keywords: Health Industry
- September 1975 (Revised June 1983)
- Background Note
Note on the Structural Analysis of Industries
Provides a framework for the analysis of industry structure. Identifies the major structural features that influence the profit potential in industries and some illustrative implications of these for strategy formulation. Can be used as a reference note for business... View Details
- April 1975 (Revised November 1984)
- Case
Enzone Petroleum Corp.
By: Thomas R. Piper
A large integrated oil company is debating whether to switch from a single hurdle rate to multiple hurdle rates for project analysis purposes. Raises questions on: 1) determination of the cost of equity; 2) the usefulness of multiple hurdle rates to adjust for project... View Details
- September 1974 (Revised July 1979)
- Background Note
A Note on Process Analysis
By: Paul W. Marshall
Provides an introductory note to production processes and the use of flow diagram. View Details
- June 1974 (Revised April 1983)
- Background Note
Note on Marketing Arithmetic and Related Marketing Terms
By: James L. Heskett and Theodore Levitt
A basic note to be used at the beginning of the introductory marketing course to familiarize students with the arithmetic techniques, concepts, and terms that are typically employed in the analysis of a first year marketing case. View Details
Keywords: Marketing
- October 1973 (Revised May 1983)
- Case
Zenith Radio Corp. (A)
By: Robert H. Hayes
Provides an analysis of capital investment (new plant and equipment), production, and operations management. View Details
- September 1972 (Revised February 1984)
- Case
Blanchard Importing and Distribution Co., Inc.
By: Paul W. Marshall
Illustration of the two main types of errors resulting from use of the economic order quantity (EOQ) as a tool in production scheduling. Designed to permit class discussion to begin with a consideration of one common type of mistake, errors in calculation of the EOQ... View Details
- September 1972 (Revised August 1989)
- Background Note
Simple Economic Tools for Strategic Analysis
By: Joseph L. Bower