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  • June 1984 (Revised January 1989)
  • Teaching Note

Raymond Mushroom Corp., Teaching Note

By: Benson P. Shapiro
Teaching Note for (9-584-093). View Details
Keywords: Food and Beverage Industry
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Shapiro, Benson P. "Raymond Mushroom Corp., Teaching Note." Harvard Business School Teaching Note 584-094, June 1984. (Revised January 1989.)
  • May 1984 (Revised August 1987)
  • Case

Raymond Mushroom Corp.

By: Benson P. Shapiro
In April 1984 Deborah Raymond, president of Raymond Mushrooms was deciding whether or not to raise prices on Raymond canned mushrooms in conjunction with an advertising promotional program to build consumer preference. View Details
Keywords: Product Positioning; Advertising; Decisions; Price; Management Teams; Food and Beverage Industry
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Shapiro, Benson P. "Raymond Mushroom Corp." Harvard Business School Case 584-093, May 1984. (Revised August 1987.)
  • June 1983 (Revised October 1993)
  • Case

ValuPlus Supermarkets, Inc.

By: Walter J. Salmon
Keywords: Food and Beverage Industry
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Salmon, Walter J. "ValuPlus Supermarkets, Inc." Harvard Business School Case 583-164, June 1983. (Revised October 1993.)
  • March 1981 (Revised July 1985)
  • Supplement

Morris Alper & Sons, Inc. (D): Introduction to Video 2

By: Benson P. Shapiro
Introduces Video 2. View Details
Keywords: Food and Beverage Industry
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Shapiro, Benson P. "Morris Alper & Sons, Inc. (D): Introduction to Video 2." Harvard Business School Supplement 581-101, March 1981. (Revised July 1985.)
  • January 1978 (Revised April 1994)
  • Case

Ocean Spray Cranberries, Inc.: Crangrape Advertising and Promotion

By: Stephen A. Greyser
Keywords: Advertising; Marketing; Strategy; Food and Beverage Industry
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Greyser, Stephen A. "Ocean Spray Cranberries, Inc.: Crangrape Advertising and Promotion." Harvard Business School Case 578-133, January 1978. (Revised April 1994.)
  • March 1991 (Revised January 1996)
  • Case

The General Mills Board and Strategic Planning

By: Jay W. Lorsch
Examines the General Mills Board of Directors' role in the General Mills joint venture with Nestle S.A. to sell cereals outside of North America. It raises the more general question of the appropriate role for the board of directors in strategy formulation. View Details
Keywords: Joint Ventures; Trade; Corporate Governance; Managerial Roles; Expansion; Food and Beverage Industry; North America
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Lorsch, Jay W. "The General Mills Board and Strategic Planning." Harvard Business School Case 491-117, March 1991. (Revised January 1996.)
  • December 1984
  • Teaching Note

Colonial Food Services Co., James Cranston, and Eugene Kirby (A), Teaching Note

By: Michael Beer
Teaching Note for (9-478-005), (9-478-006), and (9-478-007). View Details
Keywords: Food and Beverage Industry
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Beer, Michael. "Colonial Food Services Co., James Cranston, and Eugene Kirby (A), Teaching Note." Harvard Business School Teaching Note 485-009, December 1984.
  • June 1982
  • Supplement

Konigsbrau-Hellas A.E. (C)

By: John J. Gabarro and Colleen Kaftan
Keywords: Food and Beverage Industry; Greece
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Gabarro, John J., and Colleen Kaftan. "Konigsbrau-Hellas A.E. (C)." Harvard Business School Supplement 482-119, June 1982.
  • October 1977 (Revised September 1983)
  • Case

Colonial Food Services Co.

By: Michael Beer and James G. Clawson
The first case in a four-part case series which outlines the events leading up to a performance appraisal interview. Describes the background of the company. View Details
Keywords: Performance Evaluation; Food and Beverage Industry
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Beer, Michael, and James G. Clawson. "Colonial Food Services Co." Harvard Business School Case 478-005, October 1977. (Revised September 1983.)
  • 1994
  • Other Unpublished Work

Coca-Cola Bottling Co. of the Southwest: 118 FTC 452

By: Dennis A. Yao
Keywords: Food and Beverage Industry
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Yao, Dennis A. "Coca-Cola Bottling Co. of the Southwest: 118 FTC 452." January 1994. (for the majority.)
  • August 1994 (Revised January 1999)
  • Case

Taco Bell Corporation (Abridged Update)

By: James L. Heskett
Taco Bell's management has developed plans to establish 100,000 points of service for its fast food business. Clearly, this will require significantly different approaches to management and organization. View Details
Keywords: Business Plan; Growth and Development Strategy; Service Delivery; Organizations; Food and Beverage Industry
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Heskett, James L. "Taco Bell Corporation (Abridged Update)." Harvard Business School Case 395-010, August 1994. (Revised January 1999.)
  • December 1993 (Revised September 2003)
  • Supplement

Beech-Nut Nutrition Corporation (D)

By: Lynn S. Paine
Prosecutors in the U.S. Justice Department's Office of Consumer Litigation reflect on their case against the Beech-Nut Nutrition Corp. View Details
Keywords: Crime and Corruption; Lawsuits and Litigation; Management; Family Ownership; Cognition and Thinking; Food and Beverage Industry
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Paine, Lynn S. "Beech-Nut Nutrition Corporation (D)." Harvard Business School Supplement 394-105, December 1993. (Revised September 2003.)
  • November 1993 (Revised September 1998)
  • Supplement

Beech-Nut Nutrition Corporation (C): Conclusion

By: Lynn S. Paine
Describes the results of the charges related to the sale of the apple juice products. View Details
Keywords: Food and Beverage Industry; United States
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Paine, Lynn S. "Beech-Nut Nutrition Corporation (C): Conclusion." Harvard Business School Supplement 394-104, November 1993. (Revised September 1998.)
  • November 1993 (Revised January 2006)
  • Supplement

Beech-Nut Nutrition Corporation (B)

By: Lynn S. Paine
Officials of the U.S. Food and Drug Administration (FDA) must decide whether to refer the Beech-Nut apple juice case to the Justice Department for criminal prosecution, and if so, whether to recommend prosecution of individual executives or of the company only. View Details
Keywords: Crime and Corruption; Decisions; Cases; Law; Management; Food and Beverage Industry
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Paine, Lynn S. "Beech-Nut Nutrition Corporation (B)." Harvard Business School Supplement 394-103, November 1993. (Revised January 2006.)
  • May 1992
  • Teaching Note

Tom Monaghan: In Business for God, Teaching Note

By: Joseph L. Badaracco Jr.
Teaching Note for (9-392-079). View Details
Keywords: Food and Beverage Industry
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Badaracco, Joseph L., Jr. "Tom Monaghan: In Business for God, Teaching Note." Harvard Business School Teaching Note 392-140, May 1992.
  • January 1992 (Revised March 1993)
  • Case

Sam Steinberg--1959-69 (B)

Keywords: Food and Beverage Industry
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Roberts, Michael J. "Sam Steinberg--1959-69 (B)." Harvard Business School Case 392-060, January 1992. (Revised March 1993.)
  • April 1991 (Revised October 1993)
  • Supplement

Cat Fight in the Pet Food Industry (C)

By: David J. Collis
Describes significant developments in the pet food industry in 1987 and 1988, focusing on the competitive interactions among the industry's major players. View Details
Keywords: Competition; Food and Beverage Industry
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Collis, David J. "Cat Fight in the Pet Food Industry (C)." Harvard Business School Supplement 391-196, April 1991. (Revised October 1993.)
  • 13 Jul 2010
  • News

Setting an Industry Standard

Keywords: beer; brewaries; Beverage and Tobacco Product Manufacturing; Beverage and Tobacco Product Manufacturing; Beverage and Tobacco Product Manufacturing; Beverage and Tobacco Product Manufacturing
  • November 2019 (Revised February 2020)
  • Case

Hormel Foods

By: David E. Bell and Natalie Kindred
In 2019, CEO Jim Snee is weighing how to shape the image of Hormel Foods, one of the largest U.S. meat and food companies, at a time when the industry faces unprecedented scrutiny. Based in the small town of Austin, Minnesota, the nearly 130-year-old firm is best known... View Details
Keywords: Brand Portfolio Strategy; Brands and Branding; Product; Strategy; Marketing Strategy; Risk Management; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; United States; China
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Bell, David E., and Natalie Kindred. "Hormel Foods." Harvard Business School Case 520-045, November 2019. (Revised February 2020.)
  • December 2017 (Revised March 2018)
  • Case

Kellogg Company/eighteen94 capital

By: David Bell, Damien McLoughlin and Natalie Kindred
With 33,000 employees and revenues of $13 billion in 2016, Kellogg Company was the world’s largest producer of branded packaged cereal and a leader in branded convenience foods. Founded in 1906 and based in Michigan, the company had a proud history of product and... View Details
Keywords: CPG; Consumer Packaged Goods; Cereal; Battle Creek; Michigan; Breakfast; Snack; Agribusiness; Change Management; Growth Strategy; Corporate Venture Capital; Innovation; Startup; Brand; Brand & Product Management; Advertising; Demand and Consumers; Innovation and Invention; Venture Capital; Food; Brands and Branding; Marketing; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; United States; Michigan; North America
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Bell, David, Damien McLoughlin, and Natalie Kindred. "Kellogg Company/eighteen94 capital." Harvard Business School Case 518-061, December 2017. (Revised March 2018.)
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